CSUN 2011 presentation about use of the web by people over the age of 60. Also looks at some of the common problems they have and suggests some solutions
6. % of all Internet users over the age 18 35% Gen Y (ages 18-33) 23% Gen X (34-45) 21% Younger boomers (46-55) 13% Older boomers (56-64) 8% Silent/GI generation (64+) Source: “PEW Generation 2010” report Most of the online world is under 55
7. In the US 2000: 15% of 65+ using the internet 2009: 38% of 65+ using the internet Number of older users is growing Source: “PEW Internet and Lifestyle” 2009 survey
8. In Australia 2005: 24% of 65 -74 year olds online 2007: 38% of 65 -74 year olds online Number of older users is growing Source: Australian Bureau of Statistics
11. Online Participants Survey Recruitment 70% between the ages of 60 and 70 Mature age ICT users survey 2011
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13. Online survey (124 respondents) 87% use the web every day Physical world survey (31 respondents) 68% use the web every day Mature Age Web Users Mature age ICT users survey 2011
14. (% of participants who do them 'often' or 'sometimes') What the web users did Mature age ICT users survey 2011 16 31 Online auctions 26 36 Personal genealogical research 39 53 Online shopping 48 66 Book tickets 52 71 Internet banking 68 84 Keep up with the news 71 84 Find health related info Physical world Online
15. Using Social Media Source: “PEW Generation 2010” report Most popular activity with18-33 age group
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17. "only 16% of adults 74 and older have done so“ (PEW Generation 2010 Report)
18. Social media use (% of participants) Mature age ICT users survey 2011 35 62 YouTube 6 63 Flickr 0 28 Twitter 3 5 Myspace 32 32 Facebook Physical world Online
25. What’s your problem? (% of participants) Mature age ICT users survey 2011 48 19 52 18 Too much information on the page 42 48 48 38 Adverts or announcements that pop-up (without warning) 29 13 45 22 Moving or flashing images on the page 39 6 43 12 Size/colour of the words difficult to read 68 13 69 14 Hard to find what I am after Sometimes Often Sometimes Often Physical Online
27. Some common problems ‘ Silly little pictures about nothing’ ‘ Fancy stuff that keeps moving’ ‘ Finding what I am after’ ‘ Too many navigation choices with unclear labels’ 32% mention text size Mature age ICT users survey 2011
28. 48% - text size a problem at least sometime 23% - mention colour Specific question about colour or size of text on pages Mature age ICT users survey 2011
29. ‘ Size of text is always a problem for me’ ‘ Sometimes words too small, I just accept what comes up’ ‘ I don't like 'laid back' colours’ ‘ Coloured text on colour background can be a problem’ ‘ Sites are designed by young people with good vision’ Comments Mature age ICT users survey 2011
32. Most computer systems have been designed for a "typical" younger user Source: “ Designing for Dynamic Diversity – interfaces for older people” By Peter Gregor, Alan Newell and Mary Zajicek … and accessibility features focus on younger disabled people
35. 39% felt confident they could make it readable but most had no idea What do you do when the text is too small? Mature age ICT users survey 2011
36. ‘ If I have to read it, I will try getting closer to the screen or getting someone else to help.’ ‘ Go to another site if I can't read it’ ‘ Check my glasses, then I don't know’ ‘ I copy and paste into a document and then increase’ ‘ When using word I can make it bigger, but can't work out how to do that on the web’ ‘ I can make it bigger with PDF because they have that percentage thing, but can't do it with websites.’ ‘ I have printed out pages that are important and then made them bigger with a photocopier’ Comments Mature age ICT users survey 2011
45. “ Accessibility statements are inaccessible to older web users” By David Sloan, Anna Dickinson et al Accessibility statement
46. ‘ Don’t know what accessibility means, don't think I have ever seen that before’ ‘ Never seen it and no idea what it means.’ ‘ I have seen the word, but don't know what it means in the context of a computer.’ ‘ So small it just looks like it isn't important, you know the fine print.’ ‘ How easy it is to find things – you know access information’ Comments Mature age ICT users survey 2011
