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unleashing PERFORMANCE
maximizing POTENTIAL

www.MatrixAchievement.com
table of CONTENTS
                                                             1 what makes us different?
                                                             2 who we are
                                                             3 accelerated revenue track (A.R.T.)
                                                             4 sampling of the A.R.T. process
                                                             5 PAIDA™ consulting services
                                                             6 LIGER interviewing instrument
WELCOME to the new world of PROVEN,
practical and POWERFUL solutions.                            7 sales training
                                                             8 sales programs
Matrix Achievement presents a proprietary and synthesized
                                                             9 management training
“end to end” platform solution that allows you to:
                                                            10 manager programs
▪▪ Compress “time” to effectiveness                         11 mx sales coach for sales professionals
▪▪ Protect margins
                                                            12 how mx sales coach works
▪▪ Increase sales
▪▪ Reduce key talent turnover                               13 mx sales coach for managers
▪▪ Hire and sustain the “right” talent                      14 mx sales coach manager benefits
▪▪ Compress sales cycles
▪▪ Build customer loyalty
                                                            15 professional competencies of mx sales coach
▪▪ Track revenue impact of training dollars                 16 testimonials
who WE ARE
    what makes us
    DIFFERENT?
                                                                                      TAILORED SOLUTION for a
                                                                                      COMPETITIVE ADVANTAGE
                                                                                      Matrix Achievement provides consulting, training,
                                                                                      and online training solutions for sales professionals
                                                                                      and managers. Our comprehensive sales force solutions
                                                                                      help you unleash maximum performance for achieving
                                                                                      your business objectives.


                    TALENT DIAGNOSTICS / talent
                    selection / TALENT DEVELOPMENT                                    DEVELOPED by EXPERTS,
                                                                                      DRIVEN by EXPERIENCE
                    Matrix Achievement Group is the only comprehensive “end to
                    end” integrated solutions platform that provides cost-effective   Our partners bring more than 70 years of successful
                    and measurable results.                                           sales, marketing, senior management and executive
                                                                                      level experience. Our team is comprised of adult learning
                    ▪▪ Candidate selection instruments                                professionals, former sales executives, and content experts.
                    ▪▪ Diagnostics for the sales force and sales person
                    ▪▪ Customized content from industry experts                       ▪▪  ttained success with Fortune 500, mid-size, and start-up
                                                                                         A
                    ▪▪ Reinforcement mechanisms for skill adoption and retention         companies
                    ▪▪  esources to equip  engage managers to develop their teams
                       R                                                              ▪▪  rained  developed more than 13,000 sales people and
                                                                                         T
1                   ▪▪ Tailored on-going development                                     1,400+ managers                                                     2
                    ▪▪ Live facilitation                                              ▪▪  tilizes experts in your specific industry
                                                                                         U
Accelerated Revenue




                                                                                                                                                  PROVEN and POWERFUL
    Track (A.R.T.)

                                                                                     sampling of the A.R.T. PROCESS
                                                                                     ▪▪  erform a needs analysis of your current
                                                                                        P
                                                                                        environment (customers, products, primary and
                                                                                        secondary competitors).
                                                                                     ▪▪ dentify the sales skills necessary to be successful in your
                                                                                        I
                                                                                        company’s unique environment.
                          NOT THE typical “QUICK-FIX”, but a                         ▪▪  ocus learning and development on the competency
                                                                                        F

                          CUSTOMIZED PROCESS
                                                                                        gaps. Integrate multiple best-of-breed concepts to drive
                                                                                        the learning.
                                                                                     ▪▪  ap out ongoing reinforcement mechanisms prior to
                                                                                        M
                          At Matrix Achievement, we give you a variety of
                                                                                        delivery of the first learning programs.
                          development initiatives. All of them are designed to
                                                                                     ▪▪  ntegrate multiple learning styles into content to be
                                                                                        I
                          increase the overall performance of your sales team so
                                                                                        delivered to ensure that all participants understand the
                          they can achieve your business goals. You’ll be able to       message.
                          discover unknown business challenges and then be guided    ▪▪  rovide the right information to the right person at the
                                                                                        P
3                         to overcome them. The best thing about our customized         point of selling.                                                               4
                          processes? They can be replicated for continual success.   ▪▪ Deliver at the right “time” in their career.
PAIDA™ consulting service




