Reaching audiences - what do the kids want?
How are the kids seeking their entertainment? On what devices, when and why?
What kind of content? What is driving the changing behaviour?
Speaker: Carl Hibbert - Head of Consumer Media & Technology, FutureSource
Semelhante a MME 4.5 New Content Formats: Reaching audiences - what do the kids want? Carl Hibbert, Head of Consumer Media & Technology, FutureSource (20)