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How do you socialize a network? 
Meredith P. GoinsSeptember 4, 2014
Activity time! 
Get out your cell phones/tablets and discover if the people sitting next to you or near you are: 
•On LinkedIn? 
•How about Twitter? 
•Google+? 
You just socialized your network! Look for friends, family, colleagues, folks from all walks of life… 
2
Activity Time! 
3 
Don’t feel like networking with your neighbor? Or already know them well enough? Find me! 
@mgoins 
www.linkedin.com/in/meredithpgoins/ 
https://plus.google.com/+MeredithPGoins 
Quick tip: Google my full name
Tips on “care & feeding” of your network 
4 
It is now, “…ridiculously easy to find each other and band together.” 
Lee Raine, Director of Pew Research Center’s Internet Project speaking at Bankrate.com’sPartner conference reported on June 19, 2014http://www.pewinternet.org/2014/06/19/streams-stacks-snacks-socials-signals/
Tips on “care & feeding” of your network 
5
Whom do you communicate with and where do you find them? 
6 
From: http://www.pewinternet.org/fact- sheets/social-networking-fact-sheet/ 
As of January 2014, 74% of online adults use social networking sites:
Whom do you communicate with and where do you find them? 
7 
From: Lee Raineat Bankrate.com’sPartner conference June 19, 2014 presentation: http://www.pewinternet.org/2014/06/19/streams-stacks-snacks- socials-signals/
What do you communicate? 
8 
As of August 2012: 
•46% of adult internet users post original photos or videos online that they themselves have created. We call them creators. 
•41% of adult internet users take photos or videos that they have found online and repost them on sites designed for sharing images with many people. We call them curators. 
•Overall, 56% of internet users do at least one of the creating or curating activities we studied and 32% of internet users do both creating and curating activities. 
See: http://www.pewinternet.org/fact-sheets/social-networking-fact-sheet/
Tips for building your network: 
•Where is your audience? Talk with people on the right platform. 
•What are you posting? Pictures perform better than text-only posts. Long posts aren’t often read unless it’s a blog. 
•Consider what information you are curating. 
•Social is 24/7. Learn when people read your types of posts and schedule them accordingly. 
9
Tips for building your network: 
•Be real!Authenticity pays as well as it creates your own personal brand. 
•Don’t post anything you wouldn’t want to share with your mom. Or your boss. Or your pastor. 
•If you make a mistake, apologize then move on. #onlyhuman 
•Have fun! Oh, and learn something along the way! 
10

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How do you socialize a network?

  • 1. How do you socialize a network? Meredith P. GoinsSeptember 4, 2014
  • 2. Activity time! Get out your cell phones/tablets and discover if the people sitting next to you or near you are: •On LinkedIn? •How about Twitter? •Google+? You just socialized your network! Look for friends, family, colleagues, folks from all walks of life… 2
  • 3. Activity Time! 3 Don’t feel like networking with your neighbor? Or already know them well enough? Find me! @mgoins www.linkedin.com/in/meredithpgoins/ https://plus.google.com/+MeredithPGoins Quick tip: Google my full name
  • 4. Tips on “care & feeding” of your network 4 It is now, “…ridiculously easy to find each other and band together.” Lee Raine, Director of Pew Research Center’s Internet Project speaking at Bankrate.com’sPartner conference reported on June 19, 2014http://www.pewinternet.org/2014/06/19/streams-stacks-snacks-socials-signals/
  • 5. Tips on “care & feeding” of your network 5
  • 6. Whom do you communicate with and where do you find them? 6 From: http://www.pewinternet.org/fact- sheets/social-networking-fact-sheet/ As of January 2014, 74% of online adults use social networking sites:
  • 7. Whom do you communicate with and where do you find them? 7 From: Lee Raineat Bankrate.com’sPartner conference June 19, 2014 presentation: http://www.pewinternet.org/2014/06/19/streams-stacks-snacks- socials-signals/
  • 8. What do you communicate? 8 As of August 2012: •46% of adult internet users post original photos or videos online that they themselves have created. We call them creators. •41% of adult internet users take photos or videos that they have found online and repost them on sites designed for sharing images with many people. We call them curators. •Overall, 56% of internet users do at least one of the creating or curating activities we studied and 32% of internet users do both creating and curating activities. See: http://www.pewinternet.org/fact-sheets/social-networking-fact-sheet/
  • 9. Tips for building your network: •Where is your audience? Talk with people on the right platform. •What are you posting? Pictures perform better than text-only posts. Long posts aren’t often read unless it’s a blog. •Consider what information you are curating. •Social is 24/7. Learn when people read your types of posts and schedule them accordingly. 9
  • 10. Tips for building your network: •Be real!Authenticity pays as well as it creates your own personal brand. •Don’t post anything you wouldn’t want to share with your mom. Or your boss. Or your pastor. •If you make a mistake, apologize then move on. #onlyhuman •Have fun! Oh, and learn something along the way! 10