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BLACKBOARDS TO WEBSITES: ONLINE EDUCATION
Amin Ullah (AULLAH)
CONNECTS
LEARNERS/STUDENTS
PLATFORM
Primary Education
Secondary Education
Tertiary Education
National Research
Universities , Regional
Universities, Community
Colleges, For profit
schools, Boot Camps
Public Schools funded
locally by property
taxes, Charter Schools
Private Schools
Primary Education
Secondary Education
Tertiary Education
Primary Education
Secondary Education
Tertiary Education
Primary Education
Secondary Education
Tertiary Education
•According to Research:
“80% of the people who registered for MOOCs
already had degrees and only half of them
bothered to look at a single lecture.”
2.1 Million Course Completions per 25
Million Attempts (8% over three years)
37 Million Registered Users
40% of courses offered Business and Technology Courses
Majority of courses completed are Business and
Technology
4 Week Courses
About Coursera
•For Profit, Private Company
•100M in Estimated Revenue
•140 Employees
100 MILLION Q1 2019
What’s Driving the Revenue:
•Coursera takes 50-85% of gross
revenue from university partners
•Provide Subscriptions to Business
FOUNDERS
•In terms of profit, Coursera is the most
successful large online course provider.
•Why?
• 2013 – 1 million in revenue
• 2016 – fee to view majority of course content –
Monetize
• 2016 – Coursera for Business - Monetize
• 2017 – Coursera for Governments and Nonprofits.
• 2018 – Six Coursera degrees (2 from Michigan)
• Most Registered Users
SECRET SAUCE
Coursera is better at monetization
easy LinkedIn integration, user friendly layout
so students buy courses
Provides
Certifications
Provides
content for
post-secondary
and younger?
Highnumber
of users.
Makes own
content
Non-Profit
The problem with all of these is
that its online.
Only monologic discourse.
Novice Expert
Very Difficult to teach by just dictating
content, following predefined rules, providing
no room for internally and externally
collaborative learning
Maybe better technology may
change that.
But Coursera doesn’t care.
Success? Yes
Coming to a IPO near you.
CITATIONS
• https://www.classcentral.com/report/mooc-stats-2018/
• https://www.crunchbase.com/organization/coursera#section-funding-rounds
• https://hbr.org/2015/09/whos-benefiting-from-moocs-and-why
• https://996.ggvc.com/2018/01/15/episode-2-andrew-ng/
• https://blog.coursera.org/about/
• https://www.deeplearning.ai/
• https://medium.com/@irshaduetian/review-of-machine-learning-course-by-andrew-ng-and-what-to-do-next-1184d45ad16a
• https://en.wikipedia.org/wiki/Andrew_Ng
• https://en.everybodywiki.com/ZyBooks
• https://www.edsurge.com/news/2018-06-07-andrew-ng-is-probably-teaching-more-students-than-anyone-else-on-the-planet-without-a-
university-involved
• https://www.mooc-list.com/instructor/andrew-ng
If you missed it: (AULLAH)

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