SlideShare uma empresa Scribd logo
1 de 33
Personality
Concept     Personality is a continuous concept. It can be reflected in a person’s temperament and is a key factor influencing individual behavior in organizations.
Definition Personality can be defined as the sum total of ways in which an individual interacts with people and reacts to situations. It can be defined as traits exhibited by a person during interaction with others. According to Fred Luthans, “Personality means how a person affects others and how he understands and views himself as well as the pattern of inner and outer measureable traits, & the personality interaction.”
Characteristics of Personality It accounts for consistent patterns of behaviour and their relative stability is sought. It induces the commonalities and differences in the behaviour of people as compared to others. The ability to behave in the manner as required by social pressures or biological pressures.
Personality Determinants Biological Factors Family and Social factors Situational Factors
Types of Personality Type A Type B Introvert Extrovert Authoritative Manipulative(Machiavellianism)
Type A Personality Restless Impatient Desire for quick achievement and perfectionism 2. Type B Personality Easy going Relaxed Less competitive Have balanced outlook towards life
Introvert Shy Prefer to be Alone Quiet Well ordered Emotionally unexpressive Prefer small groups
Extrovert Outgoing Aggressive Emotionally expressive Seeking novelty Sociable Carefree
Authoritative Obedient Respect for authority Endorse strong parental control Close minded Adhere to conventional values Make good followers Work better under directive supervision
Machiavellianism Manipulate others Work for personal gains Have high self confidence High self esteem Calculative Do not feel guilt in using unethical means
Personality attributes influencing OB Locus of control Self esteem Self monitoring Risk taking
Locus of Control It refers to an individuals perception of what controls his or her fate. Internal:-  Individuals who believe that they control what happens to them. External:- Individuals who believe that what happens to them is controlled by outside forces such as luck or chance.
Self Esteem Refers to the degree of respect a person has for himself Measure of self confidence and respect for one’s ability and motivation Related to assertiveness, independence and creativity People with high self esteem take up challenging jobs and people with low self esteem lack confidence and look for approval from others
Self Monitoring Individual’s ability to adjust his or her behavior to external factors Pays closer attention to behavior of others More successful in managerial positions High self monitors can play multiple and even contradictory roles Low self monitors find it difficult to disguise their true feelings, emotions and reactions and cannot adapt quickly to situations
Risk Taking Refer to the extent to which an individual is prepared to take risks People differ in their willingness to take chances High risk taking people make decision quickly without searching for much information Research has indicated that the accuracy of decisions made by both risk taking and risk averse people is almost the same
Risk-Taking High Risk-taking Managers Make quicker decisions Use less information to make decisions Operate in smaller and more entrepreneurial organizations Low Risk-taking Managers Are slower to make decisions Require more information before making decisions Exist in larger organizations with stable environments
Theories Of personality Psychoanalytical Theory Trait Theory Self concept Theory Social Learning Theory
Psychoanalytical Theory Freudian Stage Theory Freudian believed that the personality structure is primarily founded on unconscious framework and human behavior and motivation is the outcome of 3 concepts i.e. id, ego & super ego
Id:-The id is the only component of personality that is present from birth. This aspect of personality is entirely unconscious and includes of the instinctive and primitive behaviors. According to Freud, the id is the source of all psychic energy, making it the primary component of personality.  The id is driven by the pleasure principle, which strives for immediate gratification of all desires, wants, and needs. If these needs are not satisfied immediately, the result is a state anxiety or tension.
Ego:- It is conscious in nature and is a mechanism to relate our conscious urges to the outside real world. It keeps id in check through the realities of the external environment. Id demands immediate gratification, whatever the cost, ego controls it so that these gratification are granted at an appropriate time and in an acceptable manner.
Super Ego:- ego is supported by super ego to control id. It is the higher level restraining force and can be described as conscience of person. The conscience creates standards of what is right or what is wrong and is generally developed by the absorption of cultural and ethical values of social environment.
Trait Theory It is understood as being an enduring attribute of a person that appears consistently in a variety of situations  A trait of an individual is abstracted from his behavior, and serves as an useful ‘unit of analysis’ to understand personality A personality can be described by its position on a number of continuous dimensions or scales, each of which represent a trait The individuals can be described by using trait terms as friendly, cautious, excitable, intelligent, etc. Chances are that you would list a number of traits, such as outgoing, kind and even-tempered. A trait can be thought of as a relatively stable characteristic that causes individuals to behave in certain ways.
Self concept theory Carl Rogers is associated with this theory This is organized around the concept that personality and behavior are largely determined by the individual himself We tend to act in ways that are consistent with our own image of who we are
Contd’ The best vantage point of understanding behavior is from the internal frame o reference of individual himself It is a result of person’s interaction with his environment. This interaction in the form of learning experience helps us to develop , grow and mature, and we modify our self- concept as a result of these experiences.
Social Learning Theory Personality is more a result of social variables than biological drives Motives can be traced to known and conscious needs and wants rather than unconscious and latent desires The sum total of what a person has learned
The Big Five Model Extroversion:-  outgoing, talkative, sociable, assertive Agreeableness:-  trusting, good natured, co-operative, soft- hearted Conscientiousness:-  dependable, responsible, achievement- oriented, persistent Emotional stability:-  relaxed, secure, unworried Openness to experience:-  sensitive, intellectual, imaginative, curious, broadminded
Matching Personalities with Jobs John Holland proposed the personality job- fit theory This theory establishes relationship between personality characteristics, the requirements of a job and job performance Acc. to John Holland, the job satisfaction of an individual and his tendency to quit a job are determined by the extent to which his personality matches with the work environment and requirements of the job
Holland’s Typology of Personality and congruent Occupation Realistic:- Prefers physical activities that require skill, strength and coordination. This kind of people are shy, genuine, persistent, stable, confirming and practical. They are generally mechanic, operators, assembly line workers, farmer, etc.
Investigative:- Prefers activities that involve thinking, organizing and understanding. People with such type of personality are analytical, original, curious and independent. They are in the job of economist, news reporter, mathematician. Social:- Prefers activities that involve helping and developing others. They are sociable, friendly, co-operative and understanding. They prefer to be social worker, counselor, psychologist
Conventional:- Prefers rule- regulated, orderly and unambiguous activities. They are efficient, practical, unimaginative and inflexible. They are generally accountant, corporate manager, bank teller and file clerk. Enterprising:- Prefers verbal activities where there are opportunities to influence others and attain power. Such people are self- confident, ambitious, energetic and domineering. They should ideally be lawyer, real estate agent, PR specialist.
Artistic:- Prefers ambiguous and unsystematic activities that allow creative expression. They are imaginative, emotional and impractical. Such people are painter, musician, writer, interior decorator
Attitude and consistency Research by Behavioural theorists has shown not only do people try to achieve consistency among their various attitudes but also try to behave in a manner that is consistent with their attitudes Eg. Sales Representative who has to promote their product

