This document summarizes various outdoor advertising options in Pune, India. It provides statistics on bus branding for the city's transportation services (PMPML and MSRTC), which operate over 16,000 buses and serve millions of passengers daily. It also discusses options for advertising at bus queue shelters, the city's BRTS system, airports, major malls that attract hundreds of thousands of shoppers, railway stations serving over 100 trains daily, and large inventories of billboards and other outdoor displays throughout the city. The advertising agency promotes its ability to create comprehensive outdoor campaigns across India.
2. • Pune is the ninth-most populous city in
India and the second largest in the
state of Maharashtra after the state
capital city of Mumbai. Pune is also the
101st largest city in the world, by
population.
• As one of the largest cities of India
and major centre of learning with
several colleges and universities, Pune
is emerging as a prominent location for
IT and manufacturing. Pune has the
eighth largest metropolitan economy
and the sixth highest per capita income
in the country.
PUNE
3. Bus Branding Bus Queue Shelters Hoardings
Airport Branding Mall Branding
Railway & Railway Station
Branding
Advertising Options in Pune
4. PMPML Pune City Bus Branding
PMPML Pune OLD Diesel Buses PMPML Pune OLD CNG Buses
PMPML Pune New CNG BusesPMPML Pune New Red Diesel Buses
5. Pmpml Pune Bus Branding
• No. of Buses : 900 +
• No. of Bus trips : 76052
• Daily Passengers : 6.18 Lakhs
(Approx.)
• Depots : 10
• Bus stations : 500+
Source : deadharshad (Slideshare)
Some Figures…
7. MSRTC Maharashtra State BUS Advertising
• No. of Buses : 16,000+
• No. of Routes : 17,000
• Average passengers traveller : 70
millions per day
Source : wikipedia
Some Figures…
9. • No. of Shelters : 900 +
• Average Passenger Per Day : 4.6
Million
• Main Bus Stand : Pune Station Bus
Stand, Swargate, Shivajinagar
• Service Type : Local, limited-stop,
express, and BRT bus service
Some Figures…
Pune Bus Queue Shelter Branding
11. • No. of Buses on BRTS : 500+
• Average Passenger Per Day : 2.05
Lakhs Per Day
• Operation Route : 66 kms.
• No. of Stations : 114
Source : BRTS(Rainbow)
Some Figures…
PUNE Rainbow BRTS Branding
14. • Total Area : 2,350 Acres
• Passenger Traffic : 4.19 Million
(Approx..)
• International Airlines : 5
• Aircraft Movements : 33,760
Source : wikipedia
Some Figures…
Pune International Airport Branding
16. MALL BRANDING IN PUNE
• Koregaon Park Plaza : 400,000 sq ft
• Inorbit Mall : 547,000 sq ft
• Pune Central Mall : 280,000 sq ft
• Phoenix Market City : 800,000 sq ft
Top Malls Across Pune
18. • Operated By : Western Railway
• No. of Platforms : 6
• No. of Halting Trains: 116
• No. of Originating Trains: 76
• No. of Terminating Trains: 76
Source : Wikipedia & indiarailinfo
Some Figures…
Pune Railway Station Branding
20. • Total No. of Hoardings : 1500 +
• Media Types : Hoardings,
Police kiosk, Mobile display,
Nirmala Toilets, Electrical
poles, Gantries.
Source : CitizenMatters
Some Figures…
Outdoor Media in Pune
21. Plan Your Outdoor Campaign With Us !
When we say PAN INDIA,
WE Mean it