3. What Kind Of Customer are You? For a long time, in the early stages of an idea , the entrepreneur may be the only person who can see the opportunity . Customer Centric Selling
4. "The most successful people in any industry are seldom the smartest or best looking...they're the people who can sell"—Len Foley Customer Centric Selling
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8. Core Processes Retain current customers Sell more to current customers Acquire new customers
9. Core Processes Retain current customer Sell more to current customers Acquire new customers
10. Relation between acquisition costs revenues and margins Acquisition costs Lifetime value Referrals Increase of margins Cross selling Additional Turnover Basic turnover
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12. Selling to an Existing & a New Customer Role Play Customer Centric Selling
24. The Customer Centered Selling Cycle After Sales Service Remember if you are not watching the customer somebody else may be watching
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27. People Hate to be Sold But Love To Buy Customer Centric Selling
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30. Customer Centric Selling Understanding the type of customer Creating a want in the customer Suggesting product according to his needs and pushing the right product Highlighting on the unique selling points of the product For e.g: If Mr B is a citizen you can cross sell a outsourcing services which is carrying good rate of returns which are flexible.
31. One stop shop for customers Customer Centric Selling