6. Industry Attractiveness Business Position Low Medium High High Medium Low Traditional 9-box matrix strategy organization makes decision of investment / divestment on the basis of each box’s outcome Selective Investment ( Critical Decision ) Harvest/Divest Harvest/Divest Invest/Grow Selective Investment Harvest/ Divest Invest/Grow Invest/Grow Selective Investment ( Critical Decision )
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13. Matrix - 1 Industry Attractiveness Business Segment Attractiveness Business Position Geography Attractiveness Low Medium High High Medium Low Selective Investment ( Critical Decision ) Harvest/Divest Harvest/Divest Invest/Grow Selective Investment Harvest/ Divest Invest/Grow Invest/Grow Selective Investment ( Critical Decision )
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15. Matrix - 2 Industry Attractiveness Business Segment Attractiveness Business Position Low Medium High High Medium Low Geography Attractiveness High Medium Low Low Medium High Harvest/Divest Invest/Grow Selective Investment ( Critical Decision ) Selective Investment Invest/Grow Selective Investment ( Critical Decision ) Selective Investment Selective Investment Selective Investment ( Critical Decision )
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