1. Tech Tools and Communication
CA Makarand Mahadeokar
mmahadeokar@gmail.com
9822708868

2. FELLOWS ASSOCIATES
Grand
TotalRegion
In Practice
Not In
Practice
Total
In Practice
Not In
Practice
Total
Full
Time
Part
Time
Full
Time
Part
Time
Western 16330 953 3227 20510 9578 2104 33591 45273 65783
Southern 12421 822 2889 16132 4323 1134 20048 25505 41637
Eastern 6170 268 1140 7578 2160 333 8576 11069 18647
Central 10148 351 1221 11720 4915 533 10515 15963 27683
Northern 11835 708 2888 15431 5364 1037 16931 23332 38763
TOTAL 56904 3102 11365 71371 26340 5141 89661 121142 192513
% 29.56 1.61 5.90 37.07 13.68 2.67 46.57 62.93 100.00

3. Agenda
• Role Of Technology in Business
Communication
• Impact of Technology on Business
Communication
• Concepts of Document Formats and Design
• Software Tools
• Big Data
• Business Intelligence (BI) Tools

4. What is Communication
• Functions of
Communication
– Control
– Motivation
– Emotional Expression
– Information
• Communication
Fundamentals
1. Direction:
– Downward
– Upward
– Crosswise
2. Networks:
– Formal vs. Informal

5. • Barriers to Effective
Communication
– Filtering
– Selective Perception
– Emotions
– Language
• Stages of the Listening
Process
– Hearing
– Focusing on the message
– Comprehending and
interpreting
– Analyzing and Evaluating
– Responding
– Remembering

6. I like to see it as:
Why doesn’t this work? Talking ≠ Action!

7. Communication to drive behaviour!

8. Economy and External Communication
• Telling - the production economy (1950-60)
• Selling - the distribution and sales-driven
economy (1960-70)
• Buying - the quality and mass marketing
economy (1970-80)
• Buying-in - the customer service and niche
marketing economy (1980-90)
• Being Friends – Best Friends (1990-2000
beyond)
• Think Global – Act Local

9. Internal Communication
Telling Mode
• In-house newsletters and newspapers
• Internal or team briefings
• Manuals
• Policies and procedures
• Memos
• Bulletin boards or notice boards
• Guides

10. Internal Communication
'Selling' mode
• Team briefing
• Presentation skills
• Company magazines
• Videos
• Road shows and conferences
• Business television and other broadcast messages
• Screen savers and other push technology: more

11. 'Buying' mode
• Workshops
• Attitude surveys:
• Breakout sessions
'Buy-in' mode
• Project meetings
• 'Town hall meetings,'
forums and 'talk backs’
• Management by walking
around
• Internal Web pages,
discussion groups and
databases
• Employee hotline
• 'Skip level meetings
• Video conferencing

12. Best Friend Mode
• Psychometric Surveys
• Breakfast Sessions
• Team Meetings
• Team Feedback
• 360-degree feedback
• Customized Electronic Media
• Regular face-to-face meetings

13. Communication System
Consists of
• the people you communicate with
– Internal
– External
• the communication channels
– Personal
– Mechanical
• the message

14. Physical media
• Large meetings, town hall meetings
• Department meetings (weekly meetings)
• Up close and personal (exclusive meetings)
• Video conferences
• Viral communication or word of mouth

15. Mechanical media
• E-mail
• Weekly letters or newsletters
• Personal letters
• Billboards
• Intranet
• Magazines or papers
• Sms
• Social media

16. Push or Pull
• Push channels
– E-mail
– News letters and letters
(if sent out)
– Magazines (if sent out)
– Meetings
– Telephone
– Sms
• Pull channels
– Intranet
– Billboards
– New letters and letters
(if not sent out)
– Magazines (if not sent
out)
– Social media

17. Effects of Communication

18. There are only
3 colors
10 digits
and
7 notes;
what we do with them is
important

19. Role of Technology in Communication
• Collaboration
– Googledocs, Zohowriter
• Telephony (VoIP)
– Skype, Gtalk
• Online Media
– Youtube, TED Talks
• Social Media
– Facebook, Orkut
• Automation
– Teamviewer, Go-to-meeting

20. Internet Technology Based Services
• Media Kit Services
• Blog Services
• Dictionaries,
Encyclopaedias,
Glossaries and
Thesaurus
• Webmaster Tools
• Internet Telephony
(VoIP)
• Make money Online
• E-Learning
• Translations
• Web Services
• Internet Conference
Calls

21. Blogs

22. Webmaster Tools

23. Internet Telephony

24. Webservices

25. Trends of Communication Technology
More People have access
...to more information
...at lower cost

28. Indian Internet Usage
• IN - 1,189,172,906 population (2011)
• Area: 3,166,944 sq km
• 121,000,000 Internet users as of
Dec.31, 2011, 10.2% penetration
• 45,048,100 Facebook users on Mar 31/12,
3.8% penetration rate.

