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Opening Business Education:
An Introduction to Open Educational Resources
Michelle Reed, @LibrariansReed
Open Education Librarian | UTA Libraries | 5.16.17
https://www.slideshare.net/oelib/opening-business-education
Openness is the only means of doing education. If there
is no sharing, there is no education. Successful educators
share most thoroughly with the most students.
- David Wiley
“Be a champion of a cause and don't give up.”
- TJ Bliss
“Research provides the foundation of modern society. Research leads to
breakthroughs, and communicating the results of research is what allows us to
turn breakthroughs into better lives—to provide new treatments for disease, to
implement solutions for challenges like global warming, and to build entire
industries around what were once just ideas. However, our current system for
communicating research is crippled by a centuries old model that hasn’t been
updated to take advantage of 21st century technology.”
- Scholarly Publishing and Academic Resources Coalition (SPARC)
“Isn’t it amazing that
what serves social justice
also serves effective pedagogy
and is empirically supported?”
- Rajiv Jhangiani
What do you know
about ©opyright?
The U.S. Constitution
“The Congress shall have the power…to promote the
progress of science and useful arts, by securing for
limited times to authors and inventors exclusive Right
to their respective writings and discoveries.”
Article 1, Section 8
Copyright (Section 106)
Copyright protects “original works of authorship” that
are fixed in a tangible form of expression:
• literary works
• musical works
• dramatic works
• pantomimes & choreographic works
• pictorial, graphic, & sculptural works
• motion pictures & other audiovisual works
• sound recordings
• architectural works
Copyright is a bundle of rights
Rights are held by the OWNER of the work (not
necessarily the creator/author). Owners may:
• Reproduce - Make copies of their works publicly or privately.
• Adapt - Prepare additional works derived from their copyrighted work, (aka,
derivative works).
• Distribute - Disseminate copies of their works, to the public by sale or other
transfer of ownership, or by rental, lease, lending.
• Perform - Perform their work publicly (at location open to the public or to
persons other than close family and social acquaintances).
• Display - Display their work publicly (applies to all works except sound
recordings and architectural works).
Length/Term of Copyright
• Life of author plus 70 years
• Joint work – 70 years after last surviving author’s death
• Works made for hire – 95 years from year of first
publication or 120 years from year of creation, whichever
expires first
• Works published before 1923 are in the public domain
• Copyright slider to determine whether the work is in the
public domain -
http://librarycopyright.net/resources/digitalslider/
Also Consider
Fair Use
& the Public Domain
• Purpose and character of the use:
including whether such use is of a
commercial nature or is for
nonprofit educational purposes;
• Nature of the copyrighted work:
Fiction vs. Non-Fiction. Creative
vs. Factual.
• Amount and substantiality of the
portion used in relation to the
copyrighted work as a whole; and
• Effect on the potential market for
or value of the copyrighted work.
What is Open?
Freeimages.com (lyn belisle)
The 5 Rs of Open
1. Retain
2. Reuse
3. Revise
4. Remix
5. Redistribute
Adopting Open Practices
Freeimages.com (Joanie Cahill)
Open Educational Resources Defined
“Open Educational Resources are teaching, learning, and research
resources that reside in the public domain or have been released
under an intellectual property license that permits their free use and
repurposing by others. OER include full courses, course materials,
modules, textbooks, streaming videos, tests, software, and any
other tools, materials, or techniques used to support access to
knowledge.”
- William and Flora Hewlett Foundation
ECON 2305-003
Principles of
Macroeconomics
Spring 2016
Course Syllabus
$344,931
The average
student budgets
$1,249 - $1,364
on textbooks and
course materials
in 2015-16.
2012 2016
63.6% 66.5% Not purchase the required textbook
49.2% 47.6% Take fewer courses
45.1% 45.5% Not register for a specific course
33.9% 37.6% Earn a poor grade
26.7% 26.1% Drop a course
17.0% 19.8% Fail a course
In your academic career, has the cost of required
textbooks caused you to:
More open access publishing
A change in how we allocate spending
Increased engagement
Improved retention
Improved completion rates
Improved pedagogy
Ownership of course content
New partnerships and collaborative opportunities
Beyond Affordability
Filter for CC-licensed material
OER in Texas
Require disclosure of OER as textbook
& searchable list of OER only courses
Establish OER grant program
to encourage development of OER only courses
Conduct feasibility study
of statewide OER repository
Questions?
