Playing with creative clay has huge, tangible benefits for children. In fact, children of all ages. Thecreativeclayco is a social enterprise based in Singapore and we would like to increase awareness of using creative clay as a wholesome activity in Singapore and beyond. Thecreativeclayco aims to benefit people with disabilities by training them and giving them clay-making skills to enable them to make a sustainable living.

1. 10Great Reasons
Why Children
Should Be
Playing With Clay
by Leonard Kok, Founder of

2. It's Therapeutic
•Playing with clay has a
calming effect on children
•helps to relieve stress
•offers a positive diversion
for young, active minds

3. •A great way to allow young
children to physically
express their emotions.
Facilitates
Emotional Expression

4. • Rolling with palms and fingers,
pressing, pounding, shaping and
forming clay strengthen their
muscles and tendons
• prepare them to hold pencils and
scissors later on
Promotes sensory
development

5. • Fundamental aspects of play-
based learning
• imaginative problem-solving skills
• planning
• exploring
• evaluating and constructing
It’s called Play-based
learning!

6. • Clay play in small groups allows fun,
child-friendly rules to be put in
place
• facilitates important life-skills
• turn-taking
• communication
• sharing
• good behaviour is self-reinforcing.
Improves social skills

7. • Clay play facilitates discovery of
main differences between the boy
pet and the girl pet
• prepares children mentally before
adopting a pet
• age-appropriate activities on basic
sexuality education can be learnt in
a structured and safe environment
Promotes awareness of gender
differences in mammals

8. • Clay – a great sensory learning
experience
• tactile and visual
• primary and secondary Colour
awareness.
• complementary and tertiary colours
• joy of mixing clay
Creative Explorations in colour

9. • Clay figurine is broken and
simplified into shapes
• metaphorical association and play
of symbols
• educational research is big on the
relationship between symbolic play
and literacy development
Learning creative symbolism
in a fun way

10. • Children guided to set individual and
personal goals
• standards of excellence
• value of diligence in the process of
achieving their personalised learning
outcomes
• Result? Self-confidence and positive
self-esteem
Learning the value of
excellence and discipline

11. • Playing with clay involves both left and
right brains
• Left brain focuses on the discipline and
perseverance required to achieve one’s
objectives
• Right brain creates, associates,
stretching the imagination
Promotes a holistic left & right
brain development

12. Thank you!
Is a social enterprise and an ACRA-registered company.
They provide opportunities for people with disabilities in
hiring and training them.
They do customisation of wedding favours, birth
announcement favours, Valentine’s Day gifts, Anniversary
gifts, birthday gifts. In fact, any gift for any memorable
occasion.
They are pioneers in using clay to facilitate corporate
teambuilding! They also conduct clay workshops and
parties for children.
Contact Leonard at: tcclayco@gmail.com

13. Contact Info
• Leonard – 96625929 (mobile)
• Email - tcclayco@gmail.com
• FB - https://www.facebook.com/TheCreativeClayCo
• Blog: http://thecreativeclayco.blogspot.sg/

14. Contact Leonard at: tcclayco@gmail.com
• To increase awareness of
products and services
• To promote creative clay as a fun and
sustainable healthy activity
• To provide viable skillsets and provide
sustainable and gainful employment for
PWDs (people with disabilities)
Objectives of

15. Contact Leonard at: tcclayco@gmail.com
• 2 Business arms: Training and Retail
• Training arm – uses clay as a medium for training
• Facilitated local, regional and international clients
like Linde gas, Deloitte and Touche, Munich Re-
issurance, IHIS, NLB, Xcellink etc.
• An example of the Corporate Creative Clay
Challenge:
• http://www.youtube.com/watch?v=3qUBydKE2u8
• Children’s and Adult Clay workshops
• Birthday Parties
• Parent-child bonding

16. Contact Leonard at: tcclayco@gmail.com
• Handmade wedding favors
• Baby Shower gifts
• Personalised gifts
• Handmade Corporate gifts
• Handmade fashion accessories
Retail Arm

17. References
1. http://drama-in-ecce.com/2012/05/04/the-therapeutic-
benefits-of-clay-work-in-play-therapy/
2. http://lakesidepottery.com/Pages/The-Importance-of-Clay-in-
Children's-Development.html
3. http://www.bartelart.com/arted/Clay&Toddlers.html
4. http://www.hebpsy.net/files/mrXujBChRsV8maksZzw1.pdf
Contact Leonard at: tcclayco@gmail.com