Mais conteúdo relacionado

Mais procurados

OB - INDIVIDUAL BEHAVIOUR
OB - INDIVIDUAL BEHAVIOUROB - INDIVIDUAL BEHAVIOUR
OB - INDIVIDUAL BEHAVIOUR
sandhyaanil
 
Attitude ppt(mba hons.)
Attitude ppt(mba hons.)Attitude ppt(mba hons.)
Attitude ppt(mba hons.)
Amit Bishnoi
 
Ob ppt on motivation
Ob ppt on motivation Ob ppt on motivation
Ob ppt on motivation
bilal khan
 
Individual behavior and perception
Individual behavior and perceptionIndividual behavior and perception
Individual behavior and perception
Bakul Arora
 

Mais procurados (20)

Personality traits
Personality traitsPersonality traits
Personality traits
 
Unit 4 attitude
Unit 4 attitudeUnit 4 attitude
Unit 4 attitude
 
Perception
PerceptionPerception
Perception
 
OB - INDIVIDUAL BEHAVIOUR
OB - INDIVIDUAL BEHAVIOUROB - INDIVIDUAL BEHAVIOUR
OB - INDIVIDUAL BEHAVIOUR
 
Attitude - Organizational Behaviour
Attitude - Organizational Behaviour Attitude - Organizational Behaviour
Attitude - Organizational Behaviour
 
Attitude ppt(mba hons.)
Attitude ppt(mba hons.)Attitude ppt(mba hons.)
Attitude ppt(mba hons.)
 