More information here:
http://libguides.uta.edu/oer
Thank You
http://www.slideshare.net/oelib
Michelle Reed
michelle.reed@uta.edu

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Opening Business Education

  • 1. Opening Business Education: An Introduction to Open Educational Resources Michelle Reed, @LibrariansReed Open Education Librarian | UTA Libraries | 5.16.17 https://www.slideshare.net/oelib/opening-business-education
  • 2. Openness is the only means of doing education. If there is no sharing, there is no education. Successful educators share most thoroughly with the most students. - David Wiley “Be a champion of a cause and don't give up.” - TJ Bliss “Research provides the foundation of modern society. Research leads to breakthroughs, and communicating the results of research is what allows us to turn breakthroughs into better lives—to provide new treatments for disease, to implement solutions for challenges like global warming, and to build entire industries around what were once just ideas. However, our current system for communicating research is crippled by a centuries old model that hasn’t been updated to take advantage of 21st century technology.” - Scholarly Publishing and Academic Resources Coalition (SPARC) “Isn’t it amazing that what serves social justice also serves effective pedagogy and is empirically supported?” - Rajiv Jhangiani
  • 3. What do you know about ©opyright?
  • 4. The U.S. Constitution “The Congress shall have the power…to promote the progress of science and useful arts, by securing for limited times to authors and inventors exclusive Right to their respective writings and discoveries.” Article 1, Section 8
  • 5. Copyright (Section 106) Copyright protects “original works of authorship” that are fixed in a tangible form of expression: • literary works • musical works • dramatic works • pantomimes & choreographic works • pictorial, graphic, & sculptural works • motion pictures & other audiovisual works • sound recordings • architectural works
  • 6. Copyright is a bundle of rights Rights are held by the OWNER of the work (not necessarily the creator/author). Owners may: • Reproduce - Make copies of their works publicly or privately. • Adapt - Prepare additional works derived from their copyrighted work, (aka, derivative works). • Distribute - Disseminate copies of their works, to the public by sale or other transfer of ownership, or by rental, lease, lending. • Perform - Perform their work publicly (at location open to the public or to persons other than close family and social acquaintances). • Display - Display their work publicly (applies to all works except sound recordings and architectural works).
  • 7. Length/Term of Copyright • Life of author plus 70 years • Joint work – 70 years after last surviving author’s death • Works made for hire – 95 years from year of first publication or 120 years from year of creation, whichever expires first • Works published before 1923 are in the public domain • Copyright slider to determine whether the work is in the public domain - http://librarycopyright.net/resources/digitalslider/
  • 8. Also Consider Fair Use & the Public Domain • Purpose and character of the use: including whether such use is of a commercial nature or is for nonprofit educational purposes; • Nature of the copyrighted work: Fiction vs. Non-Fiction. Creative vs. Factual. • Amount and substantiality of the portion used in relation to the copyrighted work as a whole; and • Effect on the potential market for or value of the copyrighted work.
  • 10. The 5 Rs of Open 1. Retain 2. Reuse 3. Revise 4. Remix 5. Redistribute
  • 11.
  • 13. Open Educational Resources Defined “Open Educational Resources are teaching, learning, and research resources that reside in the public domain or have been released under an intellectual property license that permits their free use and repurposing by others. OER include full courses, course materials, modules, textbooks, streaming videos, tests, software, and any other tools, materials, or techniques used to support access to knowledge.” - William and Flora Hewlett Foundation
  • 14.
  • 15.
  • 17.
  • 19. The average student budgets $1,249 - $1,364 on textbooks and course materials in 2015-16.
  • 20. 2012 2016 63.6% 66.5% Not purchase the required textbook 49.2% 47.6% Take fewer courses 45.1% 45.5% Not register for a specific course 33.9% 37.6% Earn a poor grade 26.7% 26.1% Drop a course 17.0% 19.8% Fail a course In your academic career, has the cost of required textbooks caused you to:
  • 21. More open access publishing A change in how we allocate spending Increased engagement Improved retention Improved completion rates Improved pedagogy Ownership of course content New partnerships and collaborative opportunities Beyond Affordability
  • 23. OER in Texas Require disclosure of OER as textbook & searchable list of OER only courses Establish OER grant program to encourage development of OER only courses Conduct feasibility study of statewide OER repository

Notas do Editor

  1. This presentation is licensed under an Attribution 4.0 International license (CC-BY): https://creativecommons.org/licenses/by/4.0/ It was presented to doctoral students in UTA’s College of Business.
