Business English presentation on Design and Innovation featured by University Sudents from International trade career at UCSG

1. CASA DE ESQUÍ ALPINE
Tutorial Work:
Design and innovation
Members:
• Evelyn Gusqui
• Diana Sáenz
• Thalía Solórzano
• Denisse Ortega
• Sheyla lozano
UNIVERSIDAD CATÓLICA DE SANTIAGO DE GUAYAQUIL
FACULTAD DE ESPECIALIDADES EMPRESARIALES
INGENIERÍA EN COMERCIO Y FINANZAS INTERNACIONALES BILINGÜE
BUSINESS ENGLISH IV
Lecturer
Ing. Max Galarza, MGS
Tutorial grade 10/10.

2. ✓
✓
✓
✓
✓
✓
✓
✓
✓

3. Design
To make or draw plans for something that will be produced
Innovation
Involves deliberate application of information, imagination and initiative
in deriving greater or different values from resources, and includes all
processes by which new ideas are generated and converted into useful
products.

4. Technology Innovation for
SME Growth
Technology and entrepreneurship are
vital tools used for national economies
towards 21st century requirement and
growth
Small and Medium Enterprises (SME’s)
are the driving force for the promotion
of an economy.
Technology adoption behavior
significantly improves organizational
performance in term of profit, growth
and market share of Ecuadorian SMEs.

5. “We develop technology and change lives.”
This project has the design and construction of a prototype
sensory implant that allows blind people to generate a
more real mental map of the obstacles and reduce the
number of accidents that can arise.
How does the device help?
• We encourage an Active Lifestyle
• Hands-free solution
• Improve Independence and Trust
• Reduce Accidents and Evitable Lesions
• Reduce Costs of Care and Rehabilitation
• Decrease the Fear of Mobilization
• Accelerate Rehabilitation and Training Times

7. Innovative products
It works with ustrasound
waves that are harmless to
health, they can be used
every day without
problems.
Compact design with a
weight of less than 40
grams and less than 5 cm in
size.
It can warn the user of
obstacles through sounds
(85 db) and vibrations
(0.65G).

8. Innovative products
It allows the user to feel at what
distance the obstacle is located
and also allows him to verify the
dimensions of the obstacle with a
slight movement of the head
it is not a gadget, it is part of the
user that becomes an extension
of the senses and a tool that
helps you to mobilize in a better
way
to incorporate a camera and
bluetooth connection system,
which allows the user to access
their smartphone wirelessly and
thus connect with new tools:

9. CASA DE ESQUÍ ALPINECASA DE ESQUÍ ALPINE
Strategic Planning: Importance
9
Strategic planning is important to an organization
because it provides a sense of direction and
outlines measurable goals.
Through a dedicated strategic plan, organizations
can get valuable insights on market trends,
consumer segments, as well as product and
service offerings which may affect their success.
A strategic plan offers a much-needed foundation
from which an organization can grow, evaluate its
success, compensate its employees and establish
boundaries for efficient decision-making.

10. “Develop electronic devices that
support people with visual
impairments.”
“Develop new technological
products to improve the lives of
people with disabilities. To create
a world accessible to all and an
inclusive society.”

11. Improves the quality of life with
visual impairment through high
quality technology
Encourage more people to join to
change lives and increase the
number of donors.
development and innovation of more
projects with which we want to
change the world.

12. Strong
* National and international recognition
* Constant technological training
* Innovative products with social commitment
Weaknesses
* Not own capital
* Difficulties in getting materials in
Ecuador
* Unrecognized brand
Opportunities
* a broad market
* Win more international competitions
for financing
Threats
* The people who require these technological
aids are in vulnerable sectors
* Countries that produce on a large scale
SWOT

13. It is an initiative of HandEyes, they
will travel for the first time 2700
kilometers (coast, andes and
amazon) delivering free more
than 105 devices to children and
young blind people of limited
resources.

15. CASA DE ESQUÍ ALPINECASA DE ESQUÍ ALPINE
References:
• https://www.researchgate.net/publication/278484100_Technology_Innovation_for_SME_Growth_A_Perception_for_the_E
merging_Economies?enrichId=rgreq-749f732333c5f73be5bb7f81024a5f56-
XXX&enrichSource=Y292ZXJQYWdlOzI3ODQ4NDEwMDtBUzoyNDEyNTM0OTMyNDM5MDRAMTQzNDUzMDcyMzU5OQ%3D
%3D&el=1_x_3&_esc=publicationCoverPdf
• https://www.elcomercio.com/guaifai/handeyes-proyecto-ganador-unaideaparacambiarlahistoria-historychannel.html
• http://www.bancodeideas.gob.ec/proyecto/view?data=aWQ9MTk2Mw%3D%3D
• https://handeyes.org/
• https://www.globalinnovationindex.org/gii-2018-report
15