IoT: Aplicações disruptivas na Indústria Financeira e como fazê-las acontecer
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Frase 1: O documento discute como implementar aplicações disruptivas de Internet das Coisas (IoT) na indústria financeira, identificando processos que podem ser melhorados com IoT e como construir um time para fazer projetos de IoT acontecerem. Frase 2: É destacado que IoT, sem análise de dados e melhoria de processos, não é verdadeiramente IoT e sim apenas telemetria, e são explicados os tipos de análise de dados - descritiva, preditiva e prescritiva - que apoiam decisões inteligentes.
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Semelhante a IoT: Aplicações disruptivas na Indústria Financeira e como fazê-las acontecer
Semelhante a IoT: Aplicações disruptivas na Indústria Financeira e como fazê-las acontecer (20)
IoT: Aplicações disruptivas na Indústria Financeira e como fazê-las acontecer
- 1. Fernando Nogueira Cesar Dell OEM & IoT, Latam fernando.cesar@dell.com IoT: Aplicações disruptivas na indústria financeira, e como fazê-las acontecer...
- 2. Credit: Benson Hougland | TEDx A Internet está evoluindo:
- 3. Os objetos a nossa volta poderão compartilhar seus status e suas experiências com outros objetos Frase 1: “Implementar IoT é dar uma voz digital para as coisas” A Internet está evoluindo:
- 4. ...alguém tem de estar escutando o que as coisas dizem e fazer algo a respeito! Frase 2: “IoT, sem Analytics e sem melhoria de Processos, não é IoT... é só telemetria” Porém...
- 5. Analytics: o “Smart” em toda “smart-alguma-coisa” Os dados coletados das coisas são armazenados em estruturas de Big Data para serem analisados e para apoiarem decisões inteligentes Análise DESCRITIVA: O que está acontecendo? Por quê? Descobre padrões e correlações entre estes padrões Análise PREDITIVA: O que vai acontecer? Prediz o que acontecerá, caso nada se altere Análise PRESCRITIVA: O que se pode fazer melhor? Prescreve melhorias de processos via aprendizado de máquina, inteligência artificial e simulações
- 6. Maior eficiência Operacional Melhor experiência dos usuários Novos modelos de negócio e fontes de receita Mitigação de riscos (segurança) loT: o plano de negócios Atenção: Sem pelo menos um desses pilares de valor, um projeto de IoT será apenas um projeto da área de TI, não da área de negócios!
- 7. SECURITY │ MANAGEABILITY EDGE/FIELD: Acquisition Sensors Local Network CLOUD: Analysis Learning LOB integration FOG: Aggregation Edge analysis Wide Area Network loT: a arquitetura
- 8. loT: o “time” Sensores: Fabricantes Gateways: Fabricantes e ISVs WAN: Operadoras Data Center: Fabricantes e Cloud Providers Analytics e integração com demais sistemas: ISVs e Consultorias Integradores e Consultorias Frase 3: “IoT é um esporte de grupo”
- 9. Agora... algumas possíveis aplicações disruptivas de IoT no setor financeiro “Customer’s Digital Profiling”: • UBI (Usage Based Insurance) • Smart Lending / Smart Investing “Asset Monitoring and Analysis”: • Smart Leasing • Smart ATMs • Smart Lines at bank branches
- 10. loT: exemplo Seguro Residencial como Serviço: “aCasaConMe”
- 11. loT: exemplo Seguro Veicular PHYD - Pay How You Drive (Usage Based Insurance) Insured Customer Insurer OBD-II Bluetooth dongle
- 12. Selecionar processos Conectar coisas Analisar dados Melhorar processos loT: como “fazer acontecer” • Identificar processos mal monitorados. Exemplos: • Hábitos de consumo dos clientes • Avaliação de risco de seguro, de empréstimo • Estado (e valor residual) dos bens em leasing • Tamanho das filas nos bancos • ATMs: circulação pessoas, equipamento, limpeza • Escolher um processo com maior potencial de ganho e menor custo de implementação de projeto IoT • Garantir a montagem do “Time IoT”: • Consultoria, Integrador, ISV, fornecedor do Hardware, da Cloud, a Operadora • Conectar as coisas • Dica: muitos sensores já existem, mas não estão conectados! • Analisar dados e gerar “insights” • Melhorar o processo • Reiniciar...
- 13. 13 Como a Dell EMC pode ajudar? Dell Edge Gateway 5000
- 14. 14 Como a Dell EMC pode ajudar?
