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- 2. THE PROBLEM
- 3. CUSTOMER FEEDBACK IS PAIN
- 5. OR SCRIBBLES
- 6. BECAUSE SURVEYS ARE TROUBLESOME
- 7. AND REPORTS ARE CONFUSING
- 8. PLAN A 22% plausible STRATEGY A 45% legit STRATEGY B 33% legit NEW PRODUCT A 62% viable NEW PRODUCT B 74% viable NEW STAFF B 10% suitable NEW STAFF A 57% suitable PROMOTE PERSON A 51% should do PROMOTE PERSON B 39% should do NEW BRANCH IN SINGAPORE 37% urgent EXPAND SAIGON OFFICE 66% urgent NEW OFFICE IN HANOI 27% urgent NEW PRODUCT C 11% viable IMPROVE CUSTOMER SERVICE 77% necessary PLAN B 15% plausible WE NEED MORE FOOD CHOICES 5% necessary WHAT COMPANIES NEED: MAKE DECISIONS PLAN C makes sense 44% or or or or or or or or or REWORK THE WHOLE SYSTEM 50% urgent or or or or
- 9. THE SOLUTION
- 11. CUSTOMER FEEDBACK COMPANY DECISIONS CORPORATE KNOWLEDGE STATISTICS
- 12. THE PRODUCT
- 14. PLAN A STRATEGY A STRATEGY B NEW PRODUCT A NEW PRODUCT B NEW STAFF BNEW STAFF A PROMOTE PERSON A PROMOTE PERSON B NEW BRANCH IN SINGAPORE EXPAND SAIGON OFFICE NEW OFFICE IN HANOI NEW PRODUCT C IMPROVE CUSTOMER SERVICE PLAN B WE NEED MORE FOOD CHOICES COMPANIES INPUT: DESIRED OUTPUT PLAN C or or or or or or or or or REWORK THE WHOLE SYSTEM or or or or
- 15. COMPANIES INPUT: TEACH THE MACHINE
- 16. OUTPUT Plan A 10% Problem A 30% Height: 5 Priority: 45 Best insight A 90% ASSUMPTION A 14% SUGGESTION A 88% Plan B 33% Problem B 70% Height: 2 Priority: 84 Best insight B 88% ASSUMPTION B 77% (need more propping) THRESHOLD A 67% 50% 15% 5% 20% 80%
- 17. 50% 15% 5% 20% 80% OUTPUT + TOOL
- 18. BUSINESS MODEL
- 19. SUBSCRIPTION (4 months) ONE-TIME PAYMENT (2 months) $0.1/feedback message $1000/10k messages/month $0.08/feedback message $800/10k messages/month AFTER 1 YEAR OR PROCESSING TIME X2 PRICES X2
- 20. THE MARKET >50 Retailers in Saigon Service companies in general, serving more than 3000 customers a day, generating around 10k feedback messages/month Customer acquisition: referral >50 F&B companies in Saigon
- 21. COMPETITION
- 22. Feedback gathering Quantitative analysis Qualitative analysis Survey companies (not even effective) Analytics companies (too many numbers) Consulting companies (think they know more than you)
- 23. 1. Fewer numbers, that matter 2. From feedback gathering all the way to decisions 3. Take into account everything 4. Companies are deeply engaged in their own decision-making process 5. Companies become their own consultants
- 24. VISION
- 25. Need to raise fund to invest primarily in AI and Natural Language Processing
- 26. #1 feedback analysis service in SG, then in VN Establish a network of freelance “proppers” Do what Don’t do what Do what then what Who do what when
- 27. Applications in other industries Education Hospitality Telecom Cinema HR Automotive Healthcare Web shops Mobile devices
- 29. FULL VERSION
- 31. A 58% B 90% C 80% D 70% 60% 50% 40% roomA.RP = 𝑺𝒑𝒓𝒐𝒑.𝒑𝒓𝒐𝒑𝒑𝒆𝒓.𝑹𝑷×𝑺𝒑𝒓𝒐𝒑.𝒂𝒗𝒈𝒄𝒐𝒏𝒇𝒊𝒅𝒆𝒏𝒄𝒆 𝑺𝒑𝒓𝒐𝒑.𝒑𝒓𝒐𝒑𝒑𝒆𝒓.𝑹𝑷 𝟐 + 𝟏𝟎𝟎%− 𝑫𝒑𝒓𝒐𝒑.𝒑𝒓𝒐𝒑𝒑𝒆𝒓.𝑹𝑷×𝑫𝒑𝒓𝒐𝒑.𝒂𝒗𝒈𝒄𝒐𝒏𝒇𝒊𝒅𝒆𝒏𝒄𝒆 𝑫𝒑𝒓𝒐𝒑.𝒑𝒓𝒐𝒑𝒑𝒆𝒓.𝑹𝑷 𝟐 𝟐 roomA.RP = 𝟗𝟎%×𝟔𝟎%+𝟖𝟎%×𝟓𝟎% 𝟗𝟎%+𝟖𝟎% 𝟐 + 𝟏𝟎𝟎%− 𝟕𝟎%×𝟒𝟎% 𝟕𝟎% 𝟐 𝟐 = 58%