Networking can be very exciting for some and it can be daunting for others. To make your life easy, I have listed out steps you can take be an effective networker at an event.
2. What is Networking?
" T h e p r o c e s s o f d e v e l o p i n g a n d
a c t i v a t i n g y o u r r e l a t i o n s h i p s t o i n c r e a s e
y o u r b u s i n e s s , e n h a n c e y o u r k n o w l e d g e ,
e x p a n d y o u r s p h e r e o f i n f l u e n c e o r s e r v e
t h e c o m m u n i t y . "
- I v a n M i s n e r F o u n d e r o f B N I
3. Why Network?
I n t o d a y ' s w o r l d i t ' s a b o u t w h o k n o w s y o u N O T
w h a t y o u k n o w .
N e t w o r k i n g i s s t i l l t h e M O S T p o w e r f u l m a r k e t i n g
t a c t i c t i l l d a t e .
T o s u c c e e d y o u m u s t c o n t i n u a l l y c o n n e c t w i t h n e w
p e o p l e , c u l t i v a t e e m e r g i n g r e l a t i o n s h i p s a n d
l e v e r a g e y o u r n e t w o r k .
4. How to Network?
N e t w o r k i n g c a n b e v e r y e x c i t i n g f o r s o m e a n d i t c a n
b e d a u n t i n g f o r o t h e r s . T o m a k e y o u r l i f e e a s y , I
h a v e l i s t e d o u t s t e p s y o u c a n t a k e b e a n e f f e c t i v e
n e t w o r k e r a t a n e v e n t .
5. 1. Find events to attend
W h e n w e f i r s t m a k e a d e c i s i o n o n w a n t i n g t o g r o w o u r
n e t w o r k s w e o f t e n d o n ’ t k n o w w h e r e t o s t a r t o r w h a t e v e n t s t o
a t t e n d .
T h e t h r e e a c t i o n s t e p s I w o u l d r e c o m m e n d o n f i n d i n g e v e n t s t o
g r o w y o u r n e t w o r k w o u l d b e :
F i n d o u t w h o t h e f i v e p r i m e p e o p l e y o u w a n t t o m e e t a r e a n d
w h e r e t h e y n e t w o r k . T h i s i s i m p o r t a n t a s o u r f o c u s s h o u l d b e
f o c u s i n g o n t h e t y p e s o f p e o p l e w e a r e l o o k i n g f o r
F i n d o u t a b o u t o r g a n i z a t i o n y o u s h o u l d j o i n
J o i n M e e t u p . c o m a n d e v e n t b r i b e . c o m t o f i n d e v e n t s
h a p p e n i n g i n y o u r a r e a
6. Mission 2: Before an event
W h e n w e f i r s t m a k e a d e c i s i o n o n w a n t i n g t o g r o w o u r n e t w o r k s
w e o f t e n d o n ’ t k n o w w h e r e t o s t a r t o r w h a t e v e n t s t o a t t e n d . T h e
t h r e e a c t i o n s t e p s I w o u l d r e c o m m e n d o n f i n d i n g e v e n t s t o g r o w
y o u r n e t w o r k w o u l d b e :
F i n d o u t w h o t h e f i v e p r i m e p e o p l e y o u w a n t t o m e e t a r e a n d
w h e r e t h e y n e t w o r k . T h i s i s i m p o r t a n t a s o u r f o c u s s h o u l d b e
f o c u s i n g o n t h e t y p e s o f p e o p l e w e a r e l o o k i n g f o r
F i n d o u t a b o u t o r g a n i z a t i o n y o u s h o u l d j o i n
J o i n M e e t u p . c o m a n d e v e n t b r i b e . c o m t o f i n d e v e n t s h a p p e n i n g
i n y o u r a r e a
7. Mission 3: At the event
S h o w u p e a r l y , b e h a p p y , e n t h u s i a s t i c a n d p o s i t i v e . P e o p l e
l o v e b e i n g s u r r o u n d e d w i t h a w i n n e r !
S t a n d n e a r t h e e n t r a n c e e a r l y a n d a t t h e e n d o f t h e e v e n t ,
t h i s w a y i t a l l o w s y o u t o m e e t a s m u c h p e o p l e a s p o s s i b l e .
A s y o u w a l k a r o u n d t h e c r o w d a t l e a s t t w i c e g e t f a m i l i a r w i t h
p e o p l e i n t h e r o o m . T a r g e t t h e k e y p e o p l e y o u w o u l d l i k e t o
m e e t .
E a t e a r l y , I t ’ s h a r d t o e a t a n d m i n g l e
S t a y u n t i l t h e e n d : T h e l o n g e r y o u s t a y t h e m o r e c o n t a c t y o u
w i l l m a k e
8. Mission 4: Interaction
The objective of each interaction should be to establish connection and set an
appointment if they are the type of people you are looking for
To best effectively get to know someone as well as meet as much as possible 5-10
min intro should be enough. You will be able to get to know the person more at a
deeper level during the set appointment you have set for each other
Establish common interest by finding out what they do for work, personal interest
such as finding out what they do outside of work or what they are doing next
weekend.
9. S a y t h e o t h e r p e r s o n ’ s n a m e a t l e a s t t w i c e a s i t h e l p s
y o u r e m e m b e r t h e i r n a m e a n d h e a r i n g t h e i r o w n n a m e i s
t h e m o s t p l e a s i n g w o r d t o t h e i r e a r s
C o n f i r m t h e n e x t a c t i o n p l a n w h i c h i s t o b o o k a n
a p p o i n t m e n t a f t e r t h e e v e n t
W r i t e i n f o a b o u t t h e p e r s o n i m m e d i a t e l y o n t h e i r
b u s i n e s s c a r d o r a p a p e r
I n a n e v e n t i t s b e s t t o s p l i t y o u r i n t e r a c t i o n t i m e
b e t w e e n p e o p l e y o u d o n ’ t k n o w f o r 7 5 % o f y o u r t i m e a n d
2 5 % o f y o u r t i m e f o r p e o p l e y o u k n o w . W h i l e i n t e r a c t i n g
w i t h p e o p l e , m a k e s u r e t h e y f i t t h e t y p e o f p e o p l e t h a t
y o u w a n t t o i n t e r a c t w i t h . I t ’ s i m p o r t a n t n o t t o w a s t e
t i m e .
10. Mission 5: After the event
K e e p i n c o n t a c t m o n t h l y o r w e e k l y w i t h y o u r c o n t a c t s
w i l l h e l p b u i l d s t r o n g r e l a t i o n s h i p s t h a t w i l l m u t u a l l y
h e l p y o u a n d t h e m i n t a k i n g e i t h e r y o u r c a r e e r o r
b u s i n e s s t o t h e n e x t l e v e l .