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Customer Experience as a Service	

Timothy B. Jones, CEO	

tbj@buzzient.com
The Problem
Unstructured,	
  social	
  
“Big	
  Data”	
  is	
  
sca<ered	
  across	
  the	
  
web,	
  unseen	
  by	
  
business	
  
applica@ons	
  for	
  	
  
customer	
  service,	
  
sales,	
  and	
  support	
  
1!Property	
  of	
  Buzzient,	
  Inc.	
  
What We Do
Buzzient	
  enables	
  Big	
  Data	
  
to	
  be	
  used	
  to	
  improve	
  
customer	
  opera@ons	
  
through	
  (1)addi@on	
  of	
  
new	
  interac@on	
  channels	
  
and	
  (2)	
  data	
  integra@on	
  
with	
  exis@ng	
  applica@ons	
  
2!Property	
  of	
  Buzzient,	
  Inc.	
  
How We Do It
Buzzient	
  harvests	
  Big	
  Data	
  with	
  a	
  Customer	
  
Experience	
  (Cx)	
  SaaS	
  applica@on	
  that	
  transparently	
  
improves	
  exis@ng	
  business	
  processes	
  
3!
Property	
  of	
  Buzzient,	
  Inc.	
  
Who	
  We	
  Are	
  
•  Leadership	
  team	
  with	
  
mul@ple	
  IPO/M&A	
  Exits	
  	
  
with	
  database	
  and	
  
applica@ons	
  companies	
  
•  Board	
  of	
  Directors	
  with	
  
Public	
  Company	
  
Experience	
  
	
  
4	
  Property	
  of	
  Buzzient,	
  Inc.	
  
Business	
  Model	
  
•  Customer	
  Experience-­‐As-­‐A-­‐Service	
  (CxaaS)	
  
– SaaS	
  Applica@on	
  Subscrip@ons	
  
•  Standalone	
  Buzzient	
  Cx	
  app	
  
•  Connectors	
  to	
  CRM/ERP/HCM	
  apps	
  
•  Managed	
  Service	
  Provider	
  (MSP)	
  Op@on	
  
•  Channels	
  
– Direct	
  to	
  F500	
  
– Indirect	
  to	
  F5000	
  
– OEM	
  licensing	
  with	
  CRM/ERP/HCM	
  companies	
  
5	
  Property	
  of	
  Buzzient,	
  Inc.	
  
 	
  	
  	
  	
  	
  	
  Broad	
  Industry	
  Support	
  
CRM & Contact Center
HCM
ERP
6	
  Property	
  of	
  Buzzient,	
  Inc.	
  
 SaaS	
  Example:	
  NetSuite	
  
Embeds	
  into	
  	
  
exis@ng	
  applica@ons	
  
7	
  
Integrates	
  ac@onable	
  social	
  media	
  	
  
into	
  exis@ng	
  workflow	
  as	
  new	
  channel	
  
Property	
  of	
  Buzzient,	
  Inc.	
  
On-­‐premises	
  Example:	
  Siebel	
  
8	
  
Transparent	
  handoff	
  into	
  
app	
  workflows	
  
Respond	
  via	
  social	
  media	
  to	
  clients	
  within	
  
exis@ng	
  applica@ons	
  
Company	
  Trac@on	
  
Financial	
   Big	
  Data	
   High	
  Tech	
   Telecom	
   Life	
  
Sciences	
  
Travel/Leisure	
  
9	
  
•  $500K	
  Revenue	
  	
  
•  Partnerships	
  With	
  Major	
  Vendors:	
  
	
  
•  1	
  U@lity	
  Patent	
  Granted,	
  3	
  Pending	
  
Property	
  of	
  Buzzient,	
  Inc.	
  
High	
  Revenue	
  Poten@al	
  
Total	
  Revenue	
  
$0	
  
$200	
  
$400	
  
$600	
  
$800	
  
$1,000	
  
$1,200	
  
2012	
   2013	
   2014	
   2015	
   2016	
   2017	
   2018	
   2019	
   2020	
   2021	
   2022	
  
Millions	
  
2012	
   2013	
   2014	
   2015	
   2016	
   2017	
   2018	
   2019	
   2020	
   2021	
   2022	
  
Total	
  Revenue	
   $1,140,000	
   $2,280,000	
   $4,548,600	
   $9,051,828	
   $17,968,556	
   $35,580,427	
   $70,280,194	
   $138,478,161	
   $272,181,685	
   $533,664,737	
  $1,043,789,297	
  
Total	
  Revenue	
  
10!Property	
  of	
  Buzzient,	
  Inc.	
  
