High-Level Overview of the Globibo Copywriting Process Copywriting is the act or occupation of writing text for the purpose of advertising or other forms of marketing. 1. Concept & Outline •Understanding client needs / objectives •Gathering input like text, images •Estimate budget/timeline for the project •Timeline •List of Deliverables 2. Story & Drawing Board •Designing the graphical layout •Copywriting the Content •Creating a Sample PDF 3. Iteration 1 •Copywriting & Review of Document •Sample PDF sent to Client for suggested Changes and Correction •Alternatively, accepting a need for a different layout/shape •Document and approve changes 4. Iteration 2 •Integrate approved changes & corrections as Per Stage 3 •Internal Review of document •PDF will be reviewed by the Client for final approval 5. Delivery •Final product will be delivered to the client •Printing, Publishing, and Certification as required •Customer Feedback Do you want to know about the copywriting process?, Get in touch with the Globibo team. For more info: https://www.globibo.com/copywriting.php #copywriting #process #globibo

1. Globibo Copywriting Process
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Globibo
1. Concept &
Outline
•Understanding
client needs /
objectives
•Gathering input like
text, images
•Estimate budget /
timeline for the
project
•Timeline
•List of Deliverables
2. Story &
Drawing Board
•Designing the
graphical layout
•Copywriting the
Content
•Creating a Sample
PDF
3. Iteration 1
•Copywriting &
Review of
Document
•Sample PDF sent to
Client for suggested
Changes and
Correction
•Alternatively,
accepting a need
for different layout
/ shape
•Document and
approve changes
4. Iteration 2
•Integrate approved
changes &
corrections as Per
Stage 3
•Internal Review of
document
•PDF will be
reviewed from
Client for final
approval
5. Delivery
•Final product will
be delivered to
client
•Printing, Publishing,
Certification as
required
•Customer Feedback