29. Penetration of ICT

30. Digital Divide

31. Connect - Disconnect

32. Usage by Income

33. Role of IT in Business
• The Era of EDP/ IT is over and the Era of
Business Technology has begun
• Movement from Sharing – Delivering
Information to Delivering Measurable
Business Outcomes
• Without Technology, Companies would
– be inefficient
– lose Customer, market share
– lose money

34. Findings of Study by HP

35. Strategic Business Vision

36. Business Strategy

37. Lowering Cost

38. Goals for Technology

39. IT Investments

40. Impact of Communication Technology
Technological invention you will never forget
Gadgets you can’t live without
Gadgets you will never use again

41. Impact
• Replacement Phase
• Strategic Value Phase

42. Service Oriented Applications

43. Shift in thinking

44. What Changed?
• Sender Driven Receiver Driven
• One-to-many Many-to-many
• Controlled Uncontrolled /
Empowered

45. What has technology Changed?
• Immediacy
– I want it and I want it now!
• Integration
– A phone is not a phone!
• Access
– Don’t Send it, I will google it!
• Collaboration
– Let’s experience together!

46. What has technology Changed?
The
Vision
Access
 Employee involvement
 Interactive
 Searchable
 Self help
 Remote access
Collaboration
 Leadership communication
 Plans, priorities & performance
 Searchable knowledge directories
 E-learning and knowledge sharing
 Issues and change management
Integration
 Common content management
 Common taxonomy
 Audience segmentation
 Personalization
 Opt in capabilities
Immediacy
 Customer & employee satisfaction
 Facility maps and service directories
 Services locators
 Referrals and registrations
 Services and courses

47. What has not changed?
• Face to face Communication
• People Love Toys
• Human Intervention
• Credibility Vs. Visibility
• Good Management, not Computing Power is
key to Success

48. Document Layout,
Formats and Design

49. Formats
• Business Report
– Title Section
– Executive Summary
– Methodology
– Introduction
– Main Body
– Data Tabulation
– Conclusion
– Recommendations
– Appendix
• Other Reports
– Statutory formats
– Business Plan
– Case Study
– Business Proposal
– Business Performance
• Standards
• Uniform

50. Basic Principles of Designing Reports
• Be Objective
• Design, don’t decorate
• Understand Text before you design
• Limited use of fonts
• Use simple layout grid
• Avoid Symmetry
• Use colour to Unify document

51. Basic Layout Rules
• Pattern
• Consistency
• Colour Accents
• Visual Connections
• Usual Vs Unsuual

52. Use of Patterns

53. Use of Consistency

54. Use of Colour Accent

55. Use of Visual Connection

56. Reporting Formats
• Document
– Text, RTF,HTML
• Spreadsheet
– CSV, Text, DIF, XML
• Presentation
– PPT, PPS

57. XBRL
• Tagging based Reporting
• Standard Language for expressing contents
• Support Real Time data dissemination process
• Leverages Existing Resources

58. XBRL Components/Terminology
XBRL-Taxonomy
XBRL- Instance
XSL - Style Sheet
XBRL-Specification
Schema and
Linkbases
Schema: dictionary of terms
Linkbases: set of links to manage references,
labels and relationships
Framework1 or more taxonomies =
Rules to govern creation of XBRL-compliant files and
conformance to the specification
A collection of financial facts for a certain period of
time for a reporting entity. By purpose, industry, and
jurisdiction.
‘Output’ from tagging data using one or more
taxonomies
Presentation or transformation of
tagged data

59. Software Tools
for
Communication

60. Web 2.0 Tools
• Bulletin board and Forums
• Chat box software
• Instant Messaging (IM)
• Video Conferencing

61. Lesser Known Bulletin Boards

64. Lesser Known Chat Boxes

67. Lesser Known Instant Messaging

70. Lesser Known VC Tools

73. Cloud Computing on the Rise !

74. Cloud Anatomy
• Application Services(services on demand)
– Gmail, GoogleCalender
– Payroll, HR, CRM etc
• Platform Services (resources on demand)
– Middleware, Intergation, Messaging, Information, connectivity etc
– AWS, IBM Virtual images, Boomi, CastIron, Google Appengine
• Infrastructure as services(physical assets as services)
– IBM Blue house, VMWare, Amazon EC2, Microsoft Azure Platform, Sun Parascale and
more