                                                                                                                                                         LIGER interviewing
                                                                                                                                                         instrument
                                                                                            hire the RIGHT TALENT;
                                                                                            DIAGNOSE current talent.
                                building customer LOYALTY                                   Matrix commissioned behavioral scientists to develop
                                                                                            LIGER, an innovative sales interviewing tool to assist
                                PAIDA™ establishes the best practices to improve            managers in determining the best hire, as well as sustain
                                individual sales call performance. This service covers:     and/or increase the level of talent in their organization.
                                identifying critical components associated with rapport     Here are the main features of LIGER:
                                building, creating interest, customer behaviors, probing,
                                demonstrating value, and advancing commitment.              ▪▪  atches the candidate’s performance probability
                                                                                               M
                                                                                               dimensions to those of your company’s top performers
                                                                                            ▪▪  rovides the hiring manager with interview strategies
                                                                                               P
                                Sales Force Competency
                                                                                               and questions that have been customized for that
                                With this analysis, Matrix uses more than 125 questions
                                                                                               specific candidate
                                that can be customized to uncover the impediments of        ▪▪  rovides the hiring manager with a post-hire
                                                                                               P
5                               driving revenue. It then provides solutions necessary to       development plan based on the candidate’s strengths                            6
                                unlock your sales force’s performance potential.               and weaknesses
SALES PROGRAMS
    sales TRAINING




                     develop SKILLS. get RESULTS.
                                                                                     Currently, Matrix offers more than 13 selling skills programs.

                     Matrix Achievement goes beyond merely offering training         Here is a sample of our skill development initiatives:

                     “events”, we bring fragmented processes and skills back into
                                                                                     ▪▪ The Best Seller
                     alignment for maximum sales performance. True performance
                                                                                     ▪▪ Negotiations
                     development involves incorporating reinforcement and
                                                                                     ▪▪ Executive Level Selling
                     feedback that drives motivation and retention throughout the
                                                                                     ▪▪ Complex Sale
                     entire sales force, at every level.                             ▪▪ Territory Planning
7                                                                                    ▪▪ Selling Customer Value and Profitability                                8
                     Remember, we’ve trained more than 13,000 sales professionals.   ▪▪ Selling to Committees
MANAGER programs
    MANAGEMENT training

                                                                                         HIT YOUR NUMBERS / hire talent /
                                                                                         DEVELOP TALENT
                                                                                         For managers, more than 16 programs have been
                                                                                         created for specific development areas. Here are some:


                          provide VALUE as a MANAGER.                                    ▪▪ Performance Coaching I and II

                          MAKE your BUSINESS thrive.                                     ▪▪ Analyzing and Assessing Sales Rep Competencies
                                                                                         ▪▪ Interviewing and Hiring
                          Managers are the heart of the business and the motivating      ▪▪ Field Mentoring: EI and Increased Sales
                                                                                         ▪▪ Presentation Skills
                          force of their sales people. From the very start of making
                                                                                         ▪▪ Critical Problem Solving/Decision Making
                          the right hire, to developing your current talent, to making
                                                                                         ▪▪ Team Building: Cornerstone of High Performance
                          sure profit margins are retained…our programs assist in all
                                                                                         ▪▪ Developing Intuitive Decision Making Skills
                          functions of critical management practices.                    ▪▪ Navigating Change Management
9                                                                                        ▪▪ Customized Management Programs                                           10
                          Remember, we’ve trained more than 1,400 managers.              ▪▪ Product Management Training
IDENTIFY. DEVELOP. ACHIEVE.




                                                                                                                                                                       how MX SALES coach WORKS
     MX SALES COACH for sales professionals
                                                                                                              Step 1: Identify
                                                                                                              Take the Sales Obstacle Assessment that
                                                                                                              identifies skill gaps against 19 professional selling
                                                                                                              competencies. This diagnostic tool automatically
                                                                                                              generates a tailored training plan that highlights
                                                                                                              opportunities for skill development.


