Talk realizada na DrupalCon Latina 2015, na cidade de Bogotá. DrupalCon LaTam 2015 session

1. The Art of the Start
How to build a Drupal Shop with no money
but with lots of desire.
Rafael Caceres
rafael@taller.net.br
Fred Ferrer
fred@taller.net.br

2. Who we are

3. Rafael Caceres
★ Taller Managing Partner
★ 15 years of experience in web projects
★ Graduated in computer science

4. Fred Ferrer
★ Taller Managing Partner
★ 20 years of experience with business
★ Graduated in strategic marketing

5. Sebastian Ferrari
Our partners:
Vinicius Freitas

6. Our inspiration

7. Start as a freelancer

8. Florianópolis
The Silicon Island

9. How we started

10. ...and this is how we got there

11. Start with WHY

12. Get together a group of commited
and talented people, with common
purposes, who want to improve the
world, innovating, developing people
and encouraging creativity freely.

13. Seize the opportunity

14. Let's talk about
Blue Ocean?

15. Create a clear
VISION

16. Carefully choose your partners

17. Find reliable people with
complementary skills

18. Participate in
the community

19. Define your
Business Model

20. Lean canvas

21. Focus on value to execute fast.

22. ★ Make the world a better place.
★ Increase the quality of life.
★ Right a terrible wrong.
★ Prevent the end of something good.

23. Begin by
providing
service

25. Lean Product Development
Don't manage people.
Manage the system.

26. Individuals and interactions over processes and tools
Working software over comprehensive documentation
Customer collaboration over contract negotiation
Responding to change over following a plan
Agile Manifesto

28. Embrace yours
constraints!

29. Theory of
Constraints
TOC

30. Queueing theory

31. Chaos Theory

33. Scratching your own itch

35. Create
something
that you
would buy

37. Why metrics matters...

38. Milestones

39. Try to continuously
measure the value

40. Retrospectives
Don't point finger,
seek a solution

41. Improve continuously
do not be afraid of change!

42. Feedbacks 360º

43. Listen to your
customer’s problems

44. Follow Ups

45. Empower people

46. Participate in events

47. Support Social Ideias
to improve your local
community

48. Map your
Culture

49. To infinite and beyond...
● Holacracy
● Digital Marketing
● Coffee Kaizen

50. We are what we do
and what
we share
Let's Talk?