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1. SAP HYBRIS CLOUD FOR
SALES RETAIL EXECUTION

2. INTRO TO SAP HYBRIS CLOUD FOR CUSTOMER
PLUS: PRE-PACKAGED INTEGRATION SCENARIOS
SAP Hybris Cloud for
Sales
 End-to-End mobile
solution for Sales -
Prospecting to Order
Taking
 Real-time Analytics
 Sales collaboration
 Industry solutions
 End-to-End mobile
solution for field service
 Customer service
across every channel:
email, web, phone,
social, SMS
SAP Hybris Cloud for
Service
SAP Hybris Cloud for
Social Engagement
 1:1 customer interaction
through social channels
 Integrated with
Facebook, Twitter,
YouTube etc.
SAP Hybris Cloud for
Customer Marketing Option*
 Design Multi-step
Trigger Campaigns
 Create Target Groups,
Surveys & Email
Templates
 Automate Sales Follow-
ups, Monitor
performance incl. sales
impact
* Requires advanced user option

3.  Configurable activity plans
 Account assignment wizard
 Account-specific product lists
and back-office connectivity
 Route and visit optimization
 Comprehensive map and
calendar view
 Auto-assignment of surveys
and tasks to visits
 Visit productivity and ompletion
with tasks and surveys
 Return on investment
 Average price of
competitor product
across stores
 Measure Sales
Performance
 Check-in/check-out
 Surveys and tasks, including
matrix view and dynamic surveys
 Audits for plan-o-gram and
promotion compliance
 360-degree store view
 Sales quote/ quick order,
 Online and offline mobile support
FOCUS INDUSTRIES RETAIL EXECUTION

4. Marketing
Service Technicians
Sales Management Key Account Manager
Service Management,
Service Agents, Call
Center, Customer
Service
Sales Representative
& Merchandiser
DIFFERENT USERS ONE SOLUTION

5. DEMO A DAY IN A LIFE OF A SALES REP
Check Calendar
1.
Store Check
Product Check
Order Products
Follow Up
Visit Store #1
3.
Prepare Visit
2.
Repeat same for Next
store visit
4.
Store Check
Product Check
Order Products
Follow Up
Analysis
5.

6. 1. Beautiful
2. Insightful
3. Mobile
4. Online and offline
5. Predictive
6. Collaborative
7. Integrated
8. Secure
9. Future-proof
10. Leading technology
SAP HYBRIS CLOUD FOR CUSTOMER TOP 10 HIGHLIGHTS

7. Integrating Your
Business
SAP HANA cloud
integration
technology
Open APIs
and deployment
choice
iFlows (prepackaged integrations)
 Up to 80% reduction in implementation time and cost
 Minimized implementation risk
 Reliable upgrades
INTEGRATION AS DIFFERENTIATOR

8. SAP Hybris Cloud for Customer Integration with SAP ERP
Master Data View
SAP Hybris Cloud for Customer
AccountProductEmployee
Installation
Point
Measuring
Point
Contact
Customer
Factsheet
Account
Hierarchy
Sales Org
Hierarchy
Offline
Pricing
Registered
Product
Measurement
Document
Customer
Material Info
Currency
conv. rates
Account
Pricing
Currency
conv. rates
Customer
Hierarchy
Sales Org
Hierarchy
MaterialEmployee
Functional
Location
Measuring
Point
Contact
Equipment
Measurement
Document
Customer
Material Info
SAP ERP
 Real-time integration of master data (accounts, prospects, contacts, products)
 Additional real-time master data integration for currency conversion rates, account
hierarchy, sales org hierarchy etc. and call to ERP SD pricing supporting the full
pricing flexibility of ERP SD.

9. SOLUTION OVERVIEW
SAP in partnership with Ricoh Innovations is introducing an image recognition based planogram check.
Ricoh Has Developed:
 Simple user experience (“green ball interface”) for picture capturing & stitching
 Image recognition services
 Image management services
SAP Has Developed:
 Service that compares the actual shelf image
contents vs planogram
 Identifies and tracks the differences (corrective actions)
HOW IT FITS
Ricoh & SAP have jointly developed a planogram compliance solution
that enables CP/Retail sales reps to: take photos of a retail shelf, analyze
those images in real-time; identify and correct product placement issues, out-of-stock issues,
product recalls; and take corrective action.
BENEFITS
 Save time in store to increase coverage (higher visit frequency, more stores visited, more in-store priorities addressed)
 Back office benefits include better data quality (from photos), collection of additional KPI’s to monitor, foster clearer goals for
field force and, increase service quality to customers
IMAGE RECOGNITION BASED PLANOGRAM CHECK

