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Why Millennials Don't Like Banks

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Millennials pose a growing challenge to financial institutions. View this infographic to find out what products attract this group and how banks, insurers and investment services must improve their offerings to meet the demands of millennial customers.

To learn more about the challenges posed by millennials and customer-driven change, read Cashing Out: How Financial Institutions Can Survive Disruption, a white paper from Vision Critical: http://ow.ly/PTOpq

Publicada em: Economia e finanças
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Why Millennials Don't Like Banks

  1. 1. 16% of MILLENIALS of general U.S. population 31% THEY PREFER ALTERNATIVE FINANCIAL PRODUCTS THEY TRUST TECH COMPANIES TO HANDLE THEIR MONEY Millennials pose a growing challenge to financial institutions. Banks, insurers and investment services must improve their range of offerings to meet the demands of their millennial customers—or risk irrelevance. READ CASHING OUT: HOW FINANCIAL INSTITUTIONS CAN SURVIVE DISRUPTION to learn more about the challenges posed by Millennials and customer-driven change. www.visioncritical.com/cashing-out-whitepaper Results among Americans aged 18+ with total sample size = 1,015, and fielding May, 2015. The margin of error is +/-3.08%. Other statistics cited from U.S. Census projections (2013), “Who are the Millenials?,” Accenture (2013), “The Greater Wealth Transfer: Capitalizing on the Intergenerational Shift in Wealth,” Accenture (2012). More millennials have used online money management tools like Mint.com, Quicken and Powerwallet More millennials have tried remote check deposit 43% of Millennials More millennials would switch their checking account from their bank to a company like Google or PayPal if these companies decided to offer checking accounts in the future 27% More millennials use alternative products like prepaid cards, check cashing services, payday advance loans, money transfer agents (e.g., Western Union), pawn brokers and installments lenders. WHY MILLENNIALS DON’T LIKE BANKS There are 80 million in the U.S. They’re now adults, with jobs, kids and homes. And they dominate the economy, spending $600 billion annually. $ THEY’RE DIGITAL PIONEERS of MILLENIALS of general U.S. population THEY DON’T USE BANKS They’re twice as likely as the general population to hold no bank accounts or credit cards. 41% More millennials have used person-to-person mobile payments 43% of Millennials More millennials have tried using digital currency to make a purchase 43% of Millennials 44% of millennials 26% of general U.S. pop 43% of millennials 26% of general U.S. pop 43% of millennials 26% of general U.S. pop 37% of millennials 22% of general U.S. pop

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