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Reputation  Managing Online Feedback about  your Restaurant, Cafe, Hotel, Club with Ken Burgin ProfitableHospitality.com  at Risk
What we want online…
What we fear!
How easy it is to post negative video online...
 
Now everyone’s a food critic!
Monitor Government Sites…in Queensland?
The Name & Shame register  is easily accessed on iPhone
“ Online disinhibition effect” Definition:  people online are more focused  on themselves and their emotions
Likelihood... Consequence... Assess the Risk... Almost Certain Likely Possible Unlikely Rare Catastrophe Major Moderate Minor Inisignificant
Monitor mention of  your  name  and others on the web…
 
Monitor Twitter with relevant tools
 
www.eatability.com.au
 
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[object Object],[object Object],[object Object],[object Object],[object Object]
Give people a chance  to comment…
Many of the comments will be positive!
Dominate   Google’s Page #1
 
 
 
Get listed… www.eatability.com.au www.truelocal.com.au
 
www.menulog.com.au www.lifestylefood.com.au
Make it easier to complain...
Regular online surveys... www.SurveyMonkey.com How reliable is your  Mystery Customer Survey?
Manage YOUR   profile…
 
Add your CV to Linkedin.com  – this ensures that a Google search for your name will come up the way you want it to!
[object Object]
Thank You!  Ken Burgin www.ProfitableHospitality.com

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