                                                                                                              Step 2: Develop
                                                                                                              Inside your tailored report, MX Sales Coach
                                                                                                              automatically populates training content that
                                                                                                              is made specifically for you from a selection of
                                              Sales people aren’t identical, so their training shouldn’t be
                                                                                                              more than 88 audio files and 93 hardcopy action
                                              either. MX Sales Coach is your customized performance
                                                                                                              guides. Your customized plan will provide you with
                                              solution. MX Sales Coach provides participants access to
                                                                                                              short skill insights and action steps to drive revenue
                                              sales evaluations and training tools such as assessment
                                                                                                              impact. Videos of the sales force’s best practices are
                                              tests, podcasts and specialized PDF documents. Here are
                                                                                                              conveniently stored for future use and mobile 24/7
                                              just some of the benefits:
                                                                                                              access. You can get the right information you need
                                                                                                              seconds before making a sales call.
                                              ▪▪ Increase sales and hit your numbers
                                              ▪▪ Learn your strengths  weaknesses
                                              ▪▪ Attain higher margins and quota                              Step 3: Achieve
11                                            ▪▪ Compress sales cycles                                        Track the direct impact on your sales and income from                               12
                                              ▪▪ Build customer loyalty                                       your increased skill proficiency.
MX sales coach for MANAGERS




                                                                                                                                                           manager BENEFITS
                                                                                                                                                           mx sales coach
                                                                                                  Diagnostic tools help managers identify the
                                                                                                  competency needs of the sales individual and team.
                                                                                                  You receive an aggregated report that indicates the
                                                                                                  common skill gaps across all team members. Our
                                                                                                  assessments also give insight on how each person
                                   Manager’s login view (www.MXSalesCoach.com)
                                                                                                  prefers to be managed so you can maximize their
                                                                                                  potential. With this program, everyone receives
                                                                                                  advantages:
                                   Do you have the tools and resources to create a high-
                                   performing team?                                               ▪▪ Tailored to the individual
                                                                                                  ▪▪ Mobile self-development for your team (24/7)
                                   Without the right people, or an effective process to engage    ▪▪ Drives motivation, adoption and retention of new skills
                                   them, your sales will always struggle. As a manager, this is   ▪▪ Provides targeted content for team meetings
                                   what we will help you achieve:                                 ▪▪  llows you to collect and store best practices (stop
                                                                                                      A
                                                                                                      reinventing the wheel)
                                   ▪▪ Hire the right talent                                       ▪▪ Establishes culture of performance
                                   ▪▪ Diagnose your current talent                                ▪▪ Employee recognition
                                   ▪▪ Increase sales force performance while reducing costs       ▪▪ Continuous Development
                                   ▪▪ Compress the time it takes to develop your team                 -  X Sales Coach provides the platform and automated
                                                                                                        M
13                                 ▪▪ Convert competitive business                                      process for keeping your sales people engaged and                     14
                                   ▪▪ Track the impact of your employees’ training                      progressing
TESTIMONIALS
     professional competencies
     of MX SALES COACH
                                                                                                                              “A powerful combination that is fun and results-oriented. This
                                                                                                                              is truly ongoing training that can be implemented in the real
                                                                                                                              world versus reading a book or going through a traditional
                                                                                                                              training class.” - Richard Whiddon, VP of Sales




