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   Selling Managed
      Services –
 A Case Study on
Xanadu Technology
  Courtesy of the
  Small Business Computer Consulting Blog
  http://blog.sphomerun.com
  Source: iStockphoto
Sponsored by ITSalesSecrets.com
SPHomeRun.com



  Xanadu
  Technology is
  a Managed
  Services Provider,
  Based in the UK,
Sponsored by ITSalesSecrets.com
SPHomeRun.com



  That Had a Stand
  and a Series of
  Seminars at
  Business 2012
  in London
Sponsored by ITSalesSecrets.com
SPHomeRun.com




      How Xanadu
       Technology
      Presented Its
    Value Proposition
Sponsored by ITSalesSecrets.com
SPHomeRun.com



Xanadu
Technology’s
Marketing Collateral
and Presentation
Delivery
Sponsored by ITSalesSecrets.com
SPHomeRun.com




  Came Very Close
  to a Resonating
  Focus Approach
Sponsored by ITSalesSecrets.com
SPHomeRun.com




Demonstrated its
In-depth Knowledge
of their Audience’s
Needs
Sponsored by ITSalesSecrets.com
SPHomeRun.com



  Empathized with
  Issues Commonly
  Faced in Today’s
  Economic
  Environment
Sponsored by ITSalesSecrets.com
SPHomeRun.com



  Displayed the
  Features and
  Benefits of Using
  its Products and
  Services
Sponsored by ITSalesSecrets.com
SPHomeRun.com




         What I Enjoyed
          Most About
            Xanadu
         Technology’s
          Presentation
Sponsored by ITSalesSecrets.com
SPHomeRun.com




  Here’s What I
  Found Most
  Valuable:
Sponsored by ITSalesSecrets.com
SPHomeRun.com




 • Their Connection
   with the Audience
Sponsored by ITSalesSecrets.com
SPHomeRun.com




  • Their Presenters
    Educated and
    Informed
Sponsored by ITSalesSecrets.com
SPHomeRun.com




  • The Passion of
    the Presenters
Sponsored by ITSalesSecrets.com
SPHomeRun.com




  • The Lack of
    Jargon
Sponsored by ITSalesSecrets.com
SPHomeRun.com




      What I Think
        Xanadu
   Technology Could
     Improve Upon
Sponsored by ITSalesSecrets.com
SPHomeRun.com




  • There was
    Overplaying of
    the Fear of Loss
Sponsored by ITSalesSecrets.com
SPHomeRun.com




  of Data/Security
  Breaches in this
  Presentation
Sponsored by ITSalesSecrets.com
SPHomeRun.com



  • The Term
    “Business
    Enablers” was
    Overused in this
    Presentation
Sponsored by ITSalesSecrets.com
SPHomeRun.com




  It Displayed a
  Classic Resonating
  Focus Approach
  Which is the Best
  in Class
Sponsored by ITSalesSecrets.com
SPHomeRun.com




  As Far as
  Relationship
  Marketing is
  Concerned
Sponsored by ITSalesSecrets.com
SPHomeRun.com




  What have You
  Found Works Best
  When Selling
  Managed
  Services?
Sponsored by ITSalesSecrets.com
SPHomeRun.com




  Share Your
  Experiences
  With Us in the
  Comments
  Section
SPHomeRun.com
Recommended Reading:
Seven IT Sales Secrets

                                Download this
                                Free Special Report Now at
                                ITSalesSecrets.com

Copyright © SP Home Run Inc. All worldwide rights reserved.
SP Home Run is a registered trademark of SP Home Run Inc.

Source: iStockphoto

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Selling Managed Services - A Case Study on Xanadu Technology (Slides)