We propose a methodology integrating HCI and Entrepreneurship courses. The approach allows to explore the business ideas supported for HCI techniques. The proposal brings up the students viewpoint for the audience needs.We concern on the lack of specific education on innovation in computer science.Two case studies to evaluate the methodology were conducted.
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A design methodology for user-centered innovation in the software development area
1. A design methodology for user-
centered innovation in the
software development area
Luciana Zaina and Alexandre Álvaro
UFSCar – Sorocaba - Brazil
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Campus Sorocaba
DUCI methodologyDUCI methodology
Campus Sorocaba
Article available at: http://www.sciencedirect.com/science/article/pii/S016412121500182X
Journal of Systems and Software
2. • We proposed DUCI methodology
aiming to integrate the business and
technical concepts
• Entrepreneurship and HCI teaching in
parallel
• We carried out two case studies with
Summary
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Campus Sorocaba
DUCI methodology
• We carried out two case studies with
107 graduate and undergraduate
students
• Our findings show us that DUCI is an
efficient methodology for motivating
the development of innovative ideas
3. • Entrepreneurship develops skills to innovate, create
business-focused
• HCI encourages students to observe the solutions from
Entrepreneurship and HCI
Education
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Campus Sorocaba
DUCI methodology
• HCI encourages students to observe the solutions from
different perspectives - the quality of the interaction, and
the contribution to the user life
• The User Experience is considering during the business
conception
4. • User Centered Design (UCD) X Lean Startup
Background
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Campus Sorocaba
DUCI methodology
5. DUCI
• Two dimensions guide
the methodology
• The phases conduct
the projects step by
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Campus Sorocaba
DUCI methodology
the projects step by
step bring up the
potential ideas
6. • Two case studies were
conducted with distinct
groups in the years 2012 and
2013, from a total of 107
participants.
Experimental Evaluation
• We pointed out the market
investors opinion about the
groups efficiency
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Campus Sorocaba
DUCI methodology
• We described a lot of
statistical results comparing
DUCI groups to the control
groups
7. • DUCI proves us that the parallelism in teaching HCI and
Entrepreneurship can open the students’ minds to
discovering the main details which can make the real
difference to an idea
• Change the HCI techniques used in the methodology to
Conclusion and Future Works
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Campus Sorocaba
DUCI methodology
• Change the HCI techniques used in the methodology to
observe the impact on the new idea development.
8. Thanks!!
Luciana Zaina and Alexandre Álvaro
UFSCar – Sorocaba - Brazil
The name of your presentationYour logo
Campus Sorocaba
DUCI methodologyDUCI methodology
Campus Sorocaba
Read our article : http://www.sciencedirect.com/science/article/pii/S016412121500182X
Journal of Systems and Software