1. NISOD 2.0
Thoughts from
Lawrence G. Miller, PhD
August 15, 2012
2. Challenges for NISOD
Communicate to multiple constituents the fact
that NISOD is alive, moving forward, and that
better days are ahead
Take advantage of the assets of the University
of Texas and the College of Education
Build upon existing relationships with two-
year institutions in the US and abroad
Rebranding the organization - NISOD 2.0
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3. Challenges for NISOD
Stabilize funding immediately
Reduce expenses
Aggressively pursue membership renewals
Maintain NISOD member institutions and partners
for the short run – both can be greatly expanded
over time
Maintain the Conference attendance and
partnership support for it
Explore other revenue streams, grants
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4. Top Tier NISOD Partners
Platinum Level ($25000 and up)
Bill & Melinda Gates $50,000
Foundation
Dell, Inc. $25,000
Pearson Higher Education $25,000
Educational Testing Service $10,000
Dynamic Campus $7500,
Community College Week Trade out for ad space
CommunityCollegeJobs.com Trade out for ad space
Diverse Trade out for ad space
Pena Studios 0
Sterling Level ($10,000)
Blackboard, Inc. $10,000
National American University $10,000 4
Adobe Systems, Inc. Host Webinar series
5. Challenges for NISOD
Re-establish NISOD as one of the top-level
organizations in higher education, starting
with the community college core
Become a catalyst for the production of
content that can be shared with member
institutions
Using online resources and applications
Traditional dissemination – books, publications, &
presentations
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6. Challenges for NISOD
Planning the 2013 NISOD Conference
Preconference
Fandango?
Keynote speakers
Special partner programs – breakfast, lunch
Advertising and promotion schedule
Presentation solicitation
Excellence Award process
NISOD Town Hall Sessions
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7. Communications Plan
Announce the appointment of the new NISOD
Director
Distribute Press Release (UT University
Communications?)
Make changes on Website (need to redesign
this over time)
Utilize Social Media –
Facebook, Twitter, LinkedIn, YouTube, etc
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8. Communications Plan – Personal
Contacts
Director will visit with every Platinum partners and key
Sterling partners
Personal call to all Bronze partners
Personal Email to all Friends of NISOD
Personal Email to all Members
Director attends key conferences to expand partner
base
Internal contacts – meet with College of Education
faculty and administration, UT Development Office
(Corporate & Foundation Relations, Donor
Relations, Donor Research), & University
Communications
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9. Publications & Social Media
Evaluate the effeteness of the existing NISOD
publications: Innovation
Abstracts, Celebrations, Hook’Em Up, & Partner Voice
Investigate potential publication process for books
Develop NISOD presence on
LinkedIn, Twitter, Pinterest, Flickr, YouTube
Aggressively develop NISOD’s presence on Facebook
More meaningful content
More interaction
Facebook ads
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12. Recent Facebook Posts
Be a presenter at the 2013 NISOD New study shows small rise in Longhorns in the Olympics photo
International Conference on college completion – Community album
Teaching & Leadership Excellence College Week
A study - the issue of how long Interactive map - state by state Snapshot of a Modern Learner,
students spend obtaining a graduates from college, Chronicle SmartBlog
degree - of Higher Education
10 Excellent Alternatives to What do you think about Less Choice, More Structure for
PowerPoint "Community?“ with YouTube clip Students: In a TN System,
Chronicle of Higher Education
Planning your 2013 NISOD trip? Howard CC (MD) leadership The Changing Faculty &Student
Check out 365 Things to Do in program, Chronicle of Higher Success, Pullias Center USC
Austin Education
Community College Research 23 community colleges - “Great Has your college developed an
Finds Dual Enrollment Benefits Colleges to Work For Survey,” app for mobile devices? If so,
All – Education News Chronicle of Higher Education post a link to the download.
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13. Analytics from NISOD Facebook Page
1,481 people REACHED
39 people SHARING
LM begins 82 people REACHED
as Admin 2 people SHARING
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