Perception ppt
Perception pptPerception ppt
Perception ppt
 
Perception
PerceptionPerception
Perception
 
Attitude
AttitudeAttitude
Attitude
 
Impression management
Impression managementImpression management
Impression management
 
Determinants of Personality
Determinants of PersonalityDeterminants of Personality
Determinants of Personality
 
personality and attitude
personality and attitudepersonality and attitude
personality and attitude
 
Ob ppt on motivation
Ob ppt on motivation Ob ppt on motivation
Ob ppt on motivation
 
Individual behavior and perception
Individual behavior and perceptionIndividual behavior and perception
Individual behavior and perception
 
Perception and its process
Perception and its processPerception and its process
Perception and its process
 
Big 5 model of personality & organizationally relevant personality traits
Big 5 model of personality & organizationally relevant personality traitsBig 5 model of personality & organizationally relevant personality traits
Big 5 model of personality & organizationally relevant personality traits
 
perceptual errors
 perceptual errors perceptual errors
perceptual errors
 
Bodylanguage
BodylanguageBodylanguage
Bodylanguage
 
Personality ppt
Personality pptPersonality ppt
Personality ppt
 
Body Language - Business Etiquette
Body Language - Business EtiquetteBody Language - Business Etiquette
Body Language - Business Etiquette
 

Destaque

My personality type according
My personality type accordingMy personality type according
My personality type according
Mezna Almahri
 
Looking at In Game Achievements (Motivation)
Looking at In Game Achievements (Motivation)Looking at In Game Achievements (Motivation)
Looking at In Game Achievements (Motivation)
Karl Kapp
 
Personality, attitudes, workplace behavior and motivation ( former)
Personality, attitudes, workplace behavior and motivation ( former)Personality, attitudes, workplace behavior and motivation ( former)
Personality, attitudes, workplace behavior and motivation ( former)
Kishwar Sayeed
 

Destaque (20)

MBA 1 sem OB Individual Personality and motivation
MBA 1 sem OB Individual Personality and motivationMBA 1 sem OB Individual Personality and motivation
MBA 1 sem OB Individual Personality and motivation
 
Organization Behavior Presentation (Leadership/Motivation)
Organization Behavior Presentation (Leadership/Motivation)Organization Behavior Presentation (Leadership/Motivation)
Organization Behavior Presentation (Leadership/Motivation)
 
Frankfinn Personality Development Assignment
Frankfinn Personality Development AssignmentFrankfinn Personality Development Assignment
Frankfinn Personality Development Assignment
 
My personality type according
My personality type accordingMy personality type according
My personality type according
 
Coach K
Coach KCoach K
Coach K
 
Taking Your Coaching to the Next Level with Personality Type
Taking Your Coaching to the Next Level with Personality TypeTaking Your Coaching to the Next Level with Personality Type
Taking Your Coaching to the Next Level with Personality Type
 
Motivate Your Employees
Motivate Your EmployeesMotivate Your Employees
Motivate Your Employees
 
A mechanism for extracting semantically-awknowledge in Software Repositories
A mechanism for extracting semantically-awknowledge in Software Repositories A mechanism for extracting semantically-awknowledge in Software Repositories
A mechanism for extracting semantically-awknowledge in Software Repositories
 
Business Coaching Explained
Business Coaching ExplainedBusiness Coaching Explained
Business Coaching Explained
 
Reiss Motivation Profile - Personality profiling in personal and leadership d...
Reiss Motivation Profile - Personality profiling in personal and leadership d...Reiss Motivation Profile - Personality profiling in personal and leadership d...
Reiss Motivation Profile - Personality profiling in personal and leadership d...
 
Looking at In Game Achievements (Motivation)
Looking at In Game Achievements (Motivation)Looking at In Game Achievements (Motivation)
Looking at In Game Achievements (Motivation)
 
Motivation and theries of motivation
Motivation and theries of motivationMotivation and theries of motivation
Motivation and theries of motivation
 
Coaching and Levels of Behavior Change
Coaching and Levels of Behavior ChangeCoaching and Levels of Behavior Change
Coaching and Levels of Behavior Change
 
All about motivation
All about motivationAll about motivation
All about motivation
 
Peak Performance Coaching
Peak Performance CoachingPeak Performance Coaching
Peak Performance Coaching
 
Matt Doheny: Motivation for the Workplace
Matt Doheny: Motivation for the WorkplaceMatt Doheny: Motivation for the Workplace
Matt Doheny: Motivation for the Workplace
 
Case study on hsbc
Case study on hsbcCase study on hsbc
Case study on hsbc
 
Extrinsic motivation and goal-setting
Extrinsic motivation and goal-settingExtrinsic motivation and goal-setting
Extrinsic motivation and goal-setting
 
Personality, attitudes, workplace behavior and motivation ( former)
Personality, attitudes, workplace behavior and motivation ( former)Personality, attitudes, workplace behavior and motivation ( former)
Personality, attitudes, workplace behavior and motivation ( former)
 