 Compe@@on	
  
#	
  of	
  applica@on	
  
integra@ons	
  
#applica@ons	
  
-­‐-­‐-­‐-­‐-­‐-­‐-­‐-­‐-­‐-­‐-­‐-­‐-­‐-­‐-­‐-­‐	
  
$M	
  Invested	
  
11!
Highest	
  capital	
  efficiency	
  
Property	
  of	
  Buzzient,	
  Inc.	
  
Fundraising	
  
•  $1.3M	
  Series	
  A	
  	
  
– CEO,	
  Board,	
  HNW	
  Angels,	
  TiE	
  Angels	
  Boston	
  
•  Raising	
  $1M-­‐2M	
  Series	
  A-­‐1	
  
– Ramp	
  sales	
  team	
  
– Establish	
  new	
  HQ	
  and	
  hire	
  Cx	
  service	
  team	
  
– Extend	
  integra@on	
  development	
  
12	
  Property	
  of	
  Buzzient,	
  Inc.	
  
Customer Experience as a Service	

Timothy B. Jones, CEO	

tbj@buzzient.com

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Buzzient Slides 2012

  • 1. Customer Experience as a Service Timothy B. Jones, CEO tbj@buzzient.com
  • 2. The Problem Unstructured,  social   “Big  Data”  is   sca<ered  across  the   web,  unseen  by   business   applica@ons  for     customer  service,   sales,  and  support   1!Property  of  Buzzient,  Inc.  
  • 3. What We Do Buzzient  enables  Big  Data   to  be  used  to  improve   customer  opera@ons   through  (1)addi@on  of   new  interac@on  channels   and  (2)  data  integra@on   with  exis@ng  applica@ons   2!Property  of  Buzzient,  Inc.  
  • 4. How We Do It Buzzient  harvests  Big  Data  with  a  Customer   Experience  (Cx)  SaaS  applica@on  that  transparently   improves  exis@ng  business  processes   3! Property  of  Buzzient,  Inc.  
  • 5. Who  We  Are   •  Leadership  team  with   mul@ple  IPO/M&A  Exits     with  database  and   applica@ons  companies   •  Board  of  Directors  with   Public  Company   Experience     4  Property  of  Buzzient,  Inc.  
  • 6. Business  Model   •  Customer  Experience-­‐As-­‐A-­‐Service  (CxaaS)   – SaaS  Applica@on  Subscrip@ons   •  Standalone  Buzzient  Cx  app   •  Connectors  to  CRM/ERP/HCM  apps   •  Managed  Service  Provider  (MSP)  Op@on   •  Channels   – Direct  to  F500   – Indirect  to  F5000   – OEM  licensing  with  CRM/ERP/HCM  companies   5  Property  of  Buzzient,  Inc.  
  • 7.              Broad  Industry  Support   CRM & Contact Center HCM ERP 6  Property  of  Buzzient,  Inc.  
  • 8.  SaaS  Example:  NetSuite   Embeds  into     exis@ng  applica@ons   7   Integrates  ac@onable  social  media     into  exis@ng  workflow  as  new  channel   Property  of  Buzzient,  Inc.  
  • 9. On-­‐premises  Example:  Siebel   8   Transparent  handoff  into   app  workflows   Respond  via  social  media  to  clients  within   exis@ng  applica@ons  
  • 10. Company  Trac@on   Financial   Big  Data   High  Tech   Telecom   Life   Sciences   Travel/Leisure   9   •  $500K  Revenue     •  Partnerships  With  Major  Vendors:     •  1  U@lity  Patent  Granted,  3  Pending   Property  of  Buzzient,  Inc.  
  • 11. High  Revenue  Poten@al   Total  Revenue   $0   $200   $400   $600   $800   $1,000   $1,200   2012   2013   2014   2015   2016   2017   2018   2019   2020   2021   2022   Millions   2012   2013   2014   2015   2016   2017   2018   2019   2020   2021   2022   Total  Revenue   $1,140,000   $2,280,000   $4,548,600   $9,051,828   $17,968,556   $35,580,427   $70,280,194   $138,478,161   $272,181,685   $533,664,737  $1,043,789,297   Total  Revenue   10!Property  of  Buzzient,  Inc.  
  • 12.  Compe@@on   #  of  applica@on   integra@ons   #applica@ons   -­‐-­‐-­‐-­‐-­‐-­‐-­‐-­‐-­‐-­‐-­‐-­‐-­‐-­‐-­‐-­‐   $M  Invested   11! Highest  capital  efficiency   Property  of  Buzzient,  Inc.  
  • 13. Fundraising   •  $1.3M  Series  A     – CEO,  Board,  HNW  Angels,  TiE  Angels  Boston   •  Raising  $1M-­‐2M  Series  A-­‐1   – Ramp  sales  team   – Establish  new  HQ  and  hire  Cx  service  team   – Extend  integra@on  development   12  Property  of  Buzzient,  Inc.  
  • 14. Customer Experience as a Service Timothy B. Jones, CEO tbj@buzzient.com