The Cielo 2017 Convention was held in March 2017 in Costa do Sauípe, Bahia with the participation of more than 1000 employees. The event was organized with the objective of generating interaction between employees and the company to present visions of management, strategic alignment and planning for the coming years.
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How did Cielo managed to engage its employees in their annual conference?
1. An event for employees: How did Cielo managed to
engage its employees in their annual conference?
2. The Cielo 2017
Convention
The Cielo 2017 Convention was held in March 2017 in
Costa do Sauípe, Bahia with the participation of more than
1000 employees.
The event was organized with the objective of generating
interaction between employees and the company to present
visions of management, strategic alignment and planning for
the coming years.
3. The solution
In past events, Cielo used a website to
publicize the event. This year there was a
need for a solution to simplify the whole event
management, improve communication and
also engage more participants during the
event.
4. With the acquisition of the app, the communication had
clear improvements and exceeded the organization
expectations.
The level of engagement was very high and 100% of
the attendees joined the app by posting photos, liking
and commenting on posts. The mobile platform was
also customized with the event logo.
MOBILE PLATAFORM
Solution:
Mobile Platform
5. The InEvent platform helped streamline attendees
communication and process management.
Everything was integrated into one place and the
technology automated attendees logistics, RSVP and
accreditation.
One of the most expected features of the
organization when planning the event was deploying
guests rooms, logistics and flight formations,
improving the automation of the event information.
LOGISTICS
Solution:
Logistics and hospitality
6. Solution:
Accreditation
In previous events, accreditation had problems at the
beginning of the event. In this event, the accreditation
did not have queues or issues for the participants.
With the help of the app, the process was automated
with the inclusion of totems, tablets and label printing
for a quick and easy accreditation.
ACCREDITATION
7. The confirmation process of the guests and participants
was performed by the event application.
RSVP
Solution:
RSVP
8. Support for this event was brought locally to improve
assistance to the event organizers.
Our team was present to manage the use of the
mobile platform and operate all the steps required for
check-in.
Solution:
OnSite
OnSite
10. Development of marketing actions with the pre-
qualification of leads.
Benefits of using the solution
Automated enrollment and
accreditation.
Adherence by the participants and
organizers to the app as the main
form of communication and
information exchange.
Logistics of participants and
room selection according to
attendees choices.
11. Testimonials
The app interaction were very cool. Everyone was very happy
and it was fundamental for the event organization
Andrea Cury
Director of HUB Brasil - agency responsible for the event.