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Digital ‘New Typography’ movement
continues with the popularisation of:
Desktop software like Quark Xpress and Illustrator




Based on experiments by people such as:

Neville Brody
Octavo magazine
More opportunities to explore complex type
arrangements through embracing new technologies




Based on experiments by people such as:

British Design firm 8vo
Why not associates
Futuristic and
organic shapes
Arcadia typeface


Echoes the form of Philippe Stark’s
lemon sqeezer for Alessi
Accelerated Global Culture

Images of
Genocide
appear in a
fashion
magazine
A symbol
of Solidarity
Return of Flower Power

Moving through music, image
and clothes
Web language
standards get
introduced for
HTML
Kyle
Cooper

Creates title
sequence
for Seven

Part of
Post-modern
typography
DADA aesthetic?
r
                                              ethe
                 p te d                 tog




                                          cam he G ove
             rom s by s             ing




                                           in da m
           p
                                 ast s.




                                             Da
        ly lage her




                                              t
      b                       d p aph




                                               e f erm men
   ba col d ot              an gr
Pro lier       n




                                                  rom an
                          g
   r
 ea ass    oa          tin hoto
                  cut nt p
  Pic          of r e




                                                     art
             a
          de diffe
       e i of




                                                         ist
   Th t s
        r




                                                             s
     pa



                                                               t
Expressive style:   Artists include:
  Collage            Hans Arp

  Assemblage         Johannes Baader

  Montage            Marcel Duchamp

                     Max Ernst

                     John Heartfield

                     Man Ray
QuickTime™ and a
      H.264 decompressor
are needed to see this picture.
http://channel.walkerart.org/archive.wac
                            [more like this]
Outsider
Art

What
is this
symbolic
of?
1970s
returns
Originated in 1970s
Interactive CD-rom version of
Powers of Ten released




Embracing new technology
Virtual Reality and AI
is sold in a comsumer
product
Sensuality   of machines and technology and also East Asian

             and Central European cultures crossover in
First Things First Manifesto
Graham Routherwaite
re-introduces illustration into
advertising for LEVI’s campaign
Young
British
Artists
Using what is a called
a ‘Picture Comparison’
for the book cover

What do you think the
2 images represent?
Sensory Exhibition




At Royal Albert Hall, London
Annual Anti-consumerism Day
?
What is the value of embracing new
technology in your work

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1990s – Graphic Design History

Notas do Editor

  1. 1990
  2. 1991
  3. 1991
  4. 1992
  5. 1992
  6. 1992
  7. 1992
  8. 1993
  9. 1993
  10. 1993
  11. 1993
  12. 1994
  13. 1994
  14. 1994
  15. 1994
  16. 1994
  17. 1995
  18. 1995
  19. 1995
  20. 1995
  21. 1995
  22. 1996
  23. 1996
  24. 1997
  25. 1997
  26. 1997
  27. 1997
  28. 1998
  29. 1998
  30. 1999
  31. 1999
  32. 1999
  33. 1999
  34. 1999
  35. 1999