Frankfinn Personality Development Assignment
Frankfinn Personality Development AssignmentFrankfinn Personality Development Assignment
Frankfinn Personality Development Assignment
 

Semelhante a Personality

ORGANISATION BEHAVIOURmodule 2
ORGANISATION BEHAVIOURmodule 2ORGANISATION BEHAVIOURmodule 2
ORGANISATION BEHAVIOURmodule 2
Sajid Nasar
 

Semelhante a Personality (20)

Personality.pptx
Personality.pptxPersonality.pptx
Personality.pptx
 
Personality & Individual Behaviour
Personality & Individual BehaviourPersonality & Individual Behaviour
Personality & Individual Behaviour
 
Notes on personality in organisation behavior (For BBA/B.com Students)
Notes on personality in organisation behavior (For BBA/B.com Students)Notes on personality in organisation behavior (For BBA/B.com Students)
Notes on personality in organisation behavior (For BBA/B.com Students)
 
INDIVIDUAL BEHAVIOUR
INDIVIDUAL BEHAVIOURINDIVIDUAL BEHAVIOUR
INDIVIDUAL BEHAVIOUR
 
ORGANISATION BEHAVIOURmodule 2
ORGANISATION BEHAVIOURmodule 2ORGANISATION BEHAVIOURmodule 2
ORGANISATION BEHAVIOURmodule 2
 
Personality development study material by mr zeeshan nicks
Personality development study material by mr zeeshan nicksPersonality development study material by mr zeeshan nicks
Personality development study material by mr zeeshan nicks
 
Personality
PersonalityPersonality
Personality
 
Personality & values
Personality & valuesPersonality & values
Personality & values
 
Personality
PersonalityPersonality
Personality
 
Personality
PersonalityPersonality
Personality
 
Personality
PersonalityPersonality
Personality
 
Personality
PersonalityPersonality
Personality
 
Ob mod2
Ob mod2Ob mod2
Ob mod2
 
Personality Development
Personality Development Personality Development
Personality Development
 
Personality and its theories
Personality and its theoriesPersonality and its theories
Personality and its theories
 
Unit iii attitude personality stress
Unit iii   attitude personality stressUnit iii   attitude personality stress
Unit iii attitude personality stress
 
Fy bms foundation of human skills
Fy bms  foundation of human skills   Fy bms  foundation of human skills
Fy bms foundation of human skills
 
U 2.1 ob bba-ii personality
U 2.1 ob bba-ii personalityU 2.1 ob bba-ii personality
U 2.1 ob bba-ii personality
 
Personality Tests
Personality TestsPersonality Tests
Personality Tests
 
Personality Tests 692
Personality Tests 692Personality Tests 692
Personality Tests 692
 

Último

Artificial Intelligence: Facts and Myths
Artificial Intelligence: Facts and MythsArtificial Intelligence: Facts and Myths
Artificial Intelligence: Facts and Myths
Joaquim Jorge
 

Último (20)

Scaling API-first – The story of a global engineering organization
Scaling API-first – The story of a global engineering organizationScaling API-first – The story of a global engineering organization
Scaling API-first – The story of a global engineering organization
 
Artificial Intelligence: Facts and Myths
Artificial Intelligence: Facts and MythsArtificial Intelligence: Facts and Myths
Artificial Intelligence: Facts and Myths
 
Apidays New York 2024 - The value of a flexible API Management solution for O...
Apidays New York 2024 - The value of a flexible API Management solution for O...Apidays New York 2024 - The value of a flexible API Management solution for O...
Apidays New York 2024 - The value of a flexible API Management solution for O...
 
Automating Google Workspace (GWS) & more with Apps Script
Automating Google Workspace (GWS) & more with Apps ScriptAutomating Google Workspace (GWS) & more with Apps Script
Automating Google Workspace (GWS) & more with Apps Script
 
Partners Life - Insurer Innovation Award 2024
Partners Life - Insurer Innovation Award 2024Partners Life - Insurer Innovation Award 2024
Partners Life - Insurer Innovation Award 2024
 
From Event to Action: Accelerate Your Decision Making with Real-Time Automation
From Event to Action: Accelerate Your Decision Making with Real-Time AutomationFrom Event to Action: Accelerate Your Decision Making with Real-Time Automation
From Event to Action: Accelerate Your Decision Making with Real-Time Automation
 
🐬 The future of MySQL is Postgres 🐘
🐬  The future of MySQL is Postgres   🐘🐬  The future of MySQL is Postgres   🐘
🐬 The future of MySQL is Postgres 🐘
 
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
 
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
 
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
 
Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...
Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...
Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...
 