                                                                                                                              “We formerly had a tendency to react and reduce pricing

                                 Manager’s login view (www.MXSalesCoach.com)                                                  when a customer started asking for that 10% discount. After
                                                                                                                              this course, I approached my largest target again. The call
                                 The 20 Professional Selling Competencies of MX Sales Coach:                                  went smoothly and I felt in control, confident, and gained
                                                                                                                              their immediate attention. No longer was I just a vendor to
                                 ▪▪ Multiple Influencer Sale                       ▪▪ Science of Persuasion                   them, I was a true business partner.” Jon R. Brower, Corporate
                                 ▪▪ Approaching/Starting                          ▪▪ Rejection Resilience                    Key Account Manager
                                     the Call                                      ▪▪ Emotional Intelligence/
                                 ▪▪ Goal Setting                                       Self-Management                        “MX Sales Coach has captured the best ideas and techniques used
                                 ▪▪ Demonstrating Value                            ▪▪ Conflict Management                     in the sales profession, and managed to translate them into easy-
                                 ▪▪ Time Management                                ▪▪ Listening Skills                        to-apply fundamentals. I have since added many of the logical
                                 ▪▪ Pre-Call Planning                              ▪▪ Getting Key Appointments                principles to my sales toolbox.” Erik O’Borsky, CEO, CCS
                                 ▪▪ Consultative Selling                           ▪▪ Post-Call Review
                                 ▪▪ Prospecting                                    ▪▪ Advance the Sale                        “Very powerful and more important, very useful.” Phil Lucey, AVP
                                 ▪▪ Qualifying                                     ▪▪ Closing the Sale
                                 ▪▪ Discovering Pain  Need                        ▪▪ Negotiations                            “MX Sales Coach is just what I’ve been looking for...a tool where I can
15                               Also includes: Attitude, Motivation, and Superstar Ingredients                               find the answer to questions and scenarios that I experience on a
                                                                                                                                                                                                                       16
                                                                                                                              daily basis.” Thomas Hornstrup, Regional Manager, Europe
                                 Additionally, we can help you create  load your own customized content on MX Sales Coach.
                                 Ask us about this.
Are you ready to unleash your team’s performance? Call us.




Matrix Achievement Group
9245 Poplar Ave., Suite 8 #206 / Germantown, TN 38138
info@MatrixAchievement.com / 800.772.1172 / 901.756.7613

www.MatrixAchievement.com

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Sales Force Training and Development

