How to Not Suck at SaaS Marketing

In this Heavybit Speaker Series Presentation, Ali Rayl talks about building Slack's Support Stack particularly after the company's exponential growth spikes. Ali Rayl is the Director of Quality and Support at Slack where she’s built the team to manage more than 5,000 corporate clients including Stripe, Rdio, Medium, Airbnb, Expedia and Buzzfeed. In the past she was the Director of QA at Songbird — an open-source cross platform music player built on Mozilla’s XULRunner and GStreamer. Full Video available Here: http://www.heavybit.com/library/developer-operations/video/2014-09-16-ali-rayl

Building a sales & marketing machine

David Skok

Slack's Ali Rayl on Scaling Support for User Growth

Heavybit

CCAs & Engagement – An Uncommon Way to Engage & Convert Prospects in Your SaaS Free Trial. A few years ago I came up with a set of metrics that I called Common Conversion Activities – or CCA – that I defined as “The things that all or most paying customers do during their trial.” In July 2012 I gave a 54-minute presentation where I introduced the next version of this ever-evolving set of metrics for measuring Free Trial success, the CCA, and I want to share that with you now. See the video of this presentation here: http://sixteenventures.com/free-trial-metrics

A SaaS Metric designed to Increase Free Trial Conversions

Lincoln Murphy

The VP of Customer Success role has become one of the hottest hiring priorities for companies in the Subscription Economy. Although the impact is now widely recognized, businesses still struggle with identifying the right time to bring on a CSM leader, and furthermore, how to recognize truly great candidates. Join a lively conversation between Nick Mehta, CEO at Gainsight, Tomasz Tunguz, Partner at Redpoint Ventures, and Monica Adractas, VP of Customer Success and Retention at Box as they share how (and when) to hire a great VP of Customer Success. In this webinar, you’ll learn: - How data supports hiring a VP Customer Success earlier in the company lifecycle - What the key characteristics of greatness are and how to identify them early - How maturing companies have evolved the VP Customer Success role to meet the changing needs of their customer base Featuring: Tomasz Tunguz, Partner at Redpoint Ventures; Monica Adractas, VP of Customer Success and Retention at Box; and Nick Mehta, CEO at Gainsight

How (and When) to Hire a Great VP of Customer Success Management CSM

Gainsight

The most successful Enterprise SaaS companies know that growing revenue only through new customer acquisition is the less efficient way to scale. Rather, they understand that growing revenue within your existing customer base - through up-sells, cross-sells, and expanded use - is the most profitable way to scale. In fact, Enterprise SaaS companies that grow revenue - and company valuation - by expanding revenue within their existing customer base also know the key to making this work is to focus on - and operationalize - Customer Success. This presentation - How to Drive Growth with Customer Success Metrics - is from Pulse 2014, the biggest Customer Success industry event ever and included panelists Aaron Ross, author of Predictable Revenue, Jason Lemkin of Storm Ventures, Tomasz Tunguz of Redpoint Ventures, and Brian Stafford McKinsey.

How to Drive Growth with Customer Success Metrics

Gainsight

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Internet marketing plan

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Building a sales & marketing machine

Slack's Ali Rayl on Scaling Support for User Growth

A SaaS Metric designed to Increase Free Trial Conversions

How (and When) to Hire a Great VP of Customer Success Management CSM

How to Drive Growth with Customer Success Metrics

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WSO2CON 2024 - Does Open Source Still Matter?

ADR, or Architecture Decision Record, is a valuable tool in software development for several reasons. It provides a centralized location for documenting and tracking architectural decisions, aiding both current and future team members. ADRs enhance communication among team members by documenting the rationale behind architectural decisions, especially beneficial during onboarding of new team members or when revisiting decisions. They serve as a knowledge base, enabling teams to learn from past decisions and refine their decision-making process. Additionally, ADRs contribute to transparency by helping stakeholders understand the reasons behind specific architectural choices. As with any other tool or process, introducing them into an organization can face several obstacles, and overcoming these challenges is crucial for successful implementation. In this talk I go through some common problems and our way of solving them.

Architecture decision records - How not to get lost in the past

Papp Krisztián

WSO2CON 2024 - WSO2's Digital Transformation Journey with Choreo: A Platforml...

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