1. NEED FOR RESEARCH DESIGN
Presented by
Dr.SANGEETHA R
ASSISTANT PROFESSOR
PG & RESEARCH DEPARTMENT OF COMMERCE
WITH INTERNATIONAL BUSINESS
HINDUSTHAN COLLEGE OFARTS AND SCIENCE,
COIMBATORE
2. Research design is needed because it facilitates the
smooth sailing of the various research operations,
thereby making research as efficient as possible yielding
maximal information with minimal expenditure of effort,
time and money.
Research design has a significant impact on the
reliability of the results obtained. It thus acts as a firm
foundation for the entire research.
3. For example, economical and attractive construction of house
we need a blueprint (or what is commonly called the map of the
house) well thought out and prepared by an expert architect,
similarly we need a research design or a plan in advance of data
collection and analysis for our research project.
Research design stands for advance planning of the methods to
be adopted for collecting the relevant data and the techniques to
be used in their analysis.
4. The need for research design is as follows:
❖ It reduces inaccuracy;
❖ Helps to get maximum efficiency and reliability;
❖ Eliminates bias and marginal errors;
❖ Minimizes wastage of time;
❖ Helpful for collecting research materials;
❖ Helpful for testing of hypothesis;
❖ Gives an idea regarding the type of resources required in terms of money,
manpower, time, and efforts;
❖ Provides an overview to other experts;
❖ Guides the research in the right direction.
