MPITechCon Presentation on Future Trends of Meetings

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Kyle Hillman

Kevin Olsen and Andrea Huntzicker presentation at MPITechCon

Tecnologia

Poll

What
percentage
of
the
MPI

Founda5on
research
have
you

downloaded
and
read?

Poll

Which
Trend
Topic
is
most
relevant
to

you?

A. Content

B. Strategy

C. Technology

D. Genera5on
Gap

E.  Cash
&
Climate

Research
Takeaways

•  Customized
pricing
=
smaller
mee5ngs

•  Find
the
value

•  Freemium…
the
Angry
Birds
model

•  Interac5on

•  Contextualiza5on

•  Beyond
great
speakers

Poll

Based
on
your
experience
how
would
you

ﬁnish
this
sentence:

This
trend…

a.  is
old
news.

b.  is
here.

c.  is
coming
soon.

d.  is
somewhere
down
the
road.

e.  is
a
bunch
of
hooey.

Ideas

•  Content
oﬀerings

•  AQendee
driven

•  Content
crea5on

•  Live
Q
&
A
online

•  What’s
your
story?

Research
Takeaways

•  New
Specializa5ons

– Knowledge
structuring

•  New
Learning
Environments

•  New
sectors

•  Experien5al
learning

Poll

Based
on
your
experience
how
would
you

ﬁnish
this
sentence:

This
trend…

a.  is
old
news.

b.  is
here.

c.  is
coming
soon.

d.  is
somewhere
down
the
road.

e.  Way
oﬀ
in
this
distance

Ideas

•  “what”
vs.
“why”

•  Reading
instruc5ons
vs.
building
the
bike

•  Passive
vs.
ac5ve

•  Exclusive
vs.
inclusive

•  What’s
your
story?

Professionals

Will
Delve
Into

The
Heads
Minds

and
Brains
Of

Clients

Research
Takeaways

•  Let
data
drive

•  Fierce
ﬁlters

•  Experience
and
outcomes

Ideas

•  Resources

– Google
analy5cs

– Bid
Pal

– SlideKlowd

•  Real
5me

•  What’s
your
story?

You
Will

Think
Instant,

Short
Term

and
Quick
Fix

Research
Takeaways

•  Deﬁne
your
USP

•  Visualize

•  Quick
ﬁxes

Ideas

•  The
TED
eﬀect

•  Story
telling

•  ADD

•  What’s
your
story?

Online
Events

Will
Feed

Oﬄine

Experiences

Research
Takeaways

•  On
and
oﬀ
(Hybrid)

•  New
demand

•  Being
there

•  BriQany
vs.
Jus5n

Ideas

•  Analog
–>
Digital

•  Oﬀ
–>
On

•  Networking
Event
–>
LinkedIn

•  Yes
–>
And

•  What’s
your
story?

“It
Will
Be

Old
Age

Jim,
But

Not
As
We

Know
It”

Research
Takeaways

•  Stereotypes

•  Avoid
ageism

•  Genera5onal
catering

Ideas

•  4
Genera5ons

•  Old
≠
Apathy

•  What’s
your
story?

You
Will
Need

To
Consider

Cash,
Carbon,

Climate,
and

Crisis
Costs

Research
Takeaways

•  ROI,
tools,
value

•  Travel

•  Crisis
&
Con5ngency

Ideas

•  Resources

– Carbonneutral.com

– Webcasts

– Online
Environments

– MPIF
Research

• 
Security
consultants

•  What’s
your
story?

Poll

I
am
now
more
interested
in

other
MPI
Founda5on

whitepapers?

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MPITechCon Presentation on Future Trends of Meetings

1. 7/12 Trends Shaping Our Future

2. Poll What percentage of the MPI Founda5on research have you downloaded and read?

3. The Future of Mee5ngs

4. Poll Which Trend Topic is most relevant to you? A. Content B. Strategy C. Technology D. Genera5on Gap E.  Cash & Climate

5. Content Will Be Free

6. Research Takeaways •  Customized pricing = smaller mee5ngs •  Find the value •  Freemium… the Angry Birds model •  Interac5on •  Contextualiza5on •  Beyond great speakers

7. Poll Based on your experience how would you ﬁnish this sentence: This trend… a.  is old news. b.  is here. c.  is coming soon. d.  is somewhere down the road. e.  is a bunch of hooey.

8. Ideas •  Content oﬀerings •  AQendee driven •  Content crea5on •  Live Q & A online •  What’s your story?

9. Know How Will be the new knowledge

10. Research Takeaways •  New Specializa5ons – Knowledge structuring •  New Learning Environments •  New sectors •  Experien5al learning

11. Poll Based on your experience how would you ﬁnish this sentence: This trend… a.  is old news. b.  is here. c.  is coming soon. d.  is somewhere down the road. e.  Way oﬀ in this distance

12. Ideas •  “what” vs. “why” •  Reading instruc5ons vs. building the bike •  Passive vs. ac5ve •  Exclusive vs. inclusive •  What’s your story?

13. Professionals Will Delve Into The Heads Minds and Brains Of Clients

14. Research Takeaways •  Let data drive •  Fierce ﬁlters •  Experience and outcomes

15. Poll Based on your experience how would you ﬁnish this sentence: This trend… a.  is old news. b.  is here. c.  is coming soon. d.  is somewhere down the road. e.  Way oﬀ in this distance

16. Ideas •  Resources – Google analy5cs – Bid Pal – SlideKlowd •  Real 5me •  What’s your story?

17. You Will Think Instant, Short Term and Quick Fix

18. Research Takeaways •  Deﬁne your USP •  Visualize •  Quick ﬁxes

19. Poll Based on your experience how would you ﬁnish this sentence: This trend… a.  is old news. b.  is here. c.  is coming soon. d.  is somewhere down the road. e.  Way oﬀ in this distance

20. Ideas •  The TED eﬀect •  Story telling •  ADD •  What’s your story?

21. Online Events Will Feed Oﬄine Experiences

22. Research Takeaways •  On and oﬀ (Hybrid) •  New demand •  Being there •  BriQany vs. Jus5n

23. Poll Based on your experience how would you ﬁnish this sentence: This trend… a.  is old news. b.  is here. c.  is coming soon. d.  is somewhere down the road. e.  Way oﬀ in this distance

24. Ideas •  Analog –> Digital •  Oﬀ –> On •  Networking Event –> LinkedIn •  Yes –> And •  What’s your story?

25. “It Will Be Old Age Jim, But Not As We Know It”

26. Research Takeaways •  Stereotypes •  Avoid ageism •  Genera5onal catering

27. Poll Based on your experience how would you ﬁnish this sentence: This trend… a.  is old news. b.  is here. c.  is coming soon. d.  is somewhere down the road. e.  Way oﬀ in this distance

28. Ideas •  4 Genera5ons •  Old ≠ Apathy •  What’s your story?

29. You Will Need To Consider Cash, Carbon, Climate, and Crisis Costs

30. Research Takeaways •  ROI, tools, value •  Travel •  Crisis & Con5ngency

31. Poll Based on your experience how would you ﬁnish this sentence: This trend… a.  is old news. b.  is here. c.  is coming soon. d.  is somewhere down the road. e.  Way oﬀ in this distance

32. Ideas •  Resources – Carbonneutral.com – Webcasts – Online Environments – MPIF Research •  Security consultants •  What’s your story?

33. Poll I am now more interested in other MPI Founda5on whitepapers?

34. 7/12 Trends Shaping Our Future

MPITechCon Presentation on Future Trends of Meetings

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