10.  Account & Account Hierarchies
 Target Groups
 Visit Management
 Activity Planner & Routing Rules
 Surveys / Audit Responses
 Product Lists
 Route Planning
 Order Management
 Analytical Framework
 Additional Follow-up processes
– Sales Quotes, Service Tickets
BUILDING BLOCKS for the PERFECT STORE

11. CORRECTIVE
ACTIONS FOLLOW-
UP & RESCORE
• DEFINE
CORRECTIVE
ACTION
PROPOSALS
• DEFINE FOLLOW
UP ACTIONS
• RE-SCORING
EXECUTION
GUIDE & SCORE
• DETERMINING
WHEN TO SCORE
• SCORING AS YOU
GO
• SCORING ON
COMPLETION
• SCORING WHEN
OFFLINE
INSIGHTS
CONFIGURE
SCORING & SET
THRESHOLDS
• SURVEY SETUP
FOR SCORING
• ASSIGNING
WEIGHTAGE
• SCORE
CALCULATIONS &
AGGREGATIONS
• TASK SCORING
• SETTING
THRESHOLDS
• HISTORICAL
SCORES
PLANNING
ADMINISTRATIVE
FUNCTIONS
• BUILD STORE
LAYOUTS
• SEQUENCE FOR
GUIDED
EXECUTION
• ADD ASSETS,
PLANOGRAMS,
SURVEYS/AUDITS
• PRODUCT
PORTFOLIO
ASSIGNMENT
• ASSIGNMENT TO
VISITS
• DETERMINATION
S FOR STORE
SCORING
ENABLE
INTEGRATIONS
ENABLE
CONFIGURATION
2017-2018 Building the Perfect Store

12. CORRECTIVE
ACTIONS FOLLOW-
UP & RESCORE
• DEFINE
CORRECTIVE
ACTION
PROPOSALS
• DEFINE FOLLOW
UP ACTIONS
• RE-SCORING
EXECUTION
GUIDE & SCORE
• DETERMINING
WHEN TO SCORE
• SCORING AS YOU
GO
• SCORING ON
COMPLETION
• SCORING WHEN
OFFLINE
INSIGHTS
CONFIGURE
SCORING & SET
THRESHOLDS
• SURVEY SETUP
FOR SCORING
• ASSIGNING
WEIGHTAGE
• SCORE
CALCULATIONS &
AGGREGATIONS
• TASK SCORING
• SETTING
THRESHOLDS
• HISTORICAL
SCORES
PLANNING
ADMINISTRATIVE
FUNCTIONS
• BUILD STORE
LAYOUTS
• SEQUENCE FOR
GUIDED
EXECUTION
• ADD ASSETS,
PLANOGRAMS,
SURVEYS/AUDITS
• PRODUCT
PORTFOLIO
ASSIGNMENT
• ASSIGNMENT TO
VISITS
• DETERMINATION
S FOR STORE
SCORING
ENABLE
INTEGRATIONS
ENABLE
CONFIGURATION
Building the Scoring Framework
Planning and configuring
Illustrative Design

13. CORRECTIVE
ACTIONS FOLLOW-
UP & RESCORE
• DEFINE
CORRECTIVE
ACTION
PROPOSALS
• DEFINE FOLLOW
UP ACTIONS
• RE-SCORING
EXECUTION
GUIDE & SCORE
• DETERMINING
WHEN TO SCORE
• SCORING AS YOU
GO
• SCORING ON
COMPLETION
• SCORING WHEN
OFFLINE
INSIGHTS
CONFIGURE
SCORING & SET
THRESHOLDS
• SURVEY SETUP
FOR SCORING
• ASSIGNING
WEIGHTAGE
• SCORE
CALCULATIONS &
AGGREGATIONS
• TASK SCORING
• SETTING
THRESHOLDS
• HISTORICAL
SCORES
PLANNING
ADMINISTRATIVE
FUNCTIONS
• BUILD STORE
LAYOUTS
• SEQUENCE FOR
GUIDED
EXECUTION
• ADD ASSETS,
PLANOGRAMS,
SURVEYS/AUDITS
• PRODUCT
PORTFOLIO
ASSIGNMENT
• ASSIGNMENT TO
VISITS
• DETERMINATION
S FOR STORE
SCORING
ENABLE
INTEGRATIONS
ENABLE
CONFIGURATION
Building the Scoring Framework
Measuring and Benchmarking
Illustrative Design

14. THANK YOU
Feel free to connect with us at:
SIMON.DECHENT@SAP.com
EMMANUEL.DESERT@SAP.com