Mais conteúdo relacionado Semelhante a Lean Startup in the Enterprise (20) Lean Startup in the Enterprise1. Lean Startup
in the
Enterprise
© 2012 BigVisible Solutions
2. David J Bland
Agile / Lean / XP / Kanban
Startups & Enterprises
eCommerce to Counter Terrorism
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3. Alex Osterwalder Eric Ries
Steve Blank Dave McClure
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4. S&P 500 companies now the
shortest life span we’ve ever
seen in recorded history.
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5. The Lean Startup provides a
scientific approach to creating
and managing startups and get
a desired product to
customers’ hands faster.
-Eric Ries
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6. A startup is a human
institution designed to
deliver a new product or
service under conditions of
extreme uncertainty.
-Eric Ries
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7. Problem Solution Process
Waterfall or
Known Known
Agile
Known Unknown Agile
Unknown Unknown Lean Startup
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9. Problem Solution Process
Unknown Unknown Lean Startup
Leaders typically are not promoted if
they’ve repeatedly stated that they
do not know the problem or solution
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10. need more most leaders
leaders here
complex complicated
(guidelines) (good practice)
chaos simple
(principles) (best practice)
maybe even here
Source: Adapted from Cynefin & Leadership Agility
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11. complex complicated
(guidelines) (good practice)
Lean
Startup
chaos simple
(principles) (best practice)
Source: Adapted from Cynefin & Leadership Agility
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13. We’ve structured our organizations based
on the Industrial Era:
- 1 Business Model
- Scaling
- Predictability
- Execution
- Organized by Function
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15. 1982!!!
1976!!!
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16. … there is hope.
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18. Sustaining Disruptive
Innovation Innovation
(kanban) (scrum) (lean startup)
Source: Adapted from Clayton Christensen
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22. If you experiment in code,
come back to:
a. clean it up
b. iterate
c. productize
d. refactor
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27. You cannot learn if
your feedback loops
are broken.
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30. Just because you can
measure it, does not
mean you should
measure it.
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31. Which of these metrics provide the
most insight into a product?
a. 1,000,000 unregistered unique visits
b. 500,000 visitors who view 2+ pages
c. 250,000 visitors who engaged for 10+ seconds
d. 20000 users with registered email address
e. 1000 monthly subscribers
Source: Adapted from Dave McClure
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32. Acquisition +15% +11% +8%
Activation +5% +7% +10%
Retention +1% +3% +5%
Referral +0% +1% +3%
Revenue +0% +1% +5%
Source: Dave McClure Pirate Metrics
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35. Business Models > Business Plans
Business Models Canvas
Source: Adapted from Alexander Osterwalder
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38. That’s all good in theory but…
“Your version of Enterprise
and my version of Enterprise
are very different.”
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39. That’s all good in theory but…
“I need to apply this to an
internal project with no
external customers!”
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40. That’s all good in theory but…
“<insert your reason here>”
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41. Problem Solution Process
Waterfall or
Known Known
Agile
Known Unknown Agile
Unknown Unknown Lean Startup
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42. Do you have unknown
/ unknown’s in your
enterprise?
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44. If you have internal users,
then perform customer
discovery & interview them.
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45. They are users who impact
business metrics.
Finance Manager
Source: Dave Gray “Empathy Map”
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47. If you have User Stories,
add a Hypothesis that states
the expected outcome on a
specific metric.
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50. If you have a Kanban Board,
add a Validate Column to
the very right of it.
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51. Teams should have a healthy
skepticism of the why of the
work you are doing.
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52. If you cannot articulate the
expected outcome, then why
should the team build it?
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53. It’s working if you hear:
“How are we going to
measure that?”
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54. It’s working if you hear:
“We cannot wait that
long to learn!”
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58. David J Bland
Agile Consultant
[m]: +1 703 945 0700
[ e ]: dbland@bigvisible.com
[ u ]: www.bigvisible.com
[ t ]: @davidjbland
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