The opening keynote of the Festival's Alternate Realities summit.

1. PLAY
LIKE YOU
MEAN IT
@philstuart, @preloaded

4. GAMES, HUH?

5. 31.6M
Source: UKIE(2016) - https://ukie.org.uk/research#demographics
Gamers in the UK

6. 0 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15
16 17 18 19 20 21 22 23 24 25 26
27 28 29 30 31 32 33 34 35 36 37
38 39 40 41 42 43 44 45 46 47 48
49 50 51 52 53 54 55 56 57 58 59
60 61 62 63 64 65 66 67 68 69 70
71 72 73 74 75 76 77 78 79 80 81
Source: Internet Advertising Bureau (2014) - https://iabuk.net/system/tdf/research-docs/GamingRevolution-A0.pdf?file=1&type=node&id=22900

7. Source: Internet Advertising Bureau (2014) - https://iabuk.net/system/tdf/research-docs/GamingRevolution-A0.pdf?file=1&type=node&id=22900

8. 50+Fastest growing gamer demographic (US)

9. $100B
Source: Superdata (2016) - https://www.superdataresearch.com/market-data/market-brief-year-in-review/
Global games revenue 2016

10. Preloaded
GAMES FTW!

19. FUN.
MOREISH.
SHINEY.
DERIVATIVE.
BORING.

21. FINDING
GREATNESS

22. Passage - Life

23. Graveyard - Old age

24. ECO - Ecosystems and sustainability

25. The End - Death and Philosophy

26. Life is Strange - Growing up

27. Papers, please - Border controls

28. Spent - Poverty

29. That Dragon, Cancer - Terminal illness

30. dys4ia - Transphobia

31. Never Alone - Culture

32. Papa & Yo - Alcoholism

33. Deep - Meditation

34. GAMES
WITH PURPOSE

35. GAMES = FUN

36. INSPIRING.
FACTUAL.
PERSONAL.
PROVOCATIVE.
CHALLENGING.
EMPOWERING
REFLECTIVE.
PURPOSEFUL.

37. THANK YOU.
__
#GamesWithPurpose
@preloaded
@philstuart