Motivation

1. Motivation
Course: BBA
Subject: Principles of Management
Unit: IV
1

2. Definition
• Motivation is the driving force which causes
us to achieve goals
2

3. Definition
• Acc. To Jucius: motivation is the act of stimulating
some one/ oneself to get a desired course of action
• Acc. To Dr. Terry: motivation is the drive within an
individual that take him towards goal oriented
action.
• Total of all the efforts which encourages a worker to
show better performance. It would be possible only
when his needs are recognized and satisfied

4. Monetary Motivators
• Incentives
• Salary
• Bonus
• Allowances

5. Non-monetary motivation
• Recognition
• Applause
• Training
• Career Path
• Job Titles
• Good Work
Environment
• On-the-Spot Praise
• Leadership Roles
• Social Gatherings
• Casual Dress Day
• Time Off
• Outside Seminars
• Additional
Responsibility
• Stress Management
• Pizza/Popcorn/Cookie
Days

6. 6
Two Types of Rewards
Intrinsic rewards--satisfactions a person
receives in the process of performing a
particular action.
Extrinsic rewards--given by another person.

7. Intrinsic rewards
• Feeling of choice: opportunity to be able to select
task that makes sense to people and to perform
them in ways that seem appropriate
• Competence: accomplishment that people feel in
skillfully performing the chosen task
• Meaningfulness: opportunity to pursue a worthy
task purpose
• Progress: the feeling that people are making
significant advancement in achieving task’s
purpose

8. Extrinsic rewards
• Tangible form
• Ex. Pay increase, Promotion, Praise etc.

9. Abraham Harold Maslow
43

10. Maslow’s Theory of Hierarchy of Needs
5

11. • Five needs are not always present
• Due to culture/economic diversity- Order may
not be same for all
Limitation of Maslow’s Theory

12. Reference
1.https://lh5.ggpht.com/I2flDtUsYS5aUn62sCuQ8M_ue1-tY2-
Vee2yMRAaEOkL6kojVRplCpxxeRUJAa2HibIO=s116
2. https://lh4.ggpht.com/RVLkFHfE5I-
2Ww31dd2Q1UTu_I2qrlBlquRN0QJd4XjFPQ55Lu2w6S4HQh-yBmj3dF2UKQ=s85
3. https://lh4.ggpht.com/909jdCIrc9XrRlmp6fX7M4bkUbzNB86avQuKFHTutP-
FRgt2lHoO3ej6W0pFwKe2yAJG=s85
4.https://lh5.ggpht.com/HuDYYCvja6S8MkVuDX1n8QmSmaGxsPaI_uMk0vaG3stbPymZl51hAfEun
jlPhdmJj1deuA=s85
5. https://lh4.ggpht.com/dPDkS-
0gzst1JUdUdEY2KfW_vHgFrDW3HSVekNzWC_CNNTzjq5timZoFwVfhZXHM3IdwkA=s126