75. TCS- COINTM
Cloud Computing with its Co-innovation Network

76. Commercial clouds

77. Main Categories of SaaS
• Collaboration Applications
– Chat, Docs, Discussions, Mail, Meeting, Projects, S
hare
• Productivity Applications
– Calendar, Notebook, Planner, Sheet, Show, Write
• Line of Business Applications
• Developers Application
– Database Application, Remote Access, API

78. Line of Business Applications
• SCM
• CRM
• HR
• Financial Accounting
• Invoicing
• Reporting Tools
• E-learning, online-tests

79. Battle in the cloud

101. Revenue Model
• Subscription Based: Committed payment
• Usage Based
• Transaction Based
• Value Based: Revenue linked to goals
• Hybrid

102. Opportunities in the Cloud
• Advisory Services
• Migration Services
• Development Services
• Management Services
• Strategic Services

103. The Best Google Features You’re
Probably Not Using
• Google Drive
• Hello Fax
• Docusign
• Google Hangouts
– Cacoo – Extras for
– Slideshare
– Concept Board
– Screen Sharing
• Google Bookmarks
• Google Schemer
• Google Apps Scripts
– Gmail Meter
– Gmail Attachments to
Google Drive
– Gmail Snooze
– Gmail Filter to SMS

106. BIG Data
Big data spans four dimensions:
Volume, Velocity, Variety, and
Veracity.

107. Characters
• Can there be enough? The volume of data
• Variety is the spice of life
• How Fast is the Fast? (The velocity of data)
• Data in Warehouse and Data in BI Tool
(Veracity)

108. Performance Management
• Key Performance Indicators (KPIs)
• The KPI-Resolver
• Dashboard tools
• Reporting tools
• OLAP tools

109. Business Intelligence
• Business Intelligence Software
• Business Intelligence Reporting
• Business Intelligence Vendors
• Online Analytical Processing (OLAP)
• Business Analytics software

110. Data integration & ETL
• What is ETL? (Extract Transfer and Load)
• ETL tools
• Data warehouse
• Big Data
• ETL software

111. BI Tools – Pain Areas
• Data Everywhere, information no where
• Different Users have different needs
– Excel vs PDF
– Pull vs Push
– On demand vs on Schedule
– Your format, my format
• Why I just can’t get when you want it..!

112. Components of Information System
• Transaction Processing System (TPS)
• Management Information System (MIS)
• Decision Support System (DSS)
• Executive Information System (EIS)
• Business Intelligence (BI)

113. Types of business intelligence tools
• Spreadsheets
• Reporting and querying software:
– tools that extract, sort, summarize, and present selected data
• OLAP: Online analytical processing
• Digital Dashboards
• Data Mining
• Data Warehousing
• Decision Engineering
• Process Mining
• Business Performance Management
• Local Information Systems

114. Open source free products
• Eclipse BIRT Project
• RapidMiner
• SpagoBI
• R
• KNIME
• TACTIC

115. Open source commercial products
• Jaspersoft: Reporting, Dashboards, Data
Analysis, and Data Integration
• Palo (OLAP database): OLAP
Server, Worksheet Server and ETL Server
• Pentaho: Reporting, analysis, dashboard, data
mining and workflow capabilities
• TACTIC: Reporting, analysis, dashboard, data
mining and integration, workflow capabilities

116. Leading BI Tools
• ACTUATE Actuateone
• IBM Cognos
• INFORMATION BUILDERS Webfocus
• ASPERSOFT Jaspersoft Bi Suite
• MICROSOFT Microsoft Bi
• MICROSTRATEGY Microstrategy Bi
• ORACLE Oracle Bi
• PANORAMA Novaview
• PENTAHO Pentaho Bi
• QLIKTECH Qlikview
• SAP Business Objects
• SAP Netweaver
• SAS Sas Bi
• TARGIT Targit Bi Suite
• TIBCO Spotfire

118. Credits :
Zednet.com,
Lifehacker.com,
Techrepublic.com
Wikipedia and Google.
Thanks
And
All the best !