Is an overview of the web 2.0 Hulu website

1. Web 2.0 By Robert Summerhays

2. Overview of Hulu Hulu is… Search engine for videos http://www.hulu.com/about/product_tour It is open to the public Also has a subscription option Was founded in 2007 large selection of videos from over 260 content companies

3. History and Creator Was founded in March 2007 Is operated independently by management team in Los Angeles, New York, Chicago, Seattle and Beijing. Partners with… NBCUniversal, News Corporation, The Walt Disney Company, Providence Equity. CEO is Jason Kilar

4. Purpose of Hulu To share videos to the public Promote TV shows Attract people’s attention to new content Stream full shows to its subscribers

5. Content in Hulu Streamed videos of various catagories (etc) comedy, action, news Full length seasons to watch Free movies Subscribers get access to all full length seasons to watch Cost under ten dollars Comes from publishers (ex) Universal NBC, The Walt Disney Company… (etc)

6. Uses for Tool http://www.youtube.com/watch?v=2cRXiNt3t54 Watch TV any time Full access to all movies and shows Provides videos to be viewed for educational purposes Entertainment Business

7. Web 2.0 tool It streams countless bits of information to millions of viewers Videos are used for… Collaboration on projects Explains subjects using video

8. Similar Sites YouTube Fancast Harder to find specific item Hulu easier to find certain movie

9. Research Says… “The site turned a profit of 100 million dollars in revenue during the summer of 2010 which was more than all the income in 2009” (Hulu) “Huluis forecasting sales of close to half a billion dollars and more than a million Hulu Plus subscribers this year.” (cNet News)

10. Pros / Cons of Hulu Positives – Vast variety of movie and videos to choose Get access to tons of content and movies Negatives- Need to be subscribed in order to get all content Menu system is difficult to navigate if looking for one specific episode

11. Work Cited http://www.nbcuni.com/ http://news.cnet.com/webware/?search=Hulu http://www.youtube.com/watch?v=2cRXiNt3t54 http://www.hulu.com/about http://www.hulu.com/press/new_video_venture.html http://news.cnet.com/8301-31001_3-10381622-261.html- http://www.hulu.com/about/product_tour