TrustArc Webinar - Unlock the Power of AI-Driven Data Discovery
TrustArc Webinar - Unlock the Power of AI-Driven Data DiscoveryTrustArc Webinar - Unlock the Power of AI-Driven Data Discovery
TrustArc Webinar - Unlock the Power of AI-Driven Data Discovery
 
Exploring the Future Potential of AI-Enabled Smartphone Processors
Exploring the Future Potential of AI-Enabled Smartphone ProcessorsExploring the Future Potential of AI-Enabled Smartphone Processors
Exploring the Future Potential of AI-Enabled Smartphone Processors
 
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost SavingRepurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
 
Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe
Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, AdobeApidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe
Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe
 
AWS Community Day CPH - Three problems of Terraform
AWS Community Day CPH - Three problems of TerraformAWS Community Day CPH - Three problems of Terraform
AWS Community Day CPH - Three problems of Terraform
 
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
 
presentation ICT roal in 21st century education
presentation ICT roal in 21st century educationpresentation ICT roal in 21st century education
presentation ICT roal in 21st century education
 
Manulife - Insurer Innovation Award 2024
Manulife - Insurer Innovation Award 2024Manulife - Insurer Innovation Award 2024
Manulife - Insurer Innovation Award 2024
 
Understanding Discord NSFW Servers A Guide for Responsible Users.pdf
Understanding Discord NSFW Servers A Guide for Responsible Users.pdfUnderstanding Discord NSFW Servers A Guide for Responsible Users.pdf
Understanding Discord NSFW Servers A Guide for Responsible Users.pdf
 

