Learning Competencies: 1. define visual information and visual media (SSHS); 2. discuss the purpose and importance of visual media (SSHS); 3. describe the different dimensions of visual information and media (MIL-11/12VIM-IVc-7); 4. discuss the elements of visual design (SSHS); 5. comprehend how visual information and media is/are formally and informally produced, organized and disseminated (MIL11/12-VIM-IVc-8); and 6. evaluate the reliability and validity of visual information and media and its/ their sources using selection criteria (MIL11/12-VIM-IVc-9). Topic Outline I- VISUAL INFORMATION AND MEDIA A. Definition B. Purpose and Importance C. Types and Formats D. Visual Design Elements

1. Mr. Arniel V. Ping
St. Stephen’s High School
Manila, Philippines
MEDIA AND
INFORMATION
LITERACY
VISUAL INFORMATION
AND MEDIA (PART 1)
Definition
Purpose and Importance
Types and Formats
Visual Design Elements

2. LEARNERS WILL BE ABLE TO…
define visual information and visual media
(SSHS);
discuss the purpose and importance of visual
media (SSHS);
describe the different dimensions of visual
information and media (MIL-11/12VIM-IVc-7);
LEARNING COMPETENCIES

3. LEARNERS WILL BE ABLE TO…
discuss the elements of visual design (SSHS);
comprehend how visual information and media
is/are formally and informally produced,
organized and disseminated (MIL11/12-VIM-IVc-
8); and
LEARNING COMPETENCIES

4. LEARNERS WILL BE ABLE TO…
evaluate the reliability and validity of visual
information and media and its/ their sources
using selection criteria (MIL11/12-VIM-IVc-9).
LEARNING COMPETENCIES

5. I- VISUAL INFORMATION AND MEDIA
A. Definition
B. Purpose and Importance
C. Types and Formats
D. Visual Design Elements
TOPIC OUTLINE

6. Visual Storytelling
THE HYBRID GRAPHIC NOVEL
SOURCES:
 https://www.dtelepathy.com/blog/inspiration/30-compelling-examples-of-visual-
storytelling-on-the-web
 http://graphicnovel-hybrid4.peugeot.com/start.html
FORMATIVE ASSESSMENT

7. Source: http://graphicnovel-hybrid4.peugeot.com/start.html

8. Source: http://graphicnovel-hybrid4.peugeot.com/start.html

9. Source: http://graphicnovel-hybrid4.peugeot.com/start.html

10. Source: http://graphicnovel-hybrid4.peugeot.com/start.html

11. Source: http://graphicnovel-hybrid4.peugeot.com/start.html

12. Source: http://graphicnovel-hybrid4.peugeot.com/start.html

13. Source: http://graphicnovel-hybrid4.peugeot.com/start.html

14. Source: http://graphicnovel-hybrid4.peugeot.com/start.html

15. Source: http://graphicnovel-hybrid4.peugeot.com/start.html

16. Source: http://graphicnovel-hybrid4.peugeot.com/start.html

17. Source: http://graphicnovel-hybrid4.peugeot.com/start.html

18. Source: http://graphicnovel-hybrid4.peugeot.com/start.html

19. CLASS ACTIVITY
1. Write the story of the graphic novel in
your notebook. You are not allowed to
talk to your classmates. (5 minutes)
FORMATIVE ASSESSMENT

20. CLASS DISCUSSION
1. What is the story in this graphic novel?
2. Who is the main character in the story?
How did you know?
3. What do you know about the main
character? How did you know it?
FORMATIVE ASSESSMENT

21. VISUAL
INFORMATION
VISUAL MEDIA
EXAMPLES OF VISUAL MEDIA
• Photography
• Video
• Screenshots
• Infographics
• Data Visualization (charts
and graphs)
• Comic Strips/Cartoons
• Memes
• Visual Note-Taking

22. PURPOSE OF VISUAL INFORMATION
gain attention
create meaning
facilitate retention

23. PURPOSE OF VISUAL INFORMATION
Source: http://www.comoxvalleyrd.ca/EN/meta/whats-new/news-archives/2015/practice-how-to-drop-
cover-and-hold-on-during-shakeout-bc-day.html

24. The Power Of Visual Content BY DemandGen Report (2014)
Source: https://www.demandgenreport.com/industry-topics/rich-media/2906-the-power-of-visual-content-infographic

25. Source:
https://postcro
n.com/en/blog
/visual-
content-
strategies-for-
social-
networks/

26. THE POWER OF VISUAL CONTENT MARKETING
Source: http://springboardpr.ie/the-power-of-visual-content-marketing/

27. KNOW YOUR IMAGE FORMAT
HTTPS://MAKEAWEBSITEHUB.COM/IMAGE-FORMATS-MEGA-
CHEAT-SHEETS/
COMMON VISUAL MEDIA FILE TYPES

28. KNOW YOUR IMAGE FORMAT
HTTPS://MAKEAWEBSITEHUB.COM/IMAGE-
FORMATS-MEGA-CHEAT-SHEETS/

29. KNOW YOUR IMAGE FORMAT
HTTPS://MAKEAWEBSITEHUB.COM/IMAGE-
FORMATS-MEGA-CHEAT-SHEETS/

30. KNOW YOUR IMAGE FORMAT
HTTPS://MAKEAWEBSITEHUB.COM/IMAGE-
FORMATS-MEGA-CHEAT-SHEETS/

31. KNOW YOUR IMAGE FORMAT
HTTPS://MAKEAWEBSITEHUB.COM/IMAGE-
FORMATS-MEGA-CHEAT-SHEETS/

32. KNOW YOUR IMAGE FORMAT
HTTPS://MAKEAWEBSITEHUB.COM/IMAGE-
FORMATS-MEGA-CHEAT-SHEETS/

33. ELEMENTS OF VISUAL DESIGN
VISUAL DESIGN ELEMENTS
 P.123 MIL TEACHING GUIDE BY CHED
THE BUILDING BLOCKS OF VISUAL DESIGN BY TEO SIANG
 https://www.interaction-design.org/literature/article/the-building-blocks-of-visual-design

