Maral will tell the story of how 140 characters changed her life. She’s not the kind of person who has all the answers. Most of the time, she doesn’t know what she is doing, but she does it anyway. Sounds intriguing? Each slide is a tweet

1. The Butterfly 🦋 Effect
@maralkalajian#TICSE

2. Nice to Tweet you
#SUP46
#STHLMTECH
@maralkalajian#TICSE

3. Hi, I am Maral!
@maralkalajian#TICSE

4. It’s so cool to be in a room with people
who love taking #selfies
@maralkalajian#TICSE

5. I have more snaps in my bag than
slides in my MAC
@maralkalajian#TICSE

6. I consider Steve Jobs the love of my life
@maralkalajian#TICSE

7. In my world, the startup world,
nothing is perfect… & that’s why we
exist to fix it!
@maralkalajian#TICSE

8. I tweeted my way into my career…
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9. Now, I’m Maral from Watty
@maralkalajian#TICSE

10. Watty is probably the most exciting
thing I have done in my career!
@maralkalajian#TICSE

11. Twitter and I have a stronger love story
than Romeo and Juliette, it lasted 3.5
years not just a week
@maralkalajian#TICSE

12. What do I really do on Twitter?
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13. Sometimes, I flirt
Sometimes, I spam
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14. Never underestimate the power of ONE
tweet
@maralkalajian#TICSE

15. What is the secret sauce for online
success?
@maralkalajian#TICSE

16. I can tell you what worked for me…
@maralkalajian#TICSE

17. What do you want to be known for?
@maralkalajian#TICSE

18. We behave differently on different
social media platforms
@maralkalajian#TICSE

19. Be consistent & relevant
@maralkalajian#TICSE

20. Be unpredictable & do the unexpected
@maralkalajian#TICSE

21. Piss people off #HatersGonnaHate
@maralkalajian#TICSE

22. Don’t tweet for the sake of tweeting
@maralkalajian#TICSE

23. Co-branding with your engagements
@maralkalajian#TICSE

24. The offline world is a key contributor to
your digital identity!
@maralkalajian#TICSE

25. My curls helped me create my identity.
@maralkalajian#TICSE

26. So did my late husband Steve Jobs :)
@maralkalajian#TICSE

27. Showing Vulnerability brings
credibility
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28. When I tweet, Shit happens #fact
@maralkalajian#TICSE

29. With power, comes responsibility…
@maralkalajian#TICSE

30. I feel I am constantly watched
@maralkalajian#TICSE

31. People sleep on my Twitter account
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32. I have digital stress
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33. Digital detox
(recommended from time to time)
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34. Fuck the rules, do what works for you
@maralkalajian#TICSE

35. No-one is you and that’s your power
@maralkalajian#TICSE