2. The Stuff of Consumer Culture
http://www.teachertube.com/video/hell-in-a-handbasket-
60733
http://www.teachertube.com/video/coca-cola-commercial-
188005
3. The Stuff of Consumer
Culture/Connecting Word and Image
“We live much of our lives in a realm I call the
buyosphere.”-Thomas Hine
With your shoulder partner, discuss how the collection
opener image and the collection quote work together to
create a connection
When the music stops, please cease discussing
Share with the class
4. The Stuff of Consumer Culture
Performance Task Preview
Students will complete one performance task at the end
of the collection.
The performance task will require you to further analyze
the selections in the collection and to synthesize ideas
about these analyses. What does the word “synthesize”
mean?
You will present your findings in a variety of products.
5. The Stuff of Consumer Culture
Academic Vocabulary
A. attitude-a way of thinking or feeling about something or
someone
B. consume-to buy things for your own use or ownership
C. goal-the object which your work and planning is directed; a
purpose
D. purchase-to buy
E. technology-the application of science and engineering as
part of a commercial or industrial undertaking.
6. The Stuff of Consumer Culture
Factual Question
What is Consumerism?
7. The Stuff of Consumer Culture
The belief that it is good for people to spend a lot
of money on goods and services
Suffix “ism” means-a belief/an ideology
8. The Stuff of Consumer Culture
The Conceptual Line of Inquiry:
Q: How is your life affected on a daily
basis through advertisements and
media?
9. The Stuff of Consumer Culture
People’s lives are affected on a daily basis
through advertisements and media in five
ways:
A. Where we get our News
B. How we start and do business
C. How We Meet and Stay in Touch with People
D. What We Reveal
E. What We Can Influence
10. The Stuff of Consumer Culture
Debatable Question
Does global cultural consumerism influence our economic
necessities, political outcomes, and moral reasoning?
11. The Stuff of Consumer Culture
A. Our consumption of goods obviously is a function of our
culture.
B. Only by producing and selling things and services does
capitalism in its present form work, and the more that is
produced and the more that is purchased the more we have
progress and prosperity
C. Beginning in the 1990s, the most frequent reason given for
attending college had changed to making a lot of money,
outranking reasons such as becoming an authority in a field or
helping others in difficulty
12. The Stuff of Consumer Culture
D. According to Madeline Levine, a practicing
psychologist for twenty-five years, this correlates with the
rise of materialism, specifically the technological aspect:
the increasing prevalence of televisions, digital media,
personal computers, and cellular telephones.
E. Ms. LeVine criticized what she saw as a large change
in American culture “ a shift away from values of community,
spirituality, and integrity, and toward competition, materialism
and disconnection.”
13. The Stuff of Consumer Culture
(Life at Home in the Twenty-First Century)
