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Effective recruitment is just not about hiring candidates


                      UNDERSTANDING RECRUITMENT
i am watching
Recruitment Response Matrices :


  Fixed cost                                                  Job board
  approach
                                                                                        Campus

                                                                                                      Job fairs
          Quantity of Response




                                                         Employee website
                                          Print                              Job Days

                                                                                                         Re-Hire


                                                                               Employee Referrals

                                                                            Recruitment consultants
  Variable cost
  approach
                                                                                                                   High
                                    Low                        Quality of Response




                                 Effective recruitment is just not about hiring candidates




i am watching
Print   Job board   Consultant   Referrals   Job Days   Campus   Rehire   Social HR


Recruitment

Visibility and Branding

Scalable recruitment model

Generate trust in employee

Reference

Training effectiveness

Faster cultural integration

Employee concerns

Facilitate employee effectiveness

loyalty and belongingness

Engage employees and prospect

Increase discussion opportunity

Build reputation in the marketplace

Build evangelists for your company

Engage channel partners
Print   Job board   Consultant   Referrals   Job Days   Campus   Rehire   Social HR


Recruitment

Visibility and Branding

Scalable recruitment model

Generate trust in employee

Reference

Training effectiveness

Faster cultural integration

Employee concerns

Facilitate employee effectiveness

loyalty and belongingness

Engage employees and prospect

Increase discussion opportunity

Build reputation in the marketplace

Build evangelists for your company

Engage channel partners
Social recruitment is just not about hiring candidatse




i am watching
                          SOCIAL RECRUITMENT PROCESS
Social media can be used across the employee lifecycle:

   Company                                                               Offer and
                    Prospecting       Engage leads        Interview
  reputation                                                            acceptance



                      Lead &          Training &
  Terminate                                              Integration    On boarding
                     innovate        development




               Social recruitment is just not about hiring candidates




i am watching
Build long term roadmap:

                   Leverage       Proactively                                    Facilitate
Monitor company                                    Enhance          Employee
                   power of       search for                                    knowledge
  reputation                                       new hire        engagement
                   networks         talent                                       exchange


        External Networks                                     Internal Networks




              Social recruitment is just not about hiring candidates




i am watching
Turbo charge with social networks
Social Media for Recruiting:




           Social recruitment is just not about hiring candidates




i am watching                                      “Social Computing Moves Into Recruitment” © 2009 Forrester Research, Inc.
Engaging with Candidates


                                      VALUE PROPOSITION
i am watching
Illustrative




  Social media recruitment will
  help close 60 positions in six
  months. First three months
  will be engagement months.

           Assumption



i am watching
Illustrative




  Cost per hire is INR. 10000.
  This cost does not offer you
  any branding opportunity.


           Assumption



i am watching
Illustrative




Hiring cost :
 Total number of hires           X Cost per hire              = Total investment
 50                              X 10000                      =    500000

Cost of our retainership:
Monthly retainership            X Number of months = Total investment
  100000                        X       6                     =     600000




                Social media recruitment – pilot project for 6 months




i am watching
Illustrative




  There is a (visible) direct cost
  advantage with social media
  recruitment.

           Social media recruitment – pilot project for 6 months




i am watching
.. and other social media
  recruitment benefits.
          .. lets explore further.

           Social media recruitment – pilot project for 6 months




i am watching
Social media benefits:

Recruitment
Prospecting
Engage qualified leads
Interview
Offer and acceptance
On boarding
Integration
Training & development
Terminate
Build company reputation
 Employee Branding

              Social recruitment is just not about hiring candidate




i am watching
Social media benefits for you:

Recruitment
Prospecting
Engage qualified leads
Interview
Offer and acceptance
On boarding
Integration
Training & development
Terminate
Build company reputation
 Employee Branding

              Social recruitment is just not about hiring candidates




i am watching
Understanding Social Media Recruitment

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Understanding Social Media Recruitment

  • 1. Effective recruitment is just not about hiring candidates UNDERSTANDING RECRUITMENT i am watching
  • 2. Recruitment Response Matrices : Fixed cost Job board approach Campus Job fairs Quantity of Response Employee website Print Job Days Re-Hire Employee Referrals Recruitment consultants Variable cost approach High Low Quality of Response Effective recruitment is just not about hiring candidates i am watching
  • 3. Print Job board Consultant Referrals Job Days Campus Rehire Social HR Recruitment Visibility and Branding Scalable recruitment model Generate trust in employee Reference Training effectiveness Faster cultural integration Employee concerns Facilitate employee effectiveness loyalty and belongingness Engage employees and prospect Increase discussion opportunity Build reputation in the marketplace Build evangelists for your company Engage channel partners
  • 4. Print Job board Consultant Referrals Job Days Campus Rehire Social HR Recruitment Visibility and Branding Scalable recruitment model Generate trust in employee Reference Training effectiveness Faster cultural integration Employee concerns Facilitate employee effectiveness loyalty and belongingness Engage employees and prospect Increase discussion opportunity Build reputation in the marketplace Build evangelists for your company Engage channel partners
  • 5. Social recruitment is just not about hiring candidatse i am watching SOCIAL RECRUITMENT PROCESS
  • 6. Social media can be used across the employee lifecycle: Company Offer and Prospecting Engage leads Interview reputation acceptance Lead & Training & Terminate Integration On boarding innovate development Social recruitment is just not about hiring candidates i am watching
  • 7. Build long term roadmap: Leverage Proactively Facilitate Monitor company Enhance Employee power of search for knowledge reputation new hire engagement networks talent exchange External Networks Internal Networks Social recruitment is just not about hiring candidates i am watching
  • 8. Turbo charge with social networks Social Media for Recruiting: Social recruitment is just not about hiring candidates i am watching “Social Computing Moves Into Recruitment” © 2009 Forrester Research, Inc.
  • 9. Engaging with Candidates VALUE PROPOSITION i am watching
  • 10. Illustrative Social media recruitment will help close 60 positions in six months. First three months will be engagement months. Assumption i am watching
  • 11. Illustrative Cost per hire is INR. 10000. This cost does not offer you any branding opportunity. Assumption i am watching
  • 12. Illustrative Hiring cost : Total number of hires X Cost per hire = Total investment 50 X 10000 = 500000 Cost of our retainership: Monthly retainership X Number of months = Total investment 100000 X 6 = 600000 Social media recruitment – pilot project for 6 months i am watching
  • 13. Illustrative There is a (visible) direct cost advantage with social media recruitment. Social media recruitment – pilot project for 6 months i am watching
  • 14. .. and other social media recruitment benefits. .. lets explore further. Social media recruitment – pilot project for 6 months i am watching
  • 15. Social media benefits: Recruitment Prospecting Engage qualified leads Interview Offer and acceptance On boarding Integration Training & development Terminate Build company reputation Employee Branding Social recruitment is just not about hiring candidate i am watching
  • 16. Social media benefits for you: Recruitment Prospecting Engage qualified leads Interview Offer and acceptance On boarding Integration Training & development Terminate Build company reputation Employee Branding Social recruitment is just not about hiring candidates i am watching