UX and Tech Teams Integration
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Understanding the Tech companies, its needs and its culture to promote a better approach when making the onboard of UX Design Teams. Also some methodologies and processes that may be used to make this onboarding easier.
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UX and Tech Teams Integration
- 2. UX and Tech Teams Integration Some methodologies, processes and gains for the UX Viviane Delvequio Speaker Scenario | Why is it a challenge? Misconceptions Ego Management Changing the culture | Evangelism Decision Makers Tech Team Tips | To work together Process Overview Team Styles CONTENTS
- 3. UX and Tech Teams Integration Some methodologies, processes and gains for the UX Viviane Delvequio Viviane Delvequio about.me/vod | @videlvequio | viviane.delvequio@gmail.com Graduated: IT | Post-graduated: Interaction Design Projects for Samsung, Microsoft, Motorola, AOC, LG, and others. Experience 8 years | software development @ Eldorado 2 years | innovation and research @ Samsung
- 4. WHY IS IT A CHALLENGE?
- 5. No dejes de completar nuestra encuentra online isa.ixda.org/2015/encuesta ¡Muchas gracias! UX and Tech Teams Integration Some methodologies, processes and gains for the UX Viviane Delvequio MISCONCEPTIONS
- 6. UX and Tech Teams Integration Some methodologies, processes and gains for the UX Viviane Delvequio
- 7. UX and Tech Teams Integration Some methodologies, processes and gains for the UX Viviane Delvequio
- 8. UX and Tech Teams Integration Some methodologies, processes and gains for the UX Viviane Delvequio “UX is NOT only about…”
- 9. UX and Tech Teams Integration Some methodologies, processes and gains for the UX Viviane Delvequio • Beauty | “Avoid changing, just make it good looking” • Magic | “Make a WoW Idea appear today” • Easy | “I can do it too” • Old mind | “Just ask the user” Common Misconceptions
- 10. No dejes de completar nuestra encuentra online isa.ixda.org/2015/encuesta ¡Muchas gracias! UX and Tech Teams Integration Some methodologies, processes and gains for the UX Viviane Delvequio EGO MANAGMENT
- 11. UX and Tech Teams Integration Some methodologies, processes and gains for the UX Viviane Delvequio Exam room YOU MEAN CHANGES Software/Technological Development already existed much time before you “born” New Structure and Process Concept and Features Definition Breaking old ‘beliefs’
- 12. UX and Tech Teams Integration Some methodologies, processes and gains for the UX Viviane Delvequio Exam room BUT … Software/Technological Development already existed much time before you “born”. • “Innovation is the market introduction of a technical or organizational novelty, not just its invention” | Joseph Schumpeter, economist and political scientist, 1883-1950 • “The public does not know what is possible. We do.” | Akio Morita, Sony co-founder, 1921-1999 SERVICE Innovation x TECHNOLOGICAL Innovation
- 13. IN UX WE TRUST EVANGELISM
- 14. No dejes de completar nuestra encuentra online isa.ixda.org/2015/encuesta ¡Muchas gracias! UX and Tech Teams Integration Some methodologies, processes and gains for the UX Viviane Delvequio DECISION MAKERS
- 15. UX and Tech Teams Integration Some methodologies, processes and gains for the UX Viviane Delvequio • Be Empathic • Understand the mental models • Use the same expressions “You say potato, I say potato” • Don’t give up TREAT THEM AS USERS
- 16. UX and Tech Teams Integration Some methodologies, processes and gains for the UX Viviane Delvequio • Denomination mess • Expectation X Real Skills EXPLAIN WHO WE ARE
- 18. UX and Tech Teams Integration Some methodologies, processes and gains for the UX Viviane Delvequio • Analytical Thinking • Logical Arguments • Data Support • References EXPLAIN WHY WE DO
- 19. UX and Tech Teams Integration Some methodologies, processes and gains for the UX Viviane Delvequio • “Cheap” Beginning | Start with methods that demands few time and money* • Emphasize Results | Show the relation between the method and the results • Increase | Value recognized, plan next steps… *Guerrilla Research | Inspiration to start with the “Few research is better than no research” slogan SHOW RESULTS… FAST
- 20. No dejes de completar nuestra encuentra online isa.ixda.org/2015/encuesta ¡Muchas gracias! UX and Tech Teams Integration Some methodologies, processes and gains for the UX Viviane Delvequio TECH TEAMS
- 21. UX and Tech Teams Integration Some methodologies, processes and gains for the UX Viviane Delvequio • Be Empathic • Understand the mental models * • Use the same expressions “You say potato, I say potato” * • Don’t give up * Tech background is helpful TREAT THEM AS USERS
- 22. UX and Tech Teams Integration Some methodologies, processes and gains for the UX Viviane Delvequio • Share User Research Results (Field research together? Caution!) • Ideate together • Ask for alternatives TREAT THEM AS PARTNERS
- 23. UX and Tech Teams Integration Some methodologies, processes and gains for the UX Viviane Delvequio
- 25. No dejes de completar nuestra encuentra online isa.ixda.org/2015/encuesta ¡Muchas gracias! UX and Tech Teams Integration Some methodologies, processes and gains for the UX Viviane Delvequio PROCESS OVERVIEW
- 26. UX and Tech Teams Integration Some methodologies, processes and gains for the UX Viviane Delvequio PRODUCT LIFE CYCLE* Goal Product Concept Features Implementation Release Continuous Improvement *Simplified
- 27. UX and Tech Teams Integration Some methodologies, processes and gains for the UX Viviane Delvequio SOFTWARE AND TECHNOLOGICAL DEVELOPMENT FOCUS Goal Product Concept Features Implementation Release Continuous Improvement
- 28. UX and Tech Teams Integration Some methodologies, processes and gains for the UX Viviane Delvequio DEV STEPS + UX STEPS REQ Requirement Analysis TESTDEV Development User Research IA Interaction Design Visual Design Front-end Design Heuristic Evaluation Usability Test
- 29. No dejes de completar nuestra encuentra online isa.ixda.org/2015/encuesta ¡Muchas gracias! UX and Tech Teams Integration Some methodologies, processes and gains for the UX Viviane Delvequio TEAM STYLES
- 30. UX and Tech Teams Integration Some methodologies, processes and gains for the UX Viviane Delvequio • UX and Development professionals are a unique team • Both knows the UX and the Development tasks • Both works with self management (scrum) SCRUM DEV UX
- 31. UX and Tech Teams Integration Some methodologies, processes and gains for the UX Viviane Delvequio • A unique team, but with specialized professionals to get specific tasks (internal UX Team and Development Team). • Tasks from a team are inputs for the other | Ex.: UX > DEV > UX • Each team is self managed, although they are interdependent. KANBAN DEV UXUX
- 32. UX and Tech Teams Integration Some methodologies, processes and gains for the UX Viviane Delvequio • UX Team Independent • Different Development Teams share the same UX professionals • UX Team with self management HOUSE UX DEV DEV DEV DEV
- 33. UX and Tech Teams Integration Some methodologies, processes and gains for the UX Viviane Delvequio • There is no magic rule for everybody • Before picking up one, please consider: • Project Type • Team Skills Regarding the models
- 34. UX and Tech Teams Integration Some methodologies, processes and gains for the UX Viviane Delvequio about.me/vod | @videlvequio | viviane.delvequio@gmail.com QUESTIONS?
- 35. No dejes de completar nuestra encuentra online isa.ixda.org/2015/encuesta ¡Muchas gracias! UX and Tech Teams Integration Some methodologies, processes and gains for the UX Viviane Delvequio