Personal Information
Organização/Local de trabalho
São Paulo, SP Brazil
Cargo
Senior eBusiness Manager
Setor
Real Estate/ Construction / Architecture
Site
www.polacco.com.br
Sobre
Cyrela Brazil Realty is one of the largest and most admired residential real estate developer in Latin America. The company aimed at repositioning the digital market in 2009 to strengthen its presence. In 2011, was the first company in real estate to sell a house through Facebook (abril/11) in the world and sales originated by digital channels accounted for 20% of total gross revenues of $ 6.5 billion.
The main activities so far have been:
- Development of new company websites
- Planning of digital strategy and actions
- Planning metric digital environment
- Planning, monitoring, optimization and media negotiation
- Implementation of governance policies and digital processes
Marcadores
digital
iab
brasil
web
internet
2.0
mercado
dados
brasileiro
marketing
glossário
media
analytics
adserver
métricas
e-metrics
webanalytics
e-metricsmétricasweb
analyticsbrasil
economic
downturn
conference
resultados
social
mídia
network
recessão
during
how
metrics
seo
sem
mobile
search
displayads
rich
Ver mais
Apresentações
(7)Documentos
(6)Gostaram
(12)Culture (Original 2009 version)
Reed Hastings
•
Há 12 anos
What's Next: Social Media Trends 2020
Ogilvy Consulting
•
Há 4 anos
Machine Learning & Ecommerce - by David Jones - PAPIs Connect
PAPIs.io
•
Há 8 anos
JWT: 100 Things to Watch in 2013
J. Walter Thompson Intelligence
•
Há 11 anos
SMX Advanced: Landing Page Myths
ion interactive
•
Há 14 anos
Social > Media
Nick Skytland
•
Há 14 anos
Touchpoints: a Customer Experience Story | MCorp Consulting
Michael Hinshaw, CEO McorpCX
•
Há 15 anos
Social Media Measurement
Kelsey Ruger
•
Há 16 anos
Social Media Developments in the Real-Time Economy
Teemu Arina
•
Há 15 anos
Vision of the future: Organization 2.0
Teemu Arina
•
Há 15 anos
Rock Bands, Guitar Heroes And Management Theory
Stephen Anderson
•
Há 15 anos
Mobile 2.0: Design & Develop for the iPhone and Beyond
Brian Fling
•
Há 15 anos
Personal Information
Organização/Local de trabalho
São Paulo, SP Brazil
Cargo
Senior eBusiness Manager
Setor
Real Estate/ Construction / Architecture
Site
www.polacco.com.br
Sobre
Cyrela Brazil Realty is one of the largest and most admired residential real estate developer in Latin America. The company aimed at repositioning the digital market in 2009 to strengthen its presence. In 2011, was the first company in real estate to sell a house through Facebook (abril/11) in the world and sales originated by digital channels accounted for 20% of total gross revenues of $ 6.5 billion.
The main activities so far have been:
- Development of new company websites
- Planning of digital strategy and actions
- Planning metric digital environment
- Planning, monitoring, optimization and media negotiation
- Implementation of governance policies and digital processes
Marcadores
digital
iab
brasil
web
internet
2.0
mercado
dados
brasileiro
marketing
glossário
media
analytics
adserver
métricas
e-metrics
webanalytics
e-metricsmétricasweb
analyticsbrasil
economic
downturn
conference
resultados
social
mídia
network
recessão
during
how
metrics
seo
sem
mobile
search
displayads
rich
Ver mais