Personality

  • 2. Concept Personality is a continuous concept. It can be reflected in a person’s temperament and is a key factor influencing individual behavior in organizations.
  • 3. Definition Personality can be defined as the sum total of ways in which an individual interacts with people and reacts to situations. It can be defined as traits exhibited by a person during interaction with others. According to Fred Luthans, “Personality means how a person affects others and how he understands and views himself as well as the pattern of inner and outer measureable traits, & the personality interaction.”
  • 4. Characteristics of Personality It accounts for consistent patterns of behaviour and their relative stability is sought. It induces the commonalities and differences in the behaviour of people as compared to others. The ability to behave in the manner as required by social pressures or biological pressures.
  • 5. Personality Determinants Biological Factors Family and Social factors Situational Factors
  • 6. Types of Personality Type A Type B Introvert Extrovert Authoritative Manipulative(Machiavellianism)
  • 7. Type A Personality Restless Impatient Desire for quick achievement and perfectionism 2. Type B Personality Easy going Relaxed Less competitive Have balanced outlook towards life
  • 8. Introvert Shy Prefer to be Alone Quiet Well ordered Emotionally unexpressive Prefer small groups
  • 9. Extrovert Outgoing Aggressive Emotionally expressive Seeking novelty Sociable Carefree
  • 10. Authoritative Obedient Respect for authority Endorse strong parental control Close minded Adhere to conventional values Make good followers Work better under directive supervision
  • 11. Machiavellianism Manipulate others Work for personal gains Have high self confidence High self esteem Calculative Do not feel guilt in using unethical means
  • 12. Personality attributes influencing OB Locus of control Self esteem Self monitoring Risk taking
  • 13. Locus of Control It refers to an individuals perception of what controls his or her fate. Internal:- Individuals who believe that they control what happens to them. External:- Individuals who believe that what happens to them is controlled by outside forces such as luck or chance.
  • 14. Self Esteem Refers to the degree of respect a person has for himself Measure of self confidence and respect for one’s ability and motivation Related to assertiveness, independence and creativity People with high self esteem take up challenging jobs and people with low self esteem lack confidence and look for approval from others
  • 15. Self Monitoring Individual’s ability to adjust his or her behavior to external factors Pays closer attention to behavior of others More successful in managerial positions High self monitors can play multiple and even contradictory roles Low self monitors find it difficult to disguise their true feelings, emotions and reactions and cannot adapt quickly to situations
  • 16. Risk Taking Refer to the extent to which an individual is prepared to take risks People differ in their willingness to take chances High risk taking people make decision quickly without searching for much information Research has indicated that the accuracy of decisions made by both risk taking and risk averse people is almost the same
  • 17. Risk-Taking High Risk-taking Managers Make quicker decisions Use less information to make decisions Operate in smaller and more entrepreneurial organizations Low Risk-taking Managers Are slower to make decisions Require more information before making decisions Exist in larger organizations with stable environments
  • 18. Theories Of personality Psychoanalytical Theory Trait Theory Self concept Theory Social Learning Theory
  • 19. Psychoanalytical Theory Freudian Stage Theory Freudian believed that the personality structure is primarily founded on unconscious framework and human behavior and motivation is the outcome of 3 concepts i.e. id, ego & super ego
  • 20. Id:-The id is the only component of personality that is present from birth. This aspect of personality is entirely unconscious and includes of the instinctive and primitive behaviors. According to Freud, the id is the source of all psychic energy, making it the primary component of personality. The id is driven by the pleasure principle, which strives for immediate gratification of all desires, wants, and needs. If these needs are not satisfied immediately, the result is a state anxiety or tension.
  • 21. Ego:- It is conscious in nature and is a mechanism to relate our conscious urges to the outside real world. It keeps id in check through the realities of the external environment. Id demands immediate gratification, whatever the cost, ego controls it so that these gratification are granted at an appropriate time and in an acceptable manner.
  • 22. Super Ego:- ego is supported by super ego to control id. It is the higher level restraining force and can be described as conscience of person. The conscience creates standards of what is right or what is wrong and is generally developed by the absorption of cultural and ethical values of social environment.
  • 23. Trait Theory It is understood as being an enduring attribute of a person that appears consistently in a variety of situations A trait of an individual is abstracted from his behavior, and serves as an useful ‘unit of analysis’ to understand personality A personality can be described by its position on a number of continuous dimensions or scales, each of which represent a trait The individuals can be described by using trait terms as friendly, cautious, excitable, intelligent, etc. Chances are that you would list a number of traits, such as outgoing, kind and even-tempered. A trait can be thought of as a relatively stable characteristic that causes individuals to behave in certain ways.
  • 24. Self concept theory Carl Rogers is associated with this theory This is organized around the concept that personality and behavior are largely determined by the individual himself We tend to act in ways that are consistent with our own image of who we are
  • 25. Contd’ The best vantage point of understanding behavior is from the internal frame o reference of individual himself It is a result of person’s interaction with his environment. This interaction in the form of learning experience helps us to develop , grow and mature, and we modify our self- concept as a result of these experiences.
  • 26. Social Learning Theory Personality is more a result of social variables than biological drives Motives can be traced to known and conscious needs and wants rather than unconscious and latent desires The sum total of what a person has learned
  • 27. The Big Five Model Extroversion:- outgoing, talkative, sociable, assertive Agreeableness:- trusting, good natured, co-operative, soft- hearted Conscientiousness:- dependable, responsible, achievement- oriented, persistent Emotional stability:- relaxed, secure, unworried Openness to experience:- sensitive, intellectual, imaginative, curious, broadminded
  • 28. Matching Personalities with Jobs John Holland proposed the personality job- fit theory This theory establishes relationship between personality characteristics, the requirements of a job and job performance Acc. to John Holland, the job satisfaction of an individual and his tendency to quit a job are determined by the extent to which his personality matches with the work environment and requirements of the job
  • 29. Holland’s Typology of Personality and congruent Occupation Realistic:- Prefers physical activities that require skill, strength and coordination. This kind of people are shy, genuine, persistent, stable, confirming and practical. They are generally mechanic, operators, assembly line workers, farmer, etc.
  • 30. Investigative:- Prefers activities that involve thinking, organizing and understanding. People with such type of personality are analytical, original, curious and independent. They are in the job of economist, news reporter, mathematician. Social:- Prefers activities that involve helping and developing others. They are sociable, friendly, co-operative and understanding. They prefer to be social worker, counselor, psychologist
  • 31. Conventional:- Prefers rule- regulated, orderly and unambiguous activities. They are efficient, practical, unimaginative and inflexible. They are generally accountant, corporate manager, bank teller and file clerk. Enterprising:- Prefers verbal activities where there are opportunities to influence others and attain power. Such people are self- confident, ambitious, energetic and domineering. They should ideally be lawyer, real estate agent, PR specialist.
  • 32. Artistic:- Prefers ambiguous and unsystematic activities that allow creative expression. They are imaginative, emotional and impractical. Such people are painter, musician, writer, interior decorator
  • 33. Attitude and consistency Research by Behavioural theorists has shown not only do people try to achieve consistency among their various attitudes but also try to behave in a manner that is consistent with their attitudes Eg. Sales Representative who has to promote their product