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TITLE: Why White Board Animation Works By John Phanchalad
There are a number of different styles of video that can be used online to present
your sales perspective, the most often used style of video in recent months has been
white board animation.
John Phanchalad believes that the White Board animation style has become popular
as it is visually engaging as well as engaging on an auditory level.
“The style of video, white board animation, keeps the visitor engaged because they
don’t know what’s going to be drawn on the board next. They keep glued to the
edge of their seat waiting to see what will happen next, the anticipation is a great
way to build viewership in your videos.” Said John Phanchalad.
Video is fast becoming the preferred method for portraying messages, particularly
sales messages online and as video becomes more popular more methods and styles
of videos will develop.
Right now White Board Animation video is popular but this will not always be the
case, some years ago the most popular form of video was pure cartoon animation.
“I remember doing a sales funnel for a client about 3 years ago and the preferred
video method back then was either the talking head video or the pure cartoon
animation video. Things change over time as technology evolves and I’m excited to
see what happens next with video.” Said John Phanchalad

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Why White Board Animation Works By John Phanchalad

  • 1. TITLE: Why White Board Animation Works By John Phanchalad There are a number of different styles of video that can be used online to present your sales perspective, the most often used style of video in recent months has been white board animation. John Phanchalad believes that the White Board animation style has become popular as it is visually engaging as well as engaging on an auditory level. “The style of video, white board animation, keeps the visitor engaged because they don’t know what’s going to be drawn on the board next. They keep glued to the edge of their seat waiting to see what will happen next, the anticipation is a great way to build viewership in your videos.” Said John Phanchalad. Video is fast becoming the preferred method for portraying messages, particularly sales messages online and as video becomes more popular more methods and styles of videos will develop. Right now White Board Animation video is popular but this will not always be the case, some years ago the most popular form of video was pure cartoon animation. “I remember doing a sales funnel for a client about 3 years ago and the preferred video method back then was either the talking head video or the pure cartoon animation video. Things change over time as technology evolves and I’m excited to see what happens next with video.” Said John Phanchalad