1. Dazzling Your Customers®
Training
Ensuring stellar service
takes its rightful place at Module Outline
the forefront of your efforts
to achieve business results The Essence of Dazzling (40 minutes)
• Participants watch a video that shows a variety of service
interactions in which an employee dazzles a customer.
• Participants discuss what “dazzling” means and how it is
different from providing good service.
How to Dazzle (1 hour, 10 minutes)
• The facilitator introduces three criteria that must be met in
order for an action to be dazzling.
• The group analyzes visual examples of “dazzling” actions to
determine if they meet the three criteria.
• The facilitator introduces three steps for dazzling customers.
• Participants watch a video that illustrates the dazzling steps in
action.
• In pairs, participants practice applying the dazzling steps given
three case scenarios.
Opportunities to Dazzle (1 hour, 30 minutes)
• The group reviews four common challenging service
interactions.
• In groups, participants prepare a “news story” that presents an
example of taking a dazzling action in a challenging situation
from their work environments, focusing on tips appropriate for
the type of challenging situation.
Developing the 21st
century workforce TM