  2. About me: I am an open advocate.
  3. What do you know about copyright? Today we’ll discuss four facts about copyright.
  4. Fact 1: Copyright is a legal right granted by the US Constitution. It was intended as a limited-term monopoly to incentivize creation and innovation. https://www.copyright.gov/title17/
  5. Fact 2: Copyright is automatic when a work is fixed in a tangible form. These categories should be viewed broadly. For example, computer programs and most “compilations” may be registered as “literary works”; maps and architectural plans may be registered as “pictorial, graphic, and sculptural works.” Some things may not be protected by copyright: ideas, symbols, ingredients and processes (recipes), ideas, phrases, names, titles, and slogans. However, other types of IP may apply (e.g., trademark, patent, or trade secret). Also, government documents are in the public domain. Copyright happens automatically and without any further action on your part when you fix an idea in a tangible form. Example: lyrics on a bar napkin. Making the copyright ownership and status of work easily visible is a good idea but not legally required. Registration is a procedural necessity in order to litagate a copyright claim but this can be done at any point and costs money. It would indicate to the court that you were aware of your ownership rights and intended to protect them. But again, not necessary to establish copyright; the act of expression brought the copyright into existence.
  6. Fact 3: Copyright is a bundle of rights that can be debundled. Rights may be transferred in whole or licensed collectively or individually. Exclusive rights must be transferred in writing.
  7. Fact 4: Copyright lasts a really long time-- continues beyond creator’s death. Original Copyright Term: 1790 – 14 yrs. + 14 renewal (28) Revisions: 1831 – 28 yrs. + 14 renewal (42) 1909 – 28 yrs. + 28 renewal (56) 1976 – life of author + 50 yrs. (fair use formalized, registration not required) 1998 – life of author + 70 yrs. Source: http://www.arl.org/focus-areas/copyright-ip/2486-copyright-timeline The Disney influence: Steamboat Willie (1928) - set to expire in 1984 - 1976 changes set new expiration at 75 years (2003) - 1998 changes set new expiration at 95 years (2023)
  8. Two additional considerations are very important: public domain and fair use. Fair use is a balance of four factors. The only way to *know* if your use is fair is to take it to court. See Fair Use Checklist: https://copyright.columbia.edu/content/dam/copyright/Precedent%20Docs/fairusechecklist.pdf More on public domain: http://copyright.cornell.edu/resources/publicdomain.cfm University of Kansas offers a great copyright decision tree: https://openaccess.ku.edu/copyright-decision-tree
  9. Open = free to access + permissions to reuse “Lock” is used with permission from Freeimages contributor lyn belisle: http://www.freeimages.com
  10. Open means free for anyone to access and includes permission to engage in the 5R activities. Frequently communicated via CC license, which provides alternatives to “all rights reserved” copyright. More at http://creativecommons.org/about CC-zero license is an option for releasing work into the public domain, freeing it of all copyright restrictions: https://creativecommons.org/choose/zero/
  11. Slide from David Ernst’s “Open Textbooks” presentation at University of Texas at Arlington: https://www.slideshare.net/djernst/university-of-texas-at-arlington-72016692
  12. One way to “go open” is to adopt OER “Open” is used with permission from Freeimages contributor Joanie Cahill: http://www.freeimages.com
  13. Source: http://www.hewlett.org/strategy/open-educational-resources/#overview
  14. Open Textbook Library: https://open.umn.edu/opentextbooks/
  15. Open Textbook Library: https://open.umn.edu/opentextbooks/BookDetail.aspx?bookId=319
  16. The list price for this book is $249.95
  17. Open Textbook Library: New hardcover available via Amazon for $33.50; paperback $23.49
  18. Fall 2017 – 9 sections of 2305 are offered Regular capacity =100 students (6 of these) Combined capacity = 260 (3 of these) Total students impacted = 1380 * $249.95 Savings estimate for one semester: $344,931
  19. Image Source: http://www.chronicle.com/article/required-reading-really-/136875 Text source: College Board
  20. Source: http://www.openaccesstextbooks.org/pdf/2012_Florida_Student_Textbook_Survey.pdf Slide from David Ernst’s “Open Textbooks” presentation at University of Texas at Arlington: https://www.slideshare.net/djernst/university-of-texas-at-arlington-72016692
  21. Source: Sarah Faye Cohen. “Barriers to Open Textbook Adoption.” April 29, 2016. http://www.slideshare.net/thesheck For more on retention and completion rates, see Open Education Group “Review” - http://openedgroup.org/review
  22. Use the advanced search option. Some sites with “open” content are not licensed with Creative Commons but include licensing language that allows for less restricted uses. For example, http://www.freeimages.com/
  23. SB No. 810 introduced by Lois Kolkhorst
  24. Questions?
  25. Much more information on finding open and affordable course content: http://libguides.uta.edu/oer