Metrilo.com's slides taken from Eleven's demo day (23 July 2014, Sofia, Bulgaria)

1. metrilo.com

2. Analytics for eCommerce stores
metrilo.com

3. metrilo.com

4. According to Wikipedia:!
!
Analytics is the discovery and communication of meaningful patterns
in data. Businesses may commonly apply analytics to business data
to describe, predict, and improve business performance.
metrilo.com

6. And since it sounds really, really boring…

8. КОЙТО МЕРИ - ПИЧЕЛИ.
КОЙТО НИ МЕРИ - НИ ПИЧЕЛИ

9. metrilo.com

10. Why is Analytics so important for eCommerce?
metrilo.com

11. metrilo.com

12. Because eCommerce is kind of a Black Box.
metrilo.com

13. Because eCommerce is kind of a Black Box.
And that’s not cool.
metrilo.com

14. metrilo.com

15. $4.5K on marketing
15K visitors
metrilo.com

16. $4.5K on marketing
15K visitors
$8.5K in sales
metrilo.com

17. $4.5K on marketing
15K visitors
$8.5K in sales
NO FUCKING IDEA what happens in between
metrilo.com

19. And they should,

20. And they should, in order to sell more.

22. Analytics… sounds familiar.
Wasn’t there this company called X?

23. Yep. But here’s the deal with all those guys:

24. Yep. But here’s the deal with all those guys:
You’ll end up looking for answers when you have no clue about the questions.

25. Yep. But here’s the deal with all those guys:
You’ll end up looking for answers when you have no clue about the questions.
• Integration sucks. It requires way too many work hours from both
development and marketing teams
• Setting up all the analytics reports is hard. Like, really, really hard.
• It usually takes many months before you start getting meaningful
insights from the data you’ve collected

26. metrilo.com

27. Metrilo plugs easily into your online store
and starts providing you with actionable insights in 2 weeks or less
metrilo.com

29. Does it really work?

30. Our first customers use it daily.

32. Who runs that thing?
a few words about the awesome and humble team

33. Who runs that thing?
a few words about the awesome and humble team
Murry Peter Grigorov

35. So… what are we looking for?

37. More online stores interested in learning from their data.
If you’re running eCommerce business or have friends that are, come talk to us.

38. metrilo.com

39. Measure
metrilo.com

40. Measure
and always be
metrilo.com