34. LINE
describes a shape or outline
create texture and can be thick or thin
may be actual, implied, vertical,
horizontal, diagonal, or contour lines
VISUAL DESIGN ELEMENTS
P. 123, MIL TEACHING GUIDE BY CHED

35. LINE
Source:
https://www.interaction-
design.org/literature/article
/the-building-blocks-of-
visual-design

36. LINE
Source:
https://www.interaction-
design.org/literature/arti
cle/the-building-blocks-
of-visual-design
Author/Copyright
holder: Teo Yu Siang
and Interaction Design
Foundation. Copyright
terms and licence: CC
BY-NC-SA 3.0

37. SHAPE
a geometric or organic area that stands
out from the space next to or around it,
or because of differences in value, color,
or texture
VISUAL DESIGN ELEMENTS
P. 123, MIL TEACHING GUIDE BY CHED

38. SHAPE
Source: https://www.tes.com/lessons/AML9tkm0rSdgfA/organic-versus-geometric

39. SHAPE
Source: http://vanseodesign.com/web-design/form-surface-volume/

40. VALUE
the degree of light and dark in a design
contrast between black and white and all
the tones in between
VISUAL DESIGN ELEMENTS
P. 123, MIL TEACHING GUIDE BY CHED

41. VALUE
Source: https://www.sitepoint.com/principles-of-design-value/

42. VISUAL DESIGN ELEMENTS
P. 123, MIL TEACHING GUIDE BY CHED
TEXTURE
way a surface feels or is perceived to feel
illusion of the surfaces peaks and valleys,
resulting in a feeling of smoothness or
roughness in objects

43. TEXTURE
No Texture
With Texture

44. TEXTURE
Source:
https://www.pinterest.co
m/pin/4318530517539009
79/

45. TEXTURE
Source:
http://www.sibleyfineart.c
om/glyscreen_oe.htm?gly
/b23--bearded-collie.htm

46. TEXTURE
Source: http://opinion.inquirer.net/105207/editorial-cartoon-june-29-2017

47. VISUAL DESIGN ELEMENTS
P. 123, MIL TEACHING GUIDE BY CHED
COLOR
determined by its hue (name of color),
intensity (purity of the hue), and value
(lightness or darkness of hue)
used for emphasis, or may elicit
emotions from viewers

48. Source:
https://www.
creativeboom
.com/resourc
es/essential-
colour-
guide-for-
designers-
understandin
g-colour-
theory/

49. Source:
http://www.d
ailyinfographi
c.com/logos-
a-look-at-
the-meaning-
in-colors-
infographic

50. VISUAL DESIGN ELEMENTS
P. 123, MIL TEACHING GUIDE BY CHED
FORM
a figure having volume and thickness
an illusion of a 3-dimensional object can be
implied with the use of light and shading
can be viewed from many angles

51. FORM
Source:
http://visuala
rtspdsf.blogs
pot.com/201
2/04/form-
or-
volume.html
FORM IS A SHAPE IN THREE DIMENSIONS
SHAPE FORM

52. FORM
Source:
http://visual
artspdsf.blo
gspot.com/
2012/04/for
m-or-
volume.html

53. FORMATIVE ASSESSMENT
RECITATION

54. Source: http://www.gmanetwork.com/news/newstv/content/281695/news-tv-fan-favorite-i-juander-moves-
to-wednesdays-8-pm/story/

55. Source:
http://www.
gmanetwork
.com/news/
newstv/cont
ent/511650/
infographic-
ligtas-lindol-
tips/story/

56. Source:
http://entertai
nment.abs-
cbn.com/tv/sh
ows/angprobi
nsyano/photo
s/albums/764
2516-ligtas-
tips-paalala-
ng-
probinsyano

57. Source:
http://portal.d
oh.gov.ph/con
tent/how-
wash-hands-
properly.html

58. Source: https://thebeatdfw.com/2940220/bruno-mars-24k-magic-world-tour-2017-enter-to-win/

59. Source: http://opinion.inquirer.net/106769/editorial-cartoon-august-31-2017

60. Source:
http://www.
sshs.edu.ph
/

61. REFERENCES
 Media and Information Literacy Curriculum
Guide by DepEd
 Media and Information Literacy Teaching
Guide by CHED
 Media and Information Literacy by Boots C.
Liquigan, Diwa Learning Systems Inc.

62. REFERENCES
The Building Blocks of Visual Design by TEO SIANG
 https://www.interaction-design.org/literature/article/the-building-blocks-of-visual-design
Digital Image File Types Explained
 http://users.wfu.edu/matthews/misc/graphics/formats/formats.html
Know Your Image Format
 https://makeawebsitehub.com/image-formats-mega-cheat-sheets/