7 Steps to Produce a Strategy-on-a-Page

1. 1Strategy and Planning Management |
Prepared for: COO Forum
Produced by: Art Burris, Owner, ALB Business Consulting, LLC
Produced on: 01.25.16

2. 2Strategy and Planning Management |

3. 3Strategy and Planning Management |
What is Strategy and Planning Management?
 Strategy is a high level plan to achieve one or more goals under conditions of uncertainty.
 Strategy is important because the resources available to achieve these goals are usually
limited. Strategy generally involves setting goals, determining actions to achieve the goals,
and mobilizing resources to execute the actions.
 A strategy describes how the ends (goals) will be achieved by the means (resources).
 Planning is the process of thinking about and organizing the activities required to achieve a
desired goal.
 In organizations, planning is a management process, concerned with defining goals for
company's future direction and determining on the missions and resources to achieve those
targets.
 Strategy and Planning Management provides the ability to deliver long-term strategic and
financial goals; provides next-step guidance to meet strategic initiatives; enables trade-off
decisions subsequent to planning processes; and, supports multi-dimensional views for risk
management.

4. 4Strategy and Planning Management |
Strategy-on-a-Page Overview
Organization’s purpose
Sets
Direction
Makes
Actionable
Measures
for Success
Clear view of the future in behavioral terms – What success looks like
Measurable and actionable business objectives
The “Pillars” or the key elements of success -- and Our approach to how we will get
there.
The individual activities or projects led by individuals to execute the strategy
Metrics to evaluate and ensure progress and measure accountability
Mission
Vision
Strategies
Goals
Tactics
Measures

5. 5Strategy and Planning Management |
Strategy-on-a-Page Purpose and Process
Purpose
 Aligns business strategies with functional goals
and tactical measurements.
 Provides a means for translating a vision
statement into more actionable terms.
Process
1. Create a vision statement.
2. Agree on key business strategies.
3. Develop goals for each strategy.
4. Establish key measurements and performance
indicators for each strategy.
5. Determine tactics to achieve goals.
6. Distribute throughout the organization and use
the framework to have leaders, functional areas,
business units and project teams align their
goals, measurements and tactics with those of
the business.
7. Communicate throughout the organization.

6. 6Strategy and Planning Management |
Strategy-on-a-Page Template
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Individual Activities or
Projects Led by
Individuals to Execute
the Strategy
How We Measure
Success
The “Pillars” or the
Key Elements of
Success & Our
Approach to How We
Will Get There
Leading to our
vision of…
What We Desire to
Accomplish & How We
Know We’ve Achieved
the Goals
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7. Strategy-on-a-Page Examples
Financial Services
Information Technology

8. 8Strategy and Planning Management |
Financial Services

9. 9Strategy and Planning Management |
Information Technology

10. Contact Us
Please contact us with any questions you may have about our company.
• General Inquiries
artburris@albbusinessconsulting.com