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LEARNING can be defined
as a vehicle to promote
adaptation through
experience.
What experiences do we have in life that promote adaptation?
Ways of Learning
•Classical Conditioning
•Operant Conditioning
•Cognitive Factors
Classical Conditioning
Classical Conditioning
A simple form of learning
in which one stimulus
calls for the response
that is usually called forth
by another stimulus.
Classical Conditioning
Important Components:
• US – Unconditioned Stimulus: A stimulus that
causes an automatic response
• UR – Unconditioned Response: The automatic
response to the US
• CR – Conditioned Response: A learned
response to a stimulus that was previously
neutral
• CS – Conditioned Stimulus: The previously
neutral stimulus (NS) that became a learned
stimulus
Classical Conditioning
ACTIVITY
Operant Conditioning
Operant Conditioning
People and animals learn
to do certain things, and
not others, because of the
results of what they do
(consequences of actions).
Operant Conditioning
Reinforcement
Reinforcement
The process by which a
stimulus increases the
chances that the preceding
behavior will occur again.
Primary Secondary
Positive
Negative
Operant Conditioning
Important Related Concepts:
•Schedules of Reinforcement
•Interval
•Ratio
•Shaping
Scenarios
Cognitive Factors
Cognitive Factors
Observational Learning
Cognitive Factors
Observational Learning
Describe two instances in which you
learned something through observation

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