Viviana Teran

São Paulo Area, Brazil Brazil

Marketing Manager | Product Marketing Manager | Trade Marketing Manager | Communication Manager at LHH + DBM

Consumer Products

18 years experience in Marketing and Communication leading the planning and execution of projects with excellent performance results in multinational and national companies such as Coca-Cola, Kraft Foods and Boticário. Great experience in developing strategic marketing planning and product management contributing to build strong brands and sustainable profitable business. Expertise in market understanding, competition and trends analysis, in order to develop marketing and communication planning, enhancing consumer engagement through ATL and BTL actions aligned with the business and brand strategies. Ability to understand point of sale dynamics through the management of Trade marketing too..