  • 2. table of CONTENTS 1 what makes us different? 2 who we are 3 accelerated revenue track (A.R.T.) 4 sampling of the A.R.T. process 5 PAIDA™ consulting services 6 LIGER interviewing instrument WELCOME to the new world of PROVEN, practical and POWERFUL solutions. 7 sales training 8 sales programs Matrix Achievement presents a proprietary and synthesized 9 management training “end to end” platform solution that allows you to: 10 manager programs ▪▪ Compress “time” to effectiveness 11 mx sales coach for sales professionals ▪▪ Protect margins 12 how mx sales coach works ▪▪ Increase sales ▪▪ Reduce key talent turnover 13 mx sales coach for managers ▪▪ Hire and sustain the “right” talent 14 mx sales coach manager benefits ▪▪ Compress sales cycles ▪▪ Build customer loyalty 15 professional competencies of mx sales coach ▪▪ Track revenue impact of training dollars 16 testimonials
  • 3. who WE ARE what makes us DIFFERENT? TAILORED SOLUTION for a COMPETITIVE ADVANTAGE Matrix Achievement provides consulting, training, and online training solutions for sales professionals and managers. Our comprehensive sales force solutions help you unleash maximum performance for achieving your business objectives. TALENT DIAGNOSTICS / talent selection / TALENT DEVELOPMENT DEVELOPED by EXPERTS, DRIVEN by EXPERIENCE Matrix Achievement Group is the only comprehensive “end to end” integrated solutions platform that provides cost-effective Our partners bring more than 70 years of successful and measurable results. sales, marketing, senior management and executive level experience. Our team is comprised of adult learning ▪▪ Candidate selection instruments professionals, former sales executives, and content experts. ▪▪ Diagnostics for the sales force and sales person ▪▪ Customized content from industry experts ▪▪ ttained success with Fortune 500, mid-size, and start-up A ▪▪ Reinforcement mechanisms for skill adoption and retention companies ▪▪ esources to equip engage managers to develop their teams R ▪▪ rained developed more than 13,000 sales people and T 1 ▪▪ Tailored on-going development 1,400+ managers 2 ▪▪ Live facilitation ▪▪ tilizes experts in your specific industry U
  • 4. Accelerated Revenue PROVEN and POWERFUL Track (A.R.T.) sampling of the A.R.T. PROCESS ▪▪ erform a needs analysis of your current P environment (customers, products, primary and secondary competitors). ▪▪ dentify the sales skills necessary to be successful in your I company’s unique environment. NOT THE typical “QUICK-FIX”, but a ▪▪ ocus learning and development on the competency F CUSTOMIZED PROCESS gaps. Integrate multiple best-of-breed concepts to drive the learning. ▪▪ ap out ongoing reinforcement mechanisms prior to M At Matrix Achievement, we give you a variety of delivery of the first learning programs. development initiatives. All of them are designed to ▪▪ ntegrate multiple learning styles into content to be I increase the overall performance of your sales team so delivered to ensure that all participants understand the they can achieve your business goals. You’ll be able to message. discover unknown business challenges and then be guided ▪▪ rovide the right information to the right person at the P 3 to overcome them. The best thing about our customized point of selling. 4 processes? They can be replicated for continual success. ▪▪ Deliver at the right “time” in their career.
  • 5. PAIDA™ consulting service LIGER interviewing instrument hire the RIGHT TALENT; DIAGNOSE current talent. building customer LOYALTY Matrix commissioned behavioral scientists to develop LIGER, an innovative sales interviewing tool to assist PAIDA™ establishes the best practices to improve managers in determining the best hire, as well as sustain individual sales call performance. This service covers: and/or increase the level of talent in their organization. identifying critical components associated with rapport Here are the main features of LIGER: building, creating interest, customer behaviors, probing, demonstrating value, and advancing commitment. ▪▪ atches the candidate’s performance probability M dimensions to those of your company’s top performers ▪▪ rovides the hiring manager with interview strategies P Sales Force Competency and questions that have been customized for that With this analysis, Matrix uses more than 125 questions specific candidate that can be customized to uncover the impediments of ▪▪ rovides the hiring manager with a post-hire P 5 driving revenue. It then provides solutions necessary to development plan based on the candidate’s strengths 6 unlock your sales force’s performance potential. and weaknesses
  • 6. SALES PROGRAMS sales TRAINING develop SKILLS. get RESULTS. Currently, Matrix offers more than 13 selling skills programs. Matrix Achievement goes beyond merely offering training Here is a sample of our skill development initiatives: “events”, we bring fragmented processes and skills back into ▪▪ The Best Seller alignment for maximum sales performance. True performance ▪▪ Negotiations development involves incorporating reinforcement and ▪▪ Executive Level Selling feedback that drives motivation and retention throughout the ▪▪ Complex Sale entire sales force, at every level. ▪▪ Territory Planning 7 ▪▪ Selling Customer Value and Profitability 8 Remember, we’ve trained more than 13,000 sales professionals. ▪▪ Selling to Committees
