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Brazil survey result
1.
PRIVATE & CONFIDENTIAL
| © 2015 BROADBRANCH ADVISORS 1 Respondents background Title Infrastructure Focused IT Manager IT Consultant Chief Information Officer Director of Infrastructure Senior Executive with responsibility for DC management Chief Technology Officer Senior Executive with responsibility for global DC operations Company size n=30 Less than $50M Between $50M - $200M Between $200M - $500M Between $500M - $1B Between $1B to $2B Between $2B to $5B Between $5B to $10B More than $10B n=30
2.
PRIVATE & CONFIDENTIAL
| © 2015 BROADBRANCH ADVISORS 2 Service vendor selection Other consulting firm (not listed) IBM Hewlett-Packard EMC Equinix Microsoft SAP Accenture Align Atos CenturyLink CSC Data Dimension Forsynthe Infosys Transitional Data Services Vendor selectionn=30
3.
PRIVATE & CONFIDENTIAL
| © 2015 BROADBRANCH ADVISORS 3 Additional service purchased I did NOT purchase or evaluate any other service Application refresh Power and cooling facility refresh Connectivity improvement Networking equipment refresh Software refresh Storage equipment refresh Server refresh Other service purchasedn=30
4.
PRIVATE & CONFIDENTIAL
| © 2015 BROADBRANCH ADVISORS 4 DC migration service purchasing criteria Ability to provide swing gear Knowledge of regulatory requirement Open-source software tool Proprietary discovery software tool Proprietary productivity software tool Proprietary workflow software tool Relationship Reputation and brand recognition Vendor culture Specific application knowledge Speed Vendor pricing Combined knowledge of infrastructure and application Proprietary methodology Specific infrastructure knowledge Ability to demonstrate relevant experience First criteria Second criteria Third criteria Top three purchasing criterian=30
5.
PRIVATE & CONFIDENTIAL
| © 2015 BROADBRANCH ADVISORS 5 DC migration decision drivers Company relocation Fiber network access Footprint capacity constraints Power and cooling pricing advantage Broader cloud strategy Building closure Closer to customer Lease expiration Age of the facility Change of management Closer to headquarter/ key location Merger and/or acquisition Power and cooling capacity constraints Technology refresh Cost reduction First decision driver Second decision driver Third decision driver Top three decision driversn=30
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