one of the step of crm implementation

1. Presented by:
Sonam
14mb052
MBA final year

2. Introduction
 CRM project is a distinct series of task and activities
that produces a set of tangible outcomes. Projects are
different from business operations in terms of:
 Timescale
 Uniqueness
 Budget
 Resources
 Change

3. Nature
of
projects
Runners
StrangersRepeaters

4. What does the CRM project
management mean?
 CRM project management uses skills, tools and management
processes to ensure the project success.
 An effective CRM project management methodology will
include:
A series
of
processes
A set of
skills
A set of
tools

5. Aspects of CRM project
management
Big picture aspect Small picture aspect
 Timetable for each action
 Regular reviews of each action
 Resources assigned to each
action
 Risk identification
 Motivating users to use the
system
 Informal communication at a
certain level
 Maintain the superior
subordinate relation
 Boosting the morale of
employees

6. Importance of CRM project
management
 It reduces the time spent in completing project
deliverables
 It reduces the overall cost
 Risk are reduced
 Staff performance and motivation remains high
 Responsibility and delivery expectations are high