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1. Video opportunities. Ltd Bill Wells Managing Director bill.wells@2dot0.co.uk www.2dot0.co.uk M : 0773 8889 543 T : 0845 337 2728
2. Projects to date – with regulatory services Live events “Increase message reach in a cost efficient manner” “Build resources for future use” http://www.2dot0.co.uk/events/swercots/ SWERCOTS
3. Projects to date – with regulatory services Expert opinion - Interviews “National communication model” “Economic model for dissemination of expert opinion” http://www.2dot0.co.uk/case-studies/Swercots-Interview/
4. Maximising resources Save cost Deliver once –> view many times. Reuse & repurpose Filming Sustainability Accessibility Improve service
5. www.2dot0.co.uk Case studies Live events Conferences Awards ceremonies http://www.2dot0.co.uk Public sector Higher education Contact
6. Integrate film with resources www.2dot0.co.uk/videoplayer/casestudies/likeminds/
7. Integrate film with resources www.2dot0.co.uk/videoplayer/casestudies/likeminds/
9. Chapter structure Conclusion Introduction Multi media video – online – COMPLETE SYSTEM Navigation Structured feedback. Library of all resources. Call to action - Video & Text Introductory video Chapter navigation Chapter title Open ended data collection. Chapter summary Support resources. Chapter 1 Chapter 2 Chapter 3 Emphasise key points Chapter 4 Hot spots Multiple choice Library Open ended questions Chapter 2 Chapter 3 Chapter 4 Chapter 1 Database PDF’S, films & websites Database of responses
10. Multi media video – Going live! 1 - put your film “on line” 2 – 2.0 create youtube style code 3 – embed code in your website
11. www.my.org Multi media video – online – BROADCAST NETWORK www.partner.org www.region.org Main site www.partner.org www.region.org Client’s website X1? X100’s? X12? Partner website’s Regional website’s Localisation
Client: SWERCOTS - South west of England Regional Co-ordination Of Trading Standards.Date: Oct 2009Subject: Tobacco control seminar filmed by 2.0 and published as a component within the tobacco control resource.How cost effective are live events????
Client: LACORS.Date: Oct 2009Subject: Interview with Martin Dockrell, Policy and Campaigns Manager, ASH England.Wendy MartinGillianMerron – Minister HealthUsed as an expert introduction to a topic
First AccessibilityLive once - view manySustainability MessageScalabilityRe use of material to meet different objectives.Economic Theatre v CinemaTheatre Elite, expensive, not reusableCinema For the masses, portable product, ultimately distributed via various media. Example budget 3k per event x 12 events = 36K Filming – estimated 5K plus expenses What is delivered .... Accessibility Web based partners – this becomes enabling and empowering resource. Green agenda / travel SOITM – feedback on accessibilitySustainability Re Purpose Re Invigorating Re focus – this years business goals – last years resources. Re use – Carl Haggerty – SOCITM
Client: LACORS.Date: Oct 2009Subject: Interview with Martin Dockrell, Policy and Campaigns Manager, ASH England.Wendy MartinGillianMerron – Minister HealthUsed as an expert introduction to a topic
Client: LACORS.Date: Oct 2009Subject: Interview with Martin Dockrell, Policy and Campaigns Manager, ASH England.Wendy MartinGillianMerron – Minister Health
Client: LACORS.Date: Oct 2009Subject: Interview with Martin Dockrell, Policy and Campaigns Manager, ASH England.Wendy MartinGillianMerron – Minister Health
Localisation of media – branding, contact details etc
Localisation of media – branding, contact details etc
Client: LACORS.Date: Oct 2009Subject: Interview with Martin Dockrell, Policy and Campaigns Manager, ASH England.Wendy MartinGillianMerron – Minister HealthUsed as an expert introduction to a topic
