O mercado de Tecnologia da Informação (TI) vem mudando a uma velocidade cada vez maior. Diante dessa mudança, é comum os estudantes ficarem confusos sobre o que realmente faz um profissional da área, seus desafios e novas oportunidades que estão surgindo. Tenha uma visão geral de como o mercado de TI evolui durante os 9 últimos anos e quais são as oportunidades de atuação na área que os estudantes podem aproveitar.
Chegando no mercado de TI: desafios e oportunidades
1. CHEGANDO NO MERCADO
DE TI: DESAFIOS E
OPORTUNIDADES
DANIEL FERREIRA
ENGENHEIRO ELETRICISTA - MACKENZIE
@DANIELSFERR
2. AGENDA
• Histórico do mercado de TI
• O que estamos vivendo hoje
• As grandes forças da TI
• Minha experiência no mercado
• Oportunidades
• Principais mensagens e conclusão
11. 11
Mobilidade Social Cloud Big data Apps
84% das empresas
possuem funcionários
remotos
Como trabalhamos
65%das
empresas estão
implementando
no mínimo
uma
ferramenta de
social
Consumidor “social”
20%
esperam
resposta
dentro de uma
hora via social
Média de 4
dispositivos por
usuário
utilizados todos
os dias
44% dos
consumidores
reclama via
social media
12. MINHA TRAGETÓRIA
Procurando estágio
Microsoft
•Analista .NET
•Gerente de programas
•Gerente de marketing para
audiências técnicas
•Gerente de processos
Novos desafios…
16. dispositivos
2003
2010
2015
50 bilhões
2020
Durante 2008, o número de dispositivos
conectados a Internet superou o número de
habitantes na Terra.
17. ALGUNS NÚMEROS
Sistemas
inteligentes
1.7T
Fonte: IDC Sept 2013 and Microsoft
Energy Computing Telecom Consumer
$7 B $16 B $197 B $3 B $27 B $908 B $179 B $356 B
18. Gartner, Nov 2011
serviços
Ao final de 2013, os serviços em nuvem para
consumidores estarão integrados em 90% de
todos os dispositivos conectados.
19. Extraction and storage
of proprietary machine
data stream
technology
compression
EXEMPLOS DE ONDE ATUAR
Storage
database
Algoritmos e análise
de dados
Compartilhamen
to de dados com
pssoas
INDUSTRIAL DATA
SYSTEMS
INDUSTRUMENTED
INDUSTRIAL MACHINE
PHYSICAL AND
HUMAN NETWORKS
Análise de dados
SECURE, CLOUD-BASED
NETWORK
data
SQL big data new
query
database
new
mobile
processing
Source: GE Industrial Internet, “Pushing the boundaries of Minds and Machines”
20. PRINCIPAIS MENSAGENS
TI não é só
programador!!!
Dispositivos continuarão
alavancando mudanças
Novas oportunidades de
carreira surgindo
A TI mudou muito nos
últimos 10 anos e
continuará mudando
Key Points:
Increase in devices and rise of services have dramatically impacted developers
Both are helping blur the line between “consumer” and “enterprise”.
Turns out hardware isn’t that interesting without great software and software isn’t that interesting without great hardware.
For software developers two trends have dramatically changed the landscape in which they work over the last few years. First, the rise of powerful mobile devices – driven by, but not limited to phones and tablets – have created not only new markets for apps but have also increased the types of experiences possible. Of course the sheer increase in the types and numbers of devices also presents challenges: how do you create multiple versions of apps, across not just differing types of hardware and operating systems but also increasingly incompatible versions of the same operating system. This is where the second trend comes in: services. Cloud-backed software delivered, updated and available to a variety of devices provides not only a better way to support the increasing number of these devices but to also create new types of experiences for all of us. Services can give easy and consistent access to all of your information wherever you may be, they provide access to near-limitless computing power when you need it and they can provide for developers and businesses new types of revenue opportunity.
Out of these two trends a number of challenges (and opportunities) have arisen:
Finding your audience. Creating an app or an experience is just the first step. Finding and then reaching the right audience is an increasingly difficult task.
Differentiating. In a sea of apps, how does your app stand out?
Time and skills. With limited time and budget how do you build apps for all the various devices you need to reach your audience? Do you need to learn new programming languages and skills in order to do so?
Devices fodder:
A recent survey found that in 88% of companies, employees were using their own technology at work. (Avanade, 2012)
Information workers “report using an average of 4 consumer devices and multiple third-party applications, such as social networking sites, in the course of their day.” (Unisys/IDC)
The technology adoption curves for the enterprise are being re-written by the users
Services fodder:
Any interesting client experience these days has a service on the back end – even games
Cloud compute usage, across the industry, is doubling every 6 months. (MSFT – azure insights/internal)
Cloud spending will reach $60B in 2012, growing at 26% (IDC) – roughly 4x the rate of growth for IT overall
Over 80% of new apps will be distributed/deployed on clouds (IDC)
Key Points:
“devices” means more than mobile phones
There are currently more connected devices than people on the planet
Windows Embedded powers a number of electronics you interface with throughout the day
When you think devices, understandably most people think about their phone. The connectivity and computing power in a smartphone enables you to carry the equivalent of a number of other devices in your pocket: camera, gps, dvd player, cd player, radio, game console . . .
But thinking of “devices” as just mobile phones and tablets is short sighted. In our everyday lives we are surrounded by sensors and computing devices that are connected to the Internet: From devices that can tweet when a potted plant needs water to the FitBit or Nike Fuel sensor you wear to monitor your own activities, to the smart lightbulbs and interactive T-shirts to medical devices that help save lives daily. When you’re in a sports arena, chances are most of the signs you see are powered by Windows Embeded.
The number of devices connected to the Internet exceeded the number of people on earth in 2008. It is estimated that by 2020 that number will hit 50 Billion.
Landlines were passed by mobiles in 2002 (peaking at 1.3B). By 2009, 4.7B mobile subscribers. (Meeker/ International Telecomunications Union 2012)
400M mobile phones in China. 25M only read books on their phone.
Smartphones are considered “mission-critical” tools that 70% won’t leave home without (Interactive Advertising Bureau, July 2012)
By 2016, 70% of tablets used for work will be purchased by the employees themselves (Forrester, February 2012).
Source: During 2008, the number of things connected to the internet exceeded the number of people on earth. By 2020 there will be 50 Billion. (Cisco)
http://blogs.cisco.com/news/the-internet-of-things-infographic/
Key Points:
Services are required to efficiently power the sheer number of different types of devices
Microsoft is a global leader in delivering services
Microsoft is a leader in delivering services:
300 petabytes of Bing data (stored?)
200+ services online 24/7
350M email accounts
40M Xbox Live users
5.5B+ monthly searches.
What will drive and power this explosion of devices? Services.
Connected-software that can do everything from provide simple content updates to amazing experiences driven by mechanical learning taking place in a server farm half a world away.
Services provides a means for personalizing an app, for adapting an experience over time and for enabling new business models.
By year-end 2013, consumer cloud services for accessing content will be integrated into 90% of all connected devices.(Gartner, Nov 2011)
IDC, a tech research firm, recently estimated that revenue from public cloud services exceeded $30.5 billion in 2011 and will grow to a staggering $72.9 billion in 2015. This growth is approximately four times faster than the IT market as a whole.
According to Forrester, 46 million Americans used cloud computing services in 2010. Nearly 10 million in that group used paid services. Forrester expects usage to increase more than 400% to 196 million people by 2016, with 97 million of those paying for services.
(see slide in the appendix as a way to emphasize our experience in delivering services or simply use the proof points below)