  • 7. MANAGER programs MANAGEMENT training HIT YOUR NUMBERS / hire talent / DEVELOP TALENT For managers, more than 16 programs have been created for specific development areas. Here are some: provide VALUE as a MANAGER. ▪▪ Performance Coaching I and II MAKE your BUSINESS thrive. ▪▪ Analyzing and Assessing Sales Rep Competencies ▪▪ Interviewing and Hiring Managers are the heart of the business and the motivating ▪▪ Field Mentoring: EI and Increased Sales ▪▪ Presentation Skills force of their sales people. From the very start of making ▪▪ Critical Problem Solving/Decision Making the right hire, to developing your current talent, to making ▪▪ Team Building: Cornerstone of High Performance sure profit margins are retained…our programs assist in all ▪▪ Developing Intuitive Decision Making Skills functions of critical management practices. ▪▪ Navigating Change Management 9 ▪▪ Customized Management Programs 10 Remember, we’ve trained more than 1,400 managers. ▪▪ Product Management Training
  • 8. IDENTIFY. DEVELOP. ACHIEVE. how MX SALES coach WORKS MX SALES COACH for sales professionals Step 1: Identify Take the Sales Obstacle Assessment that identifies skill gaps against 19 professional selling competencies. This diagnostic tool automatically generates a tailored training plan that highlights opportunities for skill development. Step 2: Develop Inside your tailored report, MX Sales Coach automatically populates training content that is made specifically for you from a selection of Sales people aren’t identical, so their training shouldn’t be more than 88 audio files and 93 hardcopy action either. MX Sales Coach is your customized performance guides. Your customized plan will provide you with solution. MX Sales Coach provides participants access to short skill insights and action steps to drive revenue sales evaluations and training tools such as assessment impact. Videos of the sales force’s best practices are tests, podcasts and specialized PDF documents. Here are conveniently stored for future use and mobile 24/7 just some of the benefits: access. You can get the right information you need seconds before making a sales call. ▪▪ Increase sales and hit your numbers ▪▪ Learn your strengths weaknesses ▪▪ Attain higher margins and quota Step 3: Achieve 11 ▪▪ Compress sales cycles Track the direct impact on your sales and income from 12 ▪▪ Build customer loyalty your increased skill proficiency.
  • 9. MX sales coach for MANAGERS manager BENEFITS mx sales coach Diagnostic tools help managers identify the competency needs of the sales individual and team. You receive an aggregated report that indicates the common skill gaps across all team members. Our assessments also give insight on how each person Manager’s login view (www.MXSalesCoach.com) prefers to be managed so you can maximize their potential. With this program, everyone receives advantages: Do you have the tools and resources to create a high- performing team? ▪▪ Tailored to the individual ▪▪ Mobile self-development for your team (24/7) Without the right people, or an effective process to engage ▪▪ Drives motivation, adoption and retention of new skills them, your sales will always struggle. As a manager, this is ▪▪ Provides targeted content for team meetings what we will help you achieve: ▪▪ llows you to collect and store best practices (stop A reinventing the wheel) ▪▪ Hire the right talent ▪▪ Establishes culture of performance ▪▪ Diagnose your current talent ▪▪ Employee recognition ▪▪ Increase sales force performance while reducing costs ▪▪ Continuous Development ▪▪ Compress the time it takes to develop your team - X Sales Coach provides the platform and automated M 13 ▪▪ Convert competitive business process for keeping your sales people engaged and 14 ▪▪ Track the impact of your employees’ training progressing
  • 10. TESTIMONIALS professional competencies of MX SALES COACH “A powerful combination that is fun and results-oriented. This is truly ongoing training that can be implemented in the real world versus reading a book or going through a traditional training class.” - Richard Whiddon, VP of Sales “We formerly had a tendency to react and reduce pricing Manager’s login view (www.MXSalesCoach.com) when a customer started asking for that 10% discount. After this course, I approached my largest target again. The call The 20 Professional Selling Competencies of MX Sales Coach: went smoothly and I felt in control, confident, and gained their immediate attention. No longer was I just a vendor to ▪▪ Multiple Influencer Sale ▪▪ Science of Persuasion them, I was a true business partner.” Jon R. Brower, Corporate ▪▪ Approaching/Starting ▪▪ Rejection Resilience Key Account Manager the Call ▪▪ Emotional Intelligence/ ▪▪ Goal Setting Self-Management “MX Sales Coach has captured the best ideas and techniques used ▪▪ Demonstrating Value ▪▪ Conflict Management in the sales profession, and managed to translate them into easy- ▪▪ Time Management ▪▪ Listening Skills to-apply fundamentals. I have since added many of the logical ▪▪ Pre-Call Planning ▪▪ Getting Key Appointments principles to my sales toolbox.” Erik O’Borsky, CEO, CCS ▪▪ Consultative Selling ▪▪ Post-Call Review ▪▪ Prospecting ▪▪ Advance the Sale “Very powerful and more important, very useful.” Phil Lucey, AVP ▪▪ Qualifying ▪▪ Closing the Sale ▪▪ Discovering Pain Need ▪▪ Negotiations “MX Sales Coach is just what I’ve been looking for...a tool where I can 15 Also includes: Attitude, Motivation, and Superstar Ingredients find the answer to questions and scenarios that I experience on a 16 daily basis.” Thomas Hornstrup, Regional Manager, Europe Additionally, we can help you create load your own customized content on MX Sales Coach. Ask us about this.
  • 11. Are you ready to unleash your team’s performance? Call us. Matrix Achievement Group 9245 Poplar Ave., Suite 8 #206 / Germantown, TN 38138 info@MatrixAchievement.com / 800.772.1172 / 901.756.7613 www.MatrixAchievement.com