- 15. Diversos prêmios “BEST” de design de produto Reconhecida liderança de mercado Mais de 50 “Dell IoT Partners” Reference: Top 20 IoT Enterprise Market Leader (CRN by TBR) Como a Dell EMC pode ajudar? IoT Partner Ecosystem of the Year, 2017
- 16. Frase final: “IoT é uma jornada, esteja bem acompanhado”
Notas do Editor
- At Dell Technologies we see the business value of IoT manifested in 4 different ways. Operational efficiency – improving the effectiveness of your operations and reducing cost Customer experience – engaging customers in a new way to improve their experiences Mitigating Risk New Revenue Models
- With the 50B new connected devices in the IoT it is not possible or efficient to send all of that data directly to the cloud. In fact some analysts predict that only >40% or less of IoT data will ever make it to the data center/cloud for processing or storage. That is because so much of the IoT machine data is what we call ‘perishable’ or only valuable for a couple of seconds when action can be taken on it. So much of the data is also only valuable when it is integrated with other data sources to identify events or insights. Take a building for example, the data from a connected lightbulb saying “I’m on, I’m on, I’m on” is not valuable unless it is correlated with the occupancy sensors, the security cameras, and thermostat where action can be taken. That is why Dell recommends a distributed architecture for the IoT giving you flexibility to deploy processing and storage wherever it makes sense. This enables you to unlock the value of both existing and new data to increase efficiency, improve customer experience, or create new revenue streams and business models (Digital Transformation). Analytics, security, and manageability must also be distributed throughout the architecture. Starting on the left is the Edge where the ‘Thing’ or Machine resides. This might be on a factory floor, in a 18 wheeler, a building controls room, or a remote oil well. Dell is not producing sensors for the IoT but we have developed Embedded PCs to gather data and control the ‘Things’. Along some ‘Things’ will communicate directly to the Cloud, Gartner predicts that 90% of new IoT deployments by 2020 will include a gateway. The gateway is the aggregation point of multiple ‘things’ where it normalizes the data from multiple OT (BACnet, Profinet, etc.) and IT (Bluetooth, ZigBee, WiFi) protocols, and processed to determine insights from the perishable data. Depending on the use case, critical data identified by the gateway is then passed on to an on premise computing and storage solution located in what is called the Fog. The on premise solution will conduct big data analytics on the local data and complete local reporting. Finally the data worth storing and completing deeper analysis on is then transferred to the cloud/data center. This is also where existing IT system data is integrated with the OT data and machine learning takes place to refine the use case based analytical models. You will see that the arrows throughout the architecture are 2-way because ideally these analytical models which are refined through machine learning are being pushed back out to the Edge and Fog to continuously improve the efficiency of your IoT deployment so it can handle the immense data volumes produced by the 50B new ‘Things’.
- With the 50B new connected devices in the IoT it is not possible or efficient to send all of that data directly to the cloud. In fact some analysts predict that only >40% or less of IoT data will ever make it to the data center/cloud for processing or storage. That is because so much of the IoT machine data is what we call ‘perishable’ or only valuable for a couple of seconds when action can be taken on it. So much of the data is also only valuable when it is integrated with other data sources to identify events or insights. Take a building for example, the data from a connected lightbulb saying “I’m on, I’m on, I’m on” is not valuable unless it is correlated with the occupancy sensors, the security cameras, and thermostat where action can be taken. That is why Dell recommends a distributed architecture for the IoT giving you flexibility to deploy processing and storage wherever it makes sense. This enables you to unlock the value of both existing and new data to increase efficiency, improve customer experience, or create new revenue streams and business models (Digital Transformation). Analytics, security, and manageability must also be distributed throughout the architecture. Starting on the left is the Edge where the ‘Thing’ or Machine resides. This might be on a factory floor, in a 18 wheeler, a building controls room, or a remote oil well. Dell is not producing sensors for the IoT but we have developed Embedded PCs to gather data and control the ‘Things’. Along some ‘Things’ will communicate directly to the Cloud, Gartner predicts that 90% of new IoT deployments by 2020 will include a gateway. The gateway is the aggregation point of multiple ‘things’ where it normalizes the data from multiple OT (BACnet, Profinet, etc.) and IT (Bluetooth, ZigBee, WiFi) protocols, and processed to determine insights from the perishable data. Depending on the use case, critical data identified by the gateway is then passed on to an on premise computing and storage solution located in what is called the Fog. The on premise solution will conduct big data analytics on the local data and complete local reporting. Finally the data worth storing and completing deeper analysis on is then transferred to the cloud/data center. This is also where existing IT system data is integrated with the OT data and machine learning takes place to refine the use case based analytical models. You will see that the arrows throughout the architecture are 2-way because ideally these analytical models which are refined through machine learning are being pushed back out to the Edge and Fog to continuously improve the efficiency of your IoT deployment so it can handle the immense data volumes produced by the 50B new ‘Things’.
- At Dell Technologies we see the business value of IoT manifested in 4 different ways. Operational efficiency – improving the effectiveness of your operations and reducing cost Customer experience – engaging customers in a new way to improve their experiences Mitigating Risk New Revenue Models
- At Dell Technologies we see the business value of IoT manifested in 4 different ways. Operational efficiency – improving the effectiveness of your operations and reducing cost Customer experience – engaging customers in a new way to improve their experiences Mitigating Risk New Revenue Models
- At Dell Technologies we see the business value of IoT manifested in 4 different ways. Operational efficiency – improving the effectiveness of your operations and reducing cost Customer experience – engaging customers in a new way to improve their experiences Mitigating Risk New Revenue Models
- Dell launched their IoT division in May of 2015 with the goal of being the leading infrastructure provider for industrial IoT Since then we have received significant recognition for our efforts: We have secure 50+ technology and service partners in our IoT Solutions Partner Program including many of the biggest names in both IT and OT Many analyst and publications have recognized Dell for their market leadership. We are especially proud when we’re recognized for our work with customers. Today at CES 2016, Compass Intelligence announced Dell as their IoT Customer Enhancement Company of the Year. This award is to recognize companies that contributed to increasing quality, value and overall benefits that directly provide growth to the customer experience, enhancement, and usefulness of IoT solutions. We have also received multiple awards for our product